Medical Master

Chapter 137 Amazing advertising effect!

The advertisers of the major brands are all paying attention to their own advertising revenue.

The official website traffic of China Health Life Insurance Co., Ltd. as the title dealer has directly reached the highest point since the establishment of the company, which is more than a hundred times the average traffic data in recent years.

The most important thing is.

After statistics.

The official website of China Health Life Insurance Co., Ltd. unexpectedly received more than 2,000 times more orders than usual in just two and a half hours after the program ended at 9:30 in the evening to the early morning!

Although the business of an insurance company looks very large, in fact, every salesperson can sign 1-3 orders in a day is already very good.

That is the order that can only be generated when the salesperson takes the initiative to come to sell.

Compared with the salesman.

The number of orders from people in need received on the official website is even rarer, and sometimes even a whole day is not received.

But this time, in just two and a half hours, the number of orders on the official website of China Health Life Insurance Co., Ltd. directly exceeded 2,100 orders, and it is even rising!

Two and a half hours is 150 minutes. On average, 14 orders can be received every minute.

This situation has almost never occurred in the insurance industry.

To know.

The price of buying a commercial insurance is not cheap, ranging from thousands to tens of thousands. Even if calculated by average data, 2100 orders can break at least 10 million!

This is only two and a half hours.

Here.

China Health Life Insurance Co., Ltd. has already made preparations to welcome the possible advertising benefits.

Just in case, the company's boss has left a customer service department ahead of time.

When the first episode of "Life is Priceless" officially premiered, all the staff in this customer service department gathered together particularly leisurely to watch the show. Everyone was talking and laughing, and didn't put overtime work at all. In mind.

Because they have long been used to it, and there have been a lot of advertisements on the company over the years, but the insurance industry has long since become a naturally rejected industry.

The orders they deal with on weekdays are all from the salesman.

There are almost no real people who take the initiative to buy insurance.

therefore.

The staff in the customer service department didn't take it too seriously, thinking that even if there is some advertising effect, it must be a few simple orders, at most a dozen orders.

but.

With the end of the show.

In the entire customer service department, the prompts on the desks began to ring continuously.

In order to remind the customer service staff to serve customers in time, an order reminder will be installed on the desk of every staff member of the insurance company. As long as there is an order, the reminder will sound a reminder at the first time.

"Ding Dong, you have a new order."

The first prompt sounded.

Customer Service Department.

"Huh? It's so late, really have an order?"

A staff member walked towards his desk in surprise.

The voice just fell.

"Ding Dong, you have a new order."

Another prompt sounded.

In the customer service department, the customers who were already discussing where to go to drink after the overtime work ended, they were obviously taken aback when they heard the second prompt.

Soon, it was the third and the fourth.

"Ding Dong, Ding Dong..."

The tones keep ringing one after another.

In less than two minutes, the reminders on all desks in the entire customer service department rang.

This time.

The customer service staff were all dumbfounded.

Hurriedly ran back to their jobs and started processing orders.

But even so, the reminder is still ringing constantly, and insurance orders that are hard to see on weekdays, unexpectedly, at this time, one by one is like a big pie falling from the sky, constantly sucking at each one. On the head of the customer service staff, the customer service staff is both excited and helpless.

The excitement is that the more orders they process, the higher the salary commission.

What's helpless is that these orders came too suddenly, they didn't even have a bit of preparation, and there was no way to process them all.

under these circumstances.

The person in charge of the customer service department can only call to report and request support.

After receiving the report from the customer service department, the entire insurance company's senior executives were shocked. Who would have thought of a TV program, the advertising effect could be so good.

You know, they sell insurance, not food and drink, let alone cosmetics!

Now, can even insurance sell so hot?

This is so fucking crazy, right?

I was shocked.

The boss of the insurance company hurriedly contacted the heads of other customer service departments overnight and asked the staff of the customer service departments to return to the company to work. In addition to double the overtime pay, the commission for each order increased by 5 percentage points.

After receiving the news, the staff of the various customer service departments who had been asleep rushed back to the company overnight to process orders.

the next day.

Car companies that have spent a lot of money investing in advertising.

