Losing Money to Be a Tycoon

The publicity and distribution of other films account for a large part of the cost, which will also affect the final income of the film party.

The producers and distributors of certain movies like to sign a gambling agreement. For example, the producer authorizes the guaranteed distribution rights of the movie to the distributor at a total box office of 1 billion, so that the producer can directly Obtained a guaranteed income of more than 300 million.

The advantage of this is that the producer can take less risk. Even if the movie box office fails and loses money, these losses will be borne by the distributor, and the producer can still receive more than 300 million yuan from the distributor.

But if the box office of the movie bursts and exceeds 1 billion, only a small part of the extra money will be given to the producer, and the majority will be taken away by the distributor.

Of course, not everyone is eligible to sign this type of agreement. It is often the golden film series of famous directors that can get such treatment.

But this also reflects the fact that in the film industry, distribution companies have a heavy voice.If a movie wants to become popular, a lot of resources must be spent on publicity. When the money is finally divided, the distributor must not take less.

If the distributor prepaid the film’s publicity and distribution fees, the distributor will charge an agency distribution fee of 12-20% of the box office. If the distributor promises a guarantee, buyout distribution, prepaid production fees, etc., the agency distribution fee will also higher.

In order to reduce the risk, many film parties will not bear the cost of the announcement, so a large part of the final box office income must be paid to the issuer as an agency issue fee.

Many movies seem to have a good box office, but the producers still lose money for this reason.

But "Mission and Choice" is a different kind. Although the box office has exploded, it didn't spend much money on publicity!

In the case that the distributor does not bear the cost of the announcement, it can only collect 5-15% of the part of the box office attributable to the film distributor as the agency distribution fee, which is converted into a shareable box office ratio, which is only 2% to 6%.

This specific ratio will be adjusted according to the weight of the voice of both parties.

Feihuang Studio, which has the successful experience of "Better Tomorrow" and is closely related to Shenhua Film and Television, obviously has a higher right to speak.

In other words, the 1.5 billion box office won by "Mission and Choice" is at least 10% more than other movies when it is actually divided!

At this level of box office, for every one or two more points, the difference may be in the tens of millions.

What's more, these calculations are based on the current 1.5 billion box office.

The movie has to be postponed for another 2 months!

Of course, according to conventional experience, even if the box office is postponed for 2 months, the box office will not fluctuate too much. The postponed box office can reach half of the total box office, which is 5%.

1.5 billion at the box office, and the deferred box office is at most 60 to 70 million.

Because a movie is very fast from being released to being popular. Within a month after its release, I have watched everything I want to watch, and I won’t watch it again if I don’t want to watch it. It is supported by the box office supported by some "missing fish". There won't be many, and the theaters won't give so many rows of films silly.

But the problem is that "Mission and Choice" was not announced in the initial stage, so it had sufficient stamina. The box office performance on the 30th day was still significantly higher than the average level, and the postponed box office ratio was mostly better than other movies.

This is just a flicker, but it is another tens of millions of box office!

What's more, the postponement of the release will continue the popularity of the movie. Every time the box office increases, the box office record of domestic films will increase a little bit. Many domestic video websites want to buy the copyright of the film and post it on their own website. Be richer...

Pei Qian was paralyzed in the boss chair, feeling a little unlovable for an instant.

I thought that the movie "Mission and Choice" was released, and he deserved to die, so Pei Qian was ready to take a look at the box office and accept the cruel facts.

But after taking a look, I found out that he was not completely dead and had to be cremated again. The crematorium had just begun to warm up!

"Broken, the benefits of this 515 Game Festival are still less..."

Pei Qian was a little unlovable.

The saddest thing in the world is that I thought I had successfully completed the task and spent a lot of money, but then I discovered that there was another unexpected amount of money to be credited!

How to do?

Pei Qian could only open the detailed rules of the 515 game section again, thinking about how to remedy it a little bit.

In the office of the president of Tenda Group, a sad mood permeated.

...

At the same time, Longyu Group is in a completely different situation.

Zhao Xuming rushed to the meeting room and met Eric.

"good news!"

"The development team of "Eternal Hunter" has just announced that due to technical reasons, they have decided to postpone the official launch time of the game until next month!"

Eric put down the job at hand and raised his head: "Oh?"

The eyes are also full of surprises.

It stands to reason that it is normal for game manufacturers to skip votes. Some skip one or two months, and others skip half a year. There are only more, not the most.

It's not big news in fact that it only jumps for two weeks.

But this is great news for Eric and Zhao Xuming.

Eric chuckled: "It's a technical reason, it's mostly an excuse. After all, "Eternal Hunter" has been tested for two rounds before, and there are no vicious bugs, and the game is running well."

Zhao Xuming nodded: "Yes, they mostly want to avoid us!"

"This is just right, we didn't want to bump into them originally."

"Eternal Hunter" is a heavily-funded action mobile game. It has been publicized a few months ago, and the battle is not small.

Prior to this, this game has undergone two rounds of testing, and the overall reputation is good and very popular.

The only problem is that the official launch time of this game is scheduled for this Saturday, and it crashes with the launch time of the ioi mobile game version.

This worried Zhao Xuming for a while.

Although he has absolute confidence in the ioi mobile game, he can never lose the wind against any opponent, but it is not beautiful after a crash.

