Losing Money to Be a Tycoon

"Fitness Fight" has planned three versions so far, namely the mobile game version, the professional version of the smart fitness drying rack, and the VR version.

The goal of the mobile game version is to expand the player base, increase the popularity of the game, and at the same time provide players with the most basic game experience. After the trial, guide players to start the professional version.

The goal of the professional version is to provide players with a fitness experience comparable to personal training in a gym, exercise scientifically, and allow players to persist for a long time through game stickiness.

The goal of the VR version is to show players the display effects of the new VR technology, and fully enhance the immersion and substitution of the game, so that players have more reasons to recharge in "Fitness Fight", or to buy smart fitness clothes racks and VR glasses.

In other words, even if the player buys VR glasses, they don’t need to wear them all the time for fitness. Normally, the daily fitness check-in can be done with a mobile phone or tablet. Only when you need to watch the character change in the game or occasionally feel good. , Just need to experience in VR.

Some players pay more attention to the actual fitness effect and comfortable experience, while some players pay more attention to the immersion of the game. If you want to observe the young lady up close, different players will naturally have different choices.

The VR version of "Fitness Fight" is equivalent to providing one more option for players who don't care about comfort.

The so-called "opportunity behind the risk" actually refers to the fact that VR games have just started. If you give up the development of similar games because of wearing problems, there will never be similar games.

Then "Fitness Fight" will be the only VR game on all VR game platforms that has both fitness and development functions.

This gives a lot of reasons why players must buy.

As a designer, you can't wait for the development of equipment technology to perfectly meet all your requirements before developing games. At that time, it will be too late.

After adding the ventilation system, the internal heat dissipation problem can be improved to a certain extent to ensure the player's gaming experience.

What's more, there are not no VR games that require strenuous exercise, such as "Rhythm Lightsaber" in Pei Qian's memory. Under high difficulty, its exercise volume is comparable to some aerobic exercises. You can sweat profusely in ten minutes. It does not affect many players to enjoy the game, these people can tolerate the heat and inconvenience of VR headsets, because a good gaming experience will make them temporarily ignore these defects.

Everyone quickly finalized more details.

It is not difficult to port "Fitness Fight" to VR devices, because if nothing else, this latest VR device will use Shenhua's customized operating system, which is essentially no different from a mobile phone.

The goal of Ye Zhizhou and Wang Xiaobin is to install "Fitness Fight" directly into the VR glasses, and try to achieve good game effects even without computer streaming. This is very important and can greatly reduce the player's barrier to play.

After that, it is to continue to make more props, continuously provide players with continuous fitness, or the motivation of krypton gold recharge, forming a virtuous circle.

...

...

May 25th, Friday.

At 11 o'clock in the morning, Pei Qian was fishing at an Internet cafe and had just finished lunch.

Pei Qian felt a little excited and anticipating when he thought of the upcoming changes in Moyu Internet Cafe.

This afternoon, he is going to take Tian Mo to a Tengda experience store to see the decoration situation there, and if there is any problem, he can solve it as soon as possible.

If there is no problem, let the sales team seize the time to settle in and burn the money!

At this time, Pei Qian's cell phone rang.

"Huh? Lu Mingliang?"

Pei Qian was slightly surprised.

Because it has not been a long time to contact him.

How long is it?Pei Qian couldn't remember it himself, it was probably more than a year.

Since getting the best employee and leaving the game department of Tenda, Lu Mingliang has taken over the headwind logistics that Pei Qian attaches most to, and has worked diligently to make headwind logistics continue to expand and continue to lose money.

It can be said that Lu Mingliang should undoubtedly be in the first place if he has the credit.

Originally, Lao Ma was a strong contender for this position, but after Lao Ma made a few moths five times and made a lot of money, the balance in Pei Qian's heart has been seriously tilted towards Lu Mingliang.

What is he calling for?

Could it be that what happened on the headwind logistics side?

Pei Qian is very nervous, and there must be no trouble with the money-burning tree of Upwind Logistics!

Pei Qian answered the phone immediately.

"Mr. Pei, I want to report to you about my work face to face, but I found that you are not in the company. When do you see when you have time, let's talk face to face?"

Pei Qian thought for a while: "I'm near the company, wait a moment, I'll be there soon."

After hanging up the phone, Pei Qian immediately went to the company and saw Lu Mingliang in the reception room.

It has been a long time since Pei Qian chatted with Lu Mingliang a little bit, and asked if he had any problems in life, and quickly got a negative answer.

This is to be expected. After all, Tenda's welfare is very good, the treatment of these responsible persons is also very high, and the current housing prices in Jingzhou have not risen.With wages, commissions, and various benefits, buying a house and a car within one or two years will not be a problem.

Lu Mingliang could feel that, although President Pei hadn't asked about Upwind Logistics for a long time, he obviously valued himself very much!

It even surpasses core departments such as Tenda Games.