The order volume also saw an extremely terrifying skyrocket in an instant, and the daily sales exceeded two thousand vehicles in one day!

To know.

Even if it is the hottest model nowadays, the best result in a month is more than 10,000 to 20,000. After all, a car is not something ordinary people can afford.

But who could have imagined that only one advertisement could rush the car's daily sales to two thousand.

This kind of data is scary even thinking about it.

The insurance company.

As the sponsor of the biggest titled advertisement of "Life is Priceless", after a whole night of overtime work, the company's top executives directly hit the iron on the second day and dispatched all the business salesmen, in order to be better. After completing the business promotion, the company even rushed to produce an advertising leaflet for "Life is Priceless" overnight.

This day can be called the spring of insurance salesmen.

On weekdays, many salespersons go out to pull business, they have to face all their faces, and even get rejected and scolded.

But today.

When the salesman took out the advertising leaflet of "Life is Priceless", most of the people who were promoted were attracted, and nearly half of them were happily paying money to sign the contract.

This situation made all the salespersons very emotional.

did not expect.

A program actually helped them reduce the difficulty of selling so much.

Worthy of being Huangguo TV, worthy of the hottest variety show nowadays, worthy of Fangqiu's show.

In fact, everyone knows it.

In this world, there is a need to buy insurance. There are not many people who are interested in buying insurance. However, because there are too many insurance companies and insurance products, many people struggle and compare among various choices. There are more and more scams in the insurance industry, which makes them afraid to buy.

The program "Life is Priceless" undoubtedly awakened the audience's need and desire for insurance. At the same time, because of the presence of this program, Fangqiu made everyone willing to accept and believe.

In this way, the orders received by insurance companies will naturally not be less.

Just when the major advertisers and funders are struggling while the iron is hot.

A reporter who has been staring at the program "Life is Priceless", after the first episode of the program ended, he was very curious and immediately began to inquire about the advertising effect of this program.

after all.

The ability to attract money before this show is really outrageous, so many people are staring at it. Can the advertisements that large companies invest in this show make it back?

Among them, the most interesting one is undoubtedly China Health Life Insurance Co., Ltd. as the title dealer.

But the result.

As soon as the reporter inquired, he was shocked.

Of course, what he first inquired was not intuitive data, but all the customer service departments of China Health Life Insurance Co., Ltd. were recalled overnight and worked overtime until midnight.

Upon hearing this news, the reporter knew that he had discovered a very important piece of news.

Immediately.

Immediately began to inquire and investigate, and even went online to the official websites of various advertising funders to investigate. Some of the ones that could not be investigated still tried to find relationships, contacted the staff in each company, and finally obtained some data, and made a special one. Comparison chart.

The advertisers of "Life is Priceless" made a very formal comparison between the sales before the show and after the show.

After this data comparison chart was produced, this reporter was truly completely shocked.

After comparison.

He found that all the gold masters who invested in the show "Life is Priceless", the least one had increased sales by 500% after the first banner of the show was broadcast!

The sales growth of those fast-moving goods companies is even more frightening, even exceeding 2000%.

In incomparable shock.

This reporter posted the comparison chart and all the actual data he made to Weibo.

Because it is a reporter who is a little bit famous and has a lot of media attention, this Weibo immediately attracted a large media to reprint it.

It didn't take long.

This Weibo was uploaded on the entire Weibo and caused a lot of heated discussion. However, this kind of data comparison and the revenue of advertisers are not attractive to netizens. Everyone still More willing to spend time and energy on the discussion of the content of the program.

But here.

All insiders in the TV variety show industry are different from netizens. After seeing this data, they were all deeply shocked!

I thought that the ratings data was already at its peak, and the show "Life is Priceless" could not have more shocking events, but I didn't expect that in addition to the skyrocketing ratings, this kind of advertising benefit is also scary!

this moment.

They finally know why Cool Play Entertainment is willing to spend so much money to win this show. They finally know why those big company bosses are willing to spend so much money on advertising.

All this is because it is worth it!

Everyone in the industry, watching this impeccable program, is full of regrets, regretting that they were in the beginning, why not take the courage to win this program!

Unfortunately, it is too late to regret.