Because there are only those domestic channels, there are only so many recommended places.

For example, each mobile application market will definitely discuss cooperation with these games in advance, and assign their best recommendations to games launched this month.

Although the ioi mobile game can get the best recommendation, "Eternal Hunter" will definitely be recommended by other good ones, so players will inevitably be diverted, and the ioi mobile game data will definitely be affected.

But now, "Eternal Hunter" is back!

Obviously, the people on "Eternal Hunter" also felt the pressure and felt that the launch time was not appropriate. They decided to postpone it for two weeks to avoid the edge to ensure that the game can enjoy the highest heat after the game is launched.

Eric asked: "In this way, other games in the same period can't be compared with ioi mobile games, right?"

Zhao Xuming nodded: "Yes! I just reviewed a few app markets two days ago. The new games in the same period are all small productions. They are not at the same level as our mobile games and will not pose any threat."

"I also watched several old games on the rankings. Tenda has several evergreen mobile games, such as GOG, "War Hymn", "Sea Fortress Mobile Games", etc., but these games are fixed The group is playing, and there should be no direct competition with ioi mobile games."

Eric is very happy: "Okay, let's hurry up and arrange for the mobile game to go live! Players probably can't wait."

Longyu Group is promoting the ioi mobile game as a key project, and it is about to blow up. The previous press conference was also a lot of talk, and the expectations of the players have already reached a peak.

If you continue to procrastinate, the enthusiasm of the players will fade away, so you won't rush.

What's more, it is now in the critical period of Tenda's "515 Game Festival". If the ioi mobile game is launched earlier, it will also shift the attention of the whole network to the ioi mobile game.

Zhao Xuming immediately arranged happily.

After Zhao Xuming left, Eric took out his mobile phone and opened the Shenhua application market to check out the more popular new mobile games.

He didn't doubt what Zhao Xuming said, but just took a habitual glance, so that he could feel a little more at ease.

Eric himself uses a pineapple phone, but out of work needs, he also has a Shenhua phone.After all, he is the person in charge of ioi in the Greater China Region, and Shenhua mobile phones occupy a large market share in the entire mainland market. The situation seen through the Shenhua mobile application market can also reflect some problems.

Suddenly, Eric's gaze stayed on the recommendation position at the top of the game page of the Shenhua App Market.

There is a game called "Fitness Fight"!

Eric is a little bit confused: "Can this game be the best recommendation?"

He flipped through the game lists in the app market, including the free list and the best-selling list. In the top 20 displayed this month, he did not find this game.

He opened two other application markets and searched, and found that there are indeed "Fitness Fight" games, but there is no such good recommendation in the Shenhua application market, and the ranking on the best-selling list is very reliable. Rear.

"This game seems to be played today, so I haven't had time to get to the top of the list."

"Whether it makes money or not, I can't tell now."

"It seems that it has a certain relationship with Shenhua. The new game directly recommends this kind of position, which is not what ordinary game companies can do."

"From the current ranking, it seems that it is not enough to pose a threat to ioi mobile games."

"I don't know if Zhao Xuming saw this game before? Maybe he didn't see it at all, or maybe he saw it but didn't care..."

Eric didn't think much about it. After all, the development of mobile games is in full swing. There are almost a few new mobile games coming online every day. There is nothing to fuss about.

However, he clicked on the details page of "Fitness Fight" and glanced at the name of the developer, but he became alert for an instant.

This is made by Wang Yang Game!

It was during the critical period of the price war with Tenda Group that Eric was very vigilant. Seeing the four words "Zangyang Game", he immediately put away his contempt for this game.

"No wonder the Shenhua App Market directly gave such a good recommendation! They wear a pair of pants with Mr. Pei!"

"With the user base of the Shenhua application market and Tenda's appeal, this game may soon reach the top of the bestseller list..."

Eric is not a rice bucket, he immediately understood the danger of this matter.

Maybe "Eternal Hunter" postponed the launch of the game, not only to avoid ioi mobile games, but also to avoid "Fitness Fight"!

But what should we do next?

Same as "Eternal Hunter", postponed?

Eric quickly dispelled this idea.

On the one hand, the postponement will definitely hit "Eternal Hunter", and it is not easy to chew. On the contrary, the market in the second half of this month will be handed over to "Fitness Fight". This time, I have suffered a blood loss.

On the other hand, we are now at the critical node of the "515 Game Festival". If the game is postponed, how will players interpret it?

Either the finger company has admitted to it, or the finger company’s words are not counted, there is a problem with the project management, and the vote is skipped when it says it can go online.

Either way, it is very bad for Eric!

After thinking about it again and again, Eric decided, as before, not to postpone it!

If it is GOG mobile game and ioi mobile game, then Eric will definitely not be confident.

But the game "Fitness Fight" is a casual game related to fitness at first glance. It is not the trump card Tenda game department that is responsible for the development, but the foreign game.

MOBA games are too embarrassing to dare not touch even casual games!

Moreover, although the risks of going online during the same period are high, the benefits are also high.

If the ioi mobile game can explode after it goes online, grab a lot of public opinion, and form a full-scale crush on "Fitness Battle", it will definitely be great news for the ongoing money-burning war between the two sides. !

Thinking of this, Eric did not notify Zhao Xuming of the extension, but still, as planned before, let the ioi mobile game go online within this week.