My entertainment circle

573 Pani Wants to Make Money

Listening to the "exclusive premiere" of the TV series they produced and each episode was bought out by 1 million, without any ratings sharing, Zhang Ping'an could only lament that China's TV station is really dark enough.

There is no way that in 2015, the national ratings of Shonan TV are very high. Many young people like to watch their solo dramas on Shonan TV, and the online video platform has not yet begun to create their own dramas. , Under normal circumstances, TV series can become the sole show of Shonan TV Station, and the ratings are all guaranteed.

Especially in this period, China’s TV stations were not like South Korea and Japan, because the TV stations of those two countries had their own TV drama crews.Script creation, investment, filming, and broadcasting in my own TV station.Huaxia's TV station has not set up the category of'TV drama' at all. All TV dramas broadcast by TV stations are filmed by investment companies, and TV stations buy copyrights.

However, recently Shonan TV began to have a film and television investment department!

Most of the dramas on the market are still made by investment companies.For those who come out of investment companies, first consider going to those TV stations that have a'big theater'.At this time, China's'big theater' is only available in Xiangnan TV.Therefore, many dramas have gained a good reputation after they were broadcast, and the investment company will sell the copyright again to the network side and other local TV stations.Broadcast twice and three times.

For example, for this solo broadcast, each episode is one million, and the film is cut for forty episodes, and the income is only 40 million. This is only close to getting the investment back.Then wait for the word-of-mouth after the broadcast. If the word-of-mouth is good after the broadcast, then the second selling, third selling, etc. can get good prices, and it is time for a movie to make money.

We must know that China has many local channels and online video platforms. They need to buy the copyright if they want to broadcast this drama.

A popular drama, after selling the copyright several times, the profit may be 20-30 million.But as an investor, you basically invest in five or six TV series a year. If you make all the money, it will be about one or two billion. This income is still very good.

Now the two TV stations in Jiangsu, Zhejiang and there are still focusing on variety shows to find ratings.Waiting for them to start acquiring the "single show" on the market, then the TV show circle can truly usher in spring.Only with competition will the market be stimulated, allowing investors to obtain more profits.However, the addition of Jiangsu, Zhejiang, and Taiwan has to wait.

Zhang Ping’an continued to chat with Manager Luo about the TV series: “China’s TV station, don’t be too overbearing. Let’s go out and see if there are any video sites willing to cooperate with our agency to produce variety shows. Or you can make your own TV series."

Listening to Zhang Pingan's words, Manager Luo responded with a smile: "Mr. Zhang, are you trying to stimulate the market?"

Because the online video channel is involved in "self-made", the water in the entertainment and culture market is even more muddy.For Zhang Pingan who is also a brokerage company and an investor, it is definitely more convenient to be caught by the TV station.

Zhang Ping'an said depressed: "Yes, I'm really depressed thinking that we can't even get the share of the film we produced. In Korea, the ratings share and advertising share of the programs I collaborated with are clearly written. Um... by the way, which channel does "The Masked Singer" want to buy the copyright?"

"It's Jiangsu." Manager Luo replied.

It was the same as what he had "imagined" in his heart, without any change.Zhang Pingan said with peace of mind: "I see. You are spreading news recently, asking if you want to cooperate? Online platforms or TV stations can be used, I just ask you to go out and create tension in the market. It’s not true that we need to cooperate at this time, because cooperation...it’s not the time yet!"

Manager Luo understands Zhang Pingan's meaning that China's entertainment market needs to expand rapidly.He responded: "I know, then I will send cooperation messages on the company's official blog and official website tomorrow."

.......

After hanging up the phone, Pani sitting at the back asked: "I have been talking for so long, is there something going on with Huaxia?"

Zhang Ping’an responded with a smile: “It’s nothing. There is a TV station in China talking about the copyright of "The King of Masked Singer" in my hand, but the price they give is a bit inconsistent with my heart. The person in charge over there discussed some countermeasures to see if they could increase the copyright a bit."

Taeyeon, who was sitting next to him, also said, "During this time, Huaxia bought a lot of variety show copyrights. The copyrights of the three ace programs of "Two Days", "Innocent" and "Running Man" have all been purchased, um, And "My Knot"..."

"Well, there are also many TV stations in China... Besides, everyone wants to produce good programs. After the three episodes of my "Watching", people from overseas came to talk about copyright."

Pani continued with Zhang Pingan's words: "I know, Jin Zhongguo said in the program, the Dutch side is the first to talk about copyright. By the way, how much copyright is sold?"

"One year, one billion won." This is equivalent to one million U.S. dollars. It depends on their own wishes how many issues they have to produce in a year. This is still a pretty bargain price for copyright use.

Pani nodded and said, "Oh, the price is pretty good! "Sounds" made a lot, right?"

Listening to Pani talking about making money, Zhang Ping’an remembered Yui who was in stark contrast with her, because Yui was not so keen on making money, even though the capital in Yui's hands could make her find some Good investment project, but she didn't do other side business.

Pani is more enthusiastic about side business.Even if she has invested in Sika's brand, she still wants to do other things to make money. In her words, how can there be too much money?

"It didn't make much. The first season was not considered as copyright sales. If the ratings continue, there may be an income of two or three billion." Zhang Pingan has nothing to hide, because it is a cooperative relationship, so he earned this. Some money is really nothing.

Pani responded with a smile: "It's been my income for more than a year. For you... making money is really not too easy."

Zhang Pingan said dissatisfied: "Ah, can you not talk about money? Have you gotten into the eyes of money? Look at Taeyeon, you rarely talk about making money, right?"

Pani said depressed: "Yes, yes, Taeyeon doesn't talk about making money, but haven't you thought about it for her? Both of SOLO's title songs have been selected. And I can only make money by myself. And Sika’s brand has no dividends for two years."

Zhang Pingan knows that Sika's brand needs to increase brand investment within two years, and the development of physical stores is very expensive, so they did not pay dividends within two years.

"Hey, I really don't know, why do you like money so much? So how much do you have in your pocket? Give me 10 billion, I will help you invest, and I will pay you 20 billion next year."

Pani stared at Zhang Pingan and said, "Where should I find 10 billion for you?" It's not that she doesn't believe in Zhang Pingan's investment ability, but that she really does not have 10 billion won in