Losing Money to Be a Tycoon

Chapter 1333 Home Group's Intimate Butler Business

Unlike Ding Xi Yao and Cai Jiadong, Meng Chang is now stable to sit on the Diaoyutai, not panic at all.

Because he has already arranged the backhand, including the video recorded in the name "Tian Gongzi", it will be completed.

The reason why didn't shoot, not for home groups - Meng Chang, this person basically does not exist, not to mention the big company like the home group.

Meng Changba will not be able to die soon, let him eat a lot of meat before you die.

Waiting for these two days, mainly because the commission has not got it.

Meng Chang looked at the date, today is the 28th, tolerate the 30th on Friday, waiting in the afternoon, I will go to the quarter, I can take it.

In the weekend, you can pay a few months at home, while watching the family's focus on how to deal with negative public opinion.

Of course, Meng Chang is not waiting for it. He also pays attention to the online news and public opinion movement, whether it is a "real estate intermediary simulator", or home group.

Because he knows that the key to the "Pan Propaganda Law" is that the precise grasp of the heat and public opinion is a "four-two-two thousand pounds" skills. How to detonate, when to detonate, how to smart when detonated This is an learning.

It's early or late, and the action is hard, and the effect of promoting the effect is great.

Meng Chang is a perfectionist, everything must be best, like the exquisite move like "Pan Propaganda Law", of course, to be perfect.

"The" real estate intermediary simulator "is normal."

"Sure enough, this game is relatively rich, although there are some things, the players are unlikely to dig all within two or three days."

"Let the players realize that there is a problem, but they can't say anything, this state is the best, most beneficial to the 'Tian Gongzi' to play."

"Let's take a look at the home group, they should have no big moves in the near future ..."

"Well? What is this ?!"

Meng Chang brings a new news on the Internet, it originally thought that the home group was still the same as before, and continued to speculatory the old topic.

However, he was surprised to find that the home group released a new official announcement and promotional video this morning!

Meng Chang immediately realized that there was a problem in this, and hurriedly went in.

"Intimate business business?"

"The home group has launched a new business in this festival."

After reading the official announcement and propaganda film of the home group, Meng Chang couldn't help but fill the brow, this is outside his expectation.

This so-called intimate household business is obviously the focus of the housing group in the next period of time, but also to further consolidate its market position and press new business launched by other intermediary companies.

In his words, this intimate supplier business is to "further strengthen the mutual trust of intermediary and tenants", "establish a long-term and stable cooperative relationship", "Tailor-to-have to be tailored to tenants", "Improve team professional Sex "," implementation of responsibility services ", etc.

Those who have left these official sets, understand the way, is the home group hopes to start from the propaganda of the intermediary team, and open new breakthroughs for their business.

According to the propaganda of the housing group, "intimate butler business" is an upgrade to the traditional intermediary mode.

The first is to screen, eliminate, train, and improve the business capabilities and literacy of the intermediary team;

Secondly, after the business capability of the intermediary team, you can select a more suitable listing for the tenant, comprehensive analysis needs, find the best rental choice;

Finally, the intermediary team will be a one-to-one service to the customer. Before and after the tenant, the tenant is signed, it is responsible for this intermediary (now the housekeeper), so you can avoid intermediary trying to sign a single degree, follow-up Not responsible.

Meng Chang couldn't help but realize.

Why is the home group so urgently come to the "real estate intermediary simulator" heat? Even if you don't hesitate to shoot a promo, create online?

Obviously, this is a purpose!

If the home group does not have the relevant business to advance, even if it is a heat, it will not be so anxious.

Obviously, the "intimate butler business" of the home group has been planned for a long time. The "real estate intermediary simulator" promotional discussion can be said to be a mid-to-face, and it is fully satisfied with the needs of the home group.

They just gave this wave of wave, propaganda for their new business!

Meng Chang is speculated that the reason why Sports Group launches such a new business, there are two main purposes.

The first is to save the loss of the "safe room" period, enhance the company's image and reputation.

The second is to explore new models to further enhance the competitiveness of the home group in the intermediary market.

In fact, when the "safe room" is just launched, it is also for such purposes.

