My entertainment circle

Chapter 526 Implantation, starting price of one billion (Part 2)

The shooting scene of the KBS TV series "The Producer", and today the TV series was filmed in KBS TV station.At this time, in the studio of "Music Bank", Li Zhien was sitting in the music show waiting room while waiting for the filming of the TV series. This picture was a bit strange.

And the name that the staff at the shooting scene said the most was not the male number one Kim Soo Hyun, nor her Li Zhien, but Zhang Ping An!!

"Have you heard? Zhang Ping'an..." This is what the staff who pass by occasionally talk about most.

Li Zhien didn't know how many times she heard this sentence, but every time she passed by the staff, she didn't listen to them all.Holding her mobile phone in the waiting room, she searched the'N Station' to see if there was any news about Zhang Pingan?But no matter how she checked the news on the Internet, the news that appeared on it was the news of Zhang Ping'an's program during the Spring Festival, as well as the news of "Kansheng" that started airing today.

Hante entered the waiting room. He looked ridiculous and speechless, and said to Li Zhien with an expression of incomprehension: "I have heard, I don't know how to say it, I guess Zhang Pingan and the advertising vendors are crazy, right? No wonder people outside are spreading the news like crazy."

Li Zhien frowned and asked his agent Hante: "What happened to him? Why is there news of him everywhere on the set today?"

Hantra sat down next to Li Ji-eun in a chair and said, "He invested in a TV series written by Kim Eun-sook, with a total investment of 13 billion won! Moreover, this TV series will be produced in advance for the first time in Korea. This over 10 billion will be smashed in, at least this time next year before we can see the payback. This is nothing, now their company is talking about implantation.. Big production, we all understand that in order to reduce investment costs, how much more TV shows Few of them are a little bit implanted. But do you know how he plays implanted ads? Do you know how much it costs to install his TV series? Any brand has a starting price of one billion won! One billion is just the starting price!!"

There are good and bad works by writer Kim Eun-sook.Not every work she writes can be sold on sale after it is broadcast.The total investment of 13 billion won was produced in advance, and these two items alone made history in the Korean TV drama circle.Not only does he burn his own money to shoot big productions, but he also grabs money for implants?Can the news not spread wildly in the circle?

Li Zhien heard what Hante said, she kept blinking, wondering if what she had heard was false news: "One billion? And it's the starting price? How could it be possible?"

Hante laughed: "Hey~~ Weird, you think it’s impossible? He just did it! Cars, mobile phones, health care (red ginseng), jewelry, nuts, and mobile payment. Six companies have signed up. Invest 100 Three billion, just implanted in the advertisement, it will be back six billion in an instant, you say it is magical? And there are coffee, fast food, and shochu all talking to him. So everyone is saying, are they all crazy? Not only Zhang Ping An is crazy, so are the manufacturers crazy?"

Li Zhien instantly dilated his pupils and said, "Isn't it~~? Are all manufacturers stupid?"

Hante said, "No one has revealed the specific information. Anyway, the placement of advertising is a starting price of 1 billion yuan. There are already many companies that have signed up, and there are companies waiting in line to sign! Do you want to call and ask? Ask Zhang Ping An? I just don’t understand how he made the manufacturer willingly pay 1 billion won?"

...

It was also the shooting scene of KBS "Producer", but the shooting scene was in the company canteen inside the TV station.Teddy Xu, the three were invited to guest TV series.

During the standby preparation time, Taeyeon was talking with her mobile phone: "oppa, there is a rumors in the film and television circles that you have invested a billion won in the placement of TV drama ads?"

Zhang Ping’an, who was going to FNC, responded: “Well, there is such a thing. I don’t care about the specific things now. I leave it to the company’s investment department to take care of it. However, the'billion implant cost' is my stipulation. what happened?"

After Taeyeon heard Zhang Ping’s confession, she said in surprise: “How did you do it? I heard that Korean manufacturers line up to talk to you about implants?”

Listening to Taeyeon’s words, Zhang Ping’an laughed: “Hahaha, indeed, they all lined up to talk, because these idiots thought they were making money. This drama is an investment of up to 13 billion yuan. And these days, the men’s and women’s ones have been booked, Song Zhongji and Song Hye Kyo. As soon as I heard about this lineup, plus our huge investment, and I don’t need them to give money immediately, so I want to take advantage of it.

Taeyeon asked suspiciously, "What do you mean? What is the advantage?"

So Zhang Ping’an told Taeyeon about her “ratings to bet”. After Taeyeon heard it, she also laughed: “If I were a manufacturer, I would come to take advantage. 30%, you know now Does 30% ratings mean anything?"