It can be seen from Mr. Pei's eyes and every move.

Therefore, Lu Mingliang was very moved, and then took out the report materials he had prepared.

"President Pei, let me briefly introduce the current development of Upwind Logistics."

"In recent months, Upwind Logistics has also expanded to the first-tier cities such as Imperial Capital, Magic Capital, and Yangcheng, as well as the surrounding areas where they diverge, according to your previous strategy.

"Probably because Tenda has a good reputation across the country, so the development in these areas is much faster than in Jingzhou, and the number of our stores is growing very fast!"

"At present, we have the largest number of stores in Jingzhou, reaching nearly 300, while the number of stores in a dozen other cities in Handong Province fluctuates between 70 and 100; the number of stores in Imperial Capital, Magic Capital, and Yangcheng is basically 120. ~150, and in the surrounding cities around the Imperial Capital, the Capital of Magic, and the City of Yangtze, the Upwind Station is constantly opening up."

"Together with all the dead wind stations, the number of stores has reached more than 4,000..."

Listening to Lu Mingliang's report, Pei Qian couldn't help being shocked.

The Deadwind Station has already opened to more than four thousand?!

This speed is really amazing.

Of course, in Pei Qian's impression, there are more than 40,000 rookie stations across the country, and the number of upwind stations is still far away from that coverage rate.

But if only in the four key cities of Jingzhou, Imperial Capital, Magic Capital, and Yangcheng, the coverage rate is actually very high.

Especially in Jingzhou, almost all express delivery "last mile" will be delivered by the upwind station.

Then, Lu Mingliang continued to introduce the loss situation of Upwind Logistics.

The Upwind Station needs to bear the rent costs and staff salaries, and there is an additional cost for normal operation. Originally, each Upwind Station had a net loss of 7,000 to 8,000 yuan per month, but now it has taken a turn for the better and only lost 3,000 to 4,000 yuan.

This is mainly because of two points: First, as the stalls of the Fleece Station are getting bigger and bigger, and the promotion is getting better and better, the customer group it serves is getting larger and larger, so the original inconspicuous extra income has increased to a certain extent; Second, Lu Mingliang also thought of some ways to increase revenue and reduce losses.

For example, the most basic express delivery service.

Originally, no one chose this business, but with the holding of the 1024 Digital Festival and the gradual increase in people’s recognition of Upwind Logistics, more and more customers choose to let Upwind Logistics come to their door to help them deliver express. Logistics can make a few cents here.

This money is not made from customers, but mainly from other express companies.

Because Fengfeng Station centralizes all the nearby couriers and delivers them to the courier companies, which saves these courier companies the cost of picking up the goods, and naturally they also charge certain fees.

This business seemed inconspicuous at the beginning, but after the quantity is up, it is also a very substantial income.

In addition, Lu Mingliang also thought of some other methods, such as setting a small area in the store of Fengfeng Logistics to sell a little product, or receiving some advertisements on the packaging of Fengfeng Logistics.

Of course, advertisements cannot be received randomly, and mainly Tenda's own products. Individuals with good reputation and good reputation may also consider cooperation.

In this way, the net loss of each Fengfeng Station store has dropped from seven or eight thousand per month to three or four thousand per month.

But still at a loss.

These four thousand headwind stations mean that the monthly net loss has reached more than ten million.

And most of the money lost in this part is supplemented by other related businesses of Tenda, such as Moyu Internet Cafe, ROF installation, Outu Technology and so on.

ROF installed machines and new mobile phones and new products of Opto Technology are all delivered by headwind logistics, and corresponding delivery fees will be paid.

Some idle excess funds of Tengda Group have also been continuously allocated to Upwind Logistics by Pei Qian. After all, it can eat money stably.

In this way, despite the fact that Fengfeng Station has been losing money, it has also been receiving financial support.Lu Mingliang kept in mind the task assigned to him by President Pei. Stop loss is only one aspect. The key is to expand and open a store as soon as possible.

During this period of time, he immersed himself in opening a store, and expanded the headwind station, which was originally only 200, to more than 4,000.

After hearing the report, Pei Qian nodded slightly.

Although he is not satisfied with Lu Mingliang's efforts to reduce losses, it is natural after all.Although the average loss of each store has decreased, the total loss is rising, which is not bad!

"Very good, very good, keep it up." Pei Qian was very satisfied.

Seeing Mr. Pei's expression of appreciation, Lu Mingliang was completely relieved.

Although Mr. Pei said from the beginning that the upwind station was for layout and don't care about short-term profit and loss, after all, they have been losing money for almost two years, and the money lost is already uncountable.

Will always Pei lose patience and change his mind?

It now appears that my worries are unnecessary.

This made Lu Mingliang feel more at ease, and he took the opportunity to put forward his own suggestions.

"President Pei, I think the time is almost ripe, we can start contracting regular express delivery services and start to make a profit."