Sports Group saw that most of the houses renting in the market were small broken, and they lost their years. The young people didn't like to live, so they used the "safe room" model to engage in long-term rent. I used the house to make a simple decoration. Rent a tenant. It has improved the living conditions of the house, and earned profits from it, this is a good business model.

Originally, the word of "relief" is also good. In order to pursue profits, Nairo, in order to pursue profits, the "relief" has become "formaldehyde room", which causes the collapse of word of mouth.

But in any case, this business model of "Anxia" is not mettle, and it is also a business innovation and breakthrough in the rental field. It can be successful.

Now, the reputation of the peace of mind is already stinking, and the renaming of the home group is brewing, and it is definitely not a key propaganda.

So the home group wants to "intimate tube home" this new propaganda point.

The house can't be an article, so I can only be a article on people!

The small abacus of the home group is very savvy, the house does have formaldehyde, and it is only necessary to be unlucky, and that person will never have formaldehyde?

Moreover, this "intimate tube home" business model is also solved in a major pain in the current rental market.

Due to many small intermediary, the existence of the black intermediary, this identity of the real estate intermediary is indeed less brilliant. If the home group can reverse the people's views, let the tenants feel that the Sports Group's agenss is not an intermediary, but a homework with strong business, seriously responsible, so that the home group is definitely a huge advantage.

Therefore, the home group has been in the process of expressing the work of the intermediary work in the propaganda film, not to understand, is to give this new business.

Of course, the slogan shouted loud, it does not mean that it can really do it.

This familiar marketing tastes, Meng Chang is not too understanding.

Meng Chang is very clear, the housing Group is impossible to fundamentally change the working state of the profession of the mediation, and the top is to do a surface article.

Perhaps it is changing the uniform, perhaps emphasizing polite language, perhaps adjusting the architecture.

The best result is nothing more than a responsibility system to implement a surface.

What is "surface responsibility system"?

That is, if the house is really a problem, you can really find the mediation, the intermediary will find a way to help solve it, but this solution can only be floated, it is impossible to touch the substance.

For example, after signing a rental contract, the tenant discovers the window to leak, so I have found my housekeeper.

The housekeeper will definitely apologize to you, promise to solve the problem, but the best way is nothing more than looking for someone to find some materials to put the window simple.

Change the window? Even the house, refund the rent?

It must be impossible.

Because the root of this thing is not in the intermediary, on the home group.

As a listed company, the home group pursued profit, then the monography did not sign the contract with the rent, this money has been got, then don't want the home group to spit again.

The home group will inevitably want to transfer contradictions to tenants and intermediaries, such as the price of rent, sell "responsibility service" to tenants, tell tenants, you have a lot of rights, if you are not satisfied with your housekeeper, We must deal with it seriously.

When I really had a problem, the tenant complained, the housing group buckled the money (housekeeper) money. But the intermediary has no way to fully meet the requirements of the tenant, so I can only give the tenant to the tenant to solve this problem, or feel hard.

Although the problem of the house is not fundamentally solved, most of the places that are leaking, but still slight, but the tenant is so miserable, considering that it is difficult to have a better result, so it can only Compromise, look up.

This, the purpose of the home group is also reached.

It is in front of the tenant to show his own iron, with customers, but also the reputation of "intimate butler service", and finally earned profits.

These routines, Meng Changmen is very happy, even this business just pushed it, he has already thought of future possible development.

But Meng Chang is also very clear, not everyone is like him so thief.

The "intimate household business" of the home group is really confusing, especially compared with other rental companies, it is very competitive.

What's more, before the home group has been paving and promoting, many people have indeed changed the impression of the intermediary.

If there is no accident, this news announced that the stock of the home group will rise.

Meng Chang did not sit.

It seems not long for two days, but the has its most suitable node, early or late, may not reach the best results.

If the live group is active after a long time, Meng Chang took a knife, will not be biting by the home group, saying that this is a tissue of "intimate butler business"?

Will it make the original unilateral massacre, becomes two sides of the slightest war?

Meng Chang stood up and quickly took a few steps in the room.

"You can't drag again, it will change late."