"I know, I'll take a gamble. What if I get there? Wouldn't I make a lot of money? Even if I don't get there, I don't care. I will treat them as free advertising. If I just hold to reduce those two or three With a cost investment of 100 million won, I might as well not implant advertising, so as not to affect the viewing experience of the work. Of course, everything is under the premise of not affecting the drama of the TV drama, we are talking about implanting advertising, to be precise, we are now The crew is choosing a brand!"

Listening to Zhang Ping’an’s words, Taeyeon was speechless: “What shall I say? Anyway, you have invested so much, you must have confidence in this drama, then I can only wish for good results. Even if implantation fails Earn money, you can get 20% of the ratings when it is broadcast, and the advertising price in the middle of the broadcast is also very high. By the way, where are you, isn't "Kansheng" broadcast today?"

"Well, it will be broadcast in the evening. I'm going to FNC now. Before the Spring Festival, I talked to Representative Han about investment. After I came back, I met several times, and today I finally finalized the investment."

Taeyeon listened to Zhang Pingan's words, and she said in surprise: "Invest again? How much do you plan to invest in their company this time?"

Zhang Ping'an casually stated the investment: "20 billion won."

"..." Taeyeon was really speechless. She didn't know how much money he invested in variety shows burned a year ago.What is clear now is the one hundred and three of the TV series, and then the two hundred of the agency.His various investments in South Korea together are approaching 100 billion won!(About 600 million Chinese currency)

Seeing Taeyeon stopped speaking, Zhang Ping An took the initiative to smell: "What are you doing?"

"Starred in a TV series."

Zhang Pingan was surprised at first, and then he remembered: "You? TV series? Ah~~It's Zhien's "Producer", right?"

"how do you know?"

Zhang Ping’an responded with a smile: “Except for the TV series that combines variety art techniques, I really can’t think of any director who would dare to use you to film the TV series. That TV series has a lot of guest actors, and even Jin Zhongguo was called to do some guest roles. What's your companion."

Although Taeyeon was very depressed by Zhang Ping An's words, he did say the truth.If it were not a cameo, no director would find her.Taeyeon muttered dissatisfiedly: "I don't want to talk to you now."

"Hahaha, let's go, I'm here too, have dinner together tonight! Call Pani and Xu Xian beside you."

Taeyeon said in surprise: "How do you know they are next to you? They didn't speak."

"You are not a SOLO singer, and it is impossible for the TV series to make the entire Girls' Generation guest appearances. Then only you Tedishu! We have dinner together in the evening, and I will call Yoona and ask them when they are free. Come."

"understood."

After hanging up Taeyeon's call, Zhang Pingan got out of his car.At 111 Cheongdam-dong, FNC, where the company is located, their company also shot a variety show to introduce their company.

Zhang Ping’an’s Rolls-Royce was directly blocked at the gate of FNC, which caused the security guard sitting inside to be stunned for two seconds. Seeing Zhang Ping’an who got out of the car, he greeted him or not, nor did he greet him. .He could only dial the front desk with one phone call: "That... Zhang Pingan PD, is there an appointment today?"

The front desk replied: "Yes, PD Zhang Pingan is coming today, what's wrong?"

"No, PD Zhang, blocked the car at the company gate."

"..." The front desk didn't know what to do.

Zhang Ping'an didn't intentionally stop at the door, because he really didn't notice the location of their company's parking lot.And in the variety show, didn't Han Shenghao directly put the car at the company gate?Uh, well, his Porsche is much smaller than his own car.

After Zhang Pingan got off the car and directly entered the company, the security guard at the guard box at the door looked at him dumbly, and then turned his eyes to the car.Zhang Pingan smiled after seeing his eyes and said, "Well, where is the company's parking lot?"

"Go in through the back door, the underground garage behind the building."

"That's it.. I know." When Zhang Pingan turned to go out, Li Hongji appeared on his own motorcycle. He saw Zhang Pingan get off the motorcycle quickly and greeted: "Zhang PD, hello, this is Li Hongji. ."

"Hello, Li Hongji xi. Hey, Han Shenghao didn't give you his Palamela?"

"Yes? How is it possible? That's the effect of filming the show, and I spend less time in the car. This is enough transportation."

Zhang Ping'an smiled and said, "I watched the show. Didn't you drive his car and ran? Can't drive my car?"

Li Hongji looked at the Rolls-Royce at the door and said, "I dare not drive your car. It is not cheap to repair it after wiping it."

"That's okay." Then Zhang Ping'an could only drive by himself, and he set off toward their company's parking lot.

There are a lot of nanny cars parked in the FNC underground parking lot. Those individuals or groups who don't have a trip on weekdays, their cars are parked in the company.

Today, Han Shenghao’s Palamela was also parked in the garage. Zhang Ping’an parked his car next to his car and went upstairs, while Li Hongji came to the garage and took a photo and sent it to his own car. Representative: "Suddenly found that your Palamela is really ugly!"