Losing Money to Be a Tycoon

Wednesday, 6 April.

After two days of struggle, Pei Jian finally wrote a rough outline of the dramatic episode of Struggle.

The drama of the game can be broadly divided into several major stages: birth, school, exams, work, romance, marriage, house purchase, childbirth, midlife crisis, etc.

This is a big process for the whole, and the poor and the rich go through completely different things, though at the same stage.

For example, from birth to school, rich people have babysitters who take good care of them, grow up to play happily in luxury mansions, buy very expensive toys, invite them to a very high-end tutor and get a good preschool education;

The children of the poor do not have these amenities at all, they can only watch television and books at home, and their parents can only play by themselves and entertain themselves after work.

The other stages are similar, so you can imagine what kind of plot it would be.

The poor are not doing well, and the rich are unhindered.

In order to give players a clearer sense of the gap between the two, Pei Qian also considered adding some quantifiable data to the game, such as the player's current knowledge (expertise, financial awareness, etc.), emotional intelligence (reception, friendship, etc.), mental health, specific material wealth, etc.

These data will ostensibly affect the player's gaming options, such as the wealth management consciousness of the rich can accelerate his material wealth accumulation, emotional intelligence can give him a better chance to marry a noble person, mental health can make it easier for him to adjust his mood at work without problems due to excessive stress...

But it's just something superficial.

In fact, they affect only a few minor branches and do not affect the end result at all.

Pei Qian did this for a simple reason. If the game play can image the end result, how can it disgust the player?

If the poor can strike back and the rich can be spared the fate of being killed, will that not be a pleasure?

Absolutely not!

And the "ostensibly selectable, not actually selectable” setting would have been a failure in the gaming industry, and most games will be scolded for doing so.

The process in the game is only until the age of majority, that is, about 50 years old.

In the discourse, it is said that thirty stands, forty is not confused, fifty knows the destiny.

For Pei Qian, fifty is the best time to choose a time point where rich players are killed.

Too early, not enough content; too late, disgusting.

The 50-year-old rich man is in the midst of a powerful career, has gained a very good living environment, and most of them have good marriages and unlimited children. Death at this time should be the most unacceptable time for the players.

And the poor… By the age of fifty, life is basically stereotyped, and similar parental traits have emerged in children, and this cycle of poverty has begun to emerge.

Anyway, it's just right to end the game at this age.

Of course, in addition to these fixed life processes, some unexpected events are added to the game as it progresses.

Examples include car crashes, illnesses, bullying of children on campus, house buying pits, natural disasters, etc.

These emergencies will also slightly alter the course of the game, while clearly demonstrating the gap between the resilience of the poor and the wealthy in the face of these emergencies.

Having learned the lesson of "Game Maker," Pei Qian did not intend to make any confessions this time.

Nothing in the game contains any emotional colors, all conversations, behaviors, are as objective as possible, and in no way induce the players to inverse psychology.

In addition, in order to prevent the "unwilling” from forcibly deepening their minds, Pei Huan has set the rich and the poor as two individuals with no intersection whatsoever.

The wealthy end up killed by a homeless man who had nothing to do with the poor.

Even this homeless man himself is not the simple, kind and poor most people imagine. He has hands and feet, but he is idle and lazy. It is not for any noble reason to resist oppression that he kills the rich.

The rich people that the poor have access to, such as his bosses and bosses, are completely irrelevant to the protagonists in the rich version, and have never given rise to any ideas of resistance.

Try not to create the easily misleading notions of "the rich oppressing the poor” and “the poor fighting the rich”.

Besides that, the most important question is how to prevent Joe Lao Wet from overinterpreting the game.

In this regard, Pei Huanxing meditated, finally came up with a solution.

Official death squad!

If I read it in advance, no one will listen to it.

Nobody listens. How can you stab me?

Pei Qian can roughly guess from what angle Qiao Lao Wei might interpret, nothing more than the gap between rich and poor, the Matthew effect, the unreasonable distribution of social wealth, class curing, if the brain circuit is a little more peculiar, it may also be able to analyze the poor people's lack of sense of financial management, short-sighted eyes, why the rich people don't eat meat and chyme, can't understand the vicious circle of life falling into the bottom...

In short, the topic of the gap between rich and poor is being discussed all over the world. If you dissipate your thoughts, there are still a lot of topics to be said.

Pei Qian decided to expose these issues in advance as soon as the game was released.

Take Joe's old wet road, make Joe's old wet!

Of course, Pei Qian was not stupid enough to stab himself. Although he wanted to publicly expose these problems, he certainly wasn't as dry as Qiao Lao Wei.

The same thing, the key depends on how to say it.

Like Qiao Lao Wei, beside quoting and quoting classics, imposing value and depth will definitely look particularly frightening and easily resonate.

And Pei Qian intends to say all of these points in a simple way, in plain language, how to dry.

Even in games, players can be induced to make some misconceptions, such as using two fixed ends to induce them to create misconceptions such as "the maker has a misconception that the class can never cross", "fatalism", etc.

This is like telling a joke.

Qiao Lao Wei tells jokes, hands and feet dance, painting and painting, first create enough suspension, then wait for the baggage to shake out, then the whole field explodes, producing a great effect.

Pei Qian, on the other hand, did not lay any mats at all, and threw his baggage directly up onto the ground.

This way, the audience already knows what this baggage is. Let Joe get wet and create atmosphere, create suspense, and how to say smallpox, the baggage won't sound!

Pei Huan felt that he was behaving like this, just as he was directly labeled "This Man Is The Murderer” on the first page of the comic book, so that Joe Lao Wet's "The Book of the Seal" series of videos could never make a new issue!

The more I want to be satisfied, the more I feel like a genius!

After all, Pei Qian sent Hu Xianbin an overview of the play and let him expand.

At the same time, different characters in the game have to be foreigners to capture actors with different actions, and they have to be identified in advance.

Bae Qian was too lazy to take care of it. He gave it all to Hu Xianbin. Anyway, it would be better if things were done by then.

Nice work... that's okay, just grab the game scene dead and don't miss it!

……

……

Thursday, 7 April.

Pei Qian arrived at the office on time after lunch.

Yesterday afternoon, he had sent Hu Xianbin an outline of the "Struggle" drama, and sent a message to Lin Xiao to tell her about the IOI national uniform, so that she could connect with He Win Sheng.

Pei Qian doesn't have a very good idea about what to do with the IOI uniform.

The possibility of making changes to the game is virtually non-existent, and it is difficult to keep hero and skin pricing low. After all, Yunmeng Venture Capital accounts for only 20% of the shares of the leading company and does not have that much say.

Simply in terms of the charging pattern of the game, ioi is really not very friendly compared to GOG, after all, the whole hero of GOG is free and the skin sells several times less than ioi.

However, Pei Qian doesn't think this should be a big deal, there are a lot of people playing ioi in the country right now, and there is already a certain player base.

The biggest problem for them is not the selling price, but the Internet.

The accelerator is too much for IOI's international clothing to communicate with foreign teammates.

As soon as the national uniform comes out, these people will definitely switch to the national uniform for the first time, so don't worry about the start of the ioi version of the national uniform, with the ability of the Yangtze game group of people, a little operation can take off.

Temporarily took care of the two gaming departments, and Pei Huan felt that the pressure on him was greatly reduced.

Even so, however, it could not be taken lightly, as there were still many things to be dealt with by him.

“True and true. ”

There was a knock outside the office, assistant Singh.

“General Pei, this is your survey report on the fitness industry in Jingzhou. If you don't want to see this data, you can go directly to the last page and come to a conclusion. ”

Pei Qian nodded and took the investigation report from Assistant Xin.

Turn two pages randomly. There's a lot of data and jargon ahead that I really don't understand.

Pei Qian turned very calmly to the last page and looked at the findings and asked: "So, is the gym in Jingzhou currently making money overall or not? ”

Assistant Xin thought for a moment: “You also make money, you don't make money. It depends on how it works. ”

Pei Qian: “Hmm? Tell me more."

Apparently, Assistant Xin already had some understanding of the current state of the fitness industry. Receiving General Pei's assignment in the past few days, he also conducted an in-depth investigation into the fitness industry in Jingzhou, which is completely familiar with the content.

“Simply put, due to the current level of economic development in our country, most people are not in a habit of going to the gym on a regular basis, and even if they have a fitness habit, they often cannot afford to pay for those high-end gyms. ”

“The situation will be better with the large number of white-collar people in the ultra-first-tier cities, especially in Jingzhou as a second-line city. ”

“Given the cost of renting a gym, equipment, labor, utilities, heating and cooling, firefighting, etc., many gyms have a low-cost membership strategy for Dora customers that makes it difficult to support their daily operations, let alone generate enough profits. ”

“From this point of view, the gym does not make money, and many of the closed-down gyms do so because of their lack of space. The greater the investment, the greater the marketing pressure. ”

“But the real money-making gym also makes a lot of money, and the main way is to sell private lessons to high-asset customers, the more they sell, the more they earn. ”

“The primary task of private teaching in most gyms is not to teach students well, but to sell more classes. The internal and marketing groups of private teaching are similar, and whoever sells more classes will be pursued. ”

“In short, the money-making gym model now is to do more cards, especially to ignore newcomers' annual cards. Newcomers have no fitness habits at all, and it's hard to keep up. If they can't get a card, the gym will make pure money. ”

“Meanwhile, low-cost fitness cards pull as many customers as possible, and then the private instructors start showing off, looking for high-asset customers to ignore their private teaching and make a profit from this. ”

“Other cats are also a little tired, such as the first time they go for a free test. Modern people have more or less health problems. The private church deliberately exaggerates these health problems and sells classes while they can. ”

“In short, there is no denying that there is a more conscientious gym in the industry, but it is generally chaotic and not very normative. ”

“Many consumers who go to the gym are also deeply averse to these disorders, but the reasons for this are complex and do not change in a short time. ”

“President Pei, it is certainly a good thing for the industry itself that you want to enter the industry, but these objective problems must also be considered more. ”

“It's not that easy for you to create a premium and conscientious gym brand from scratch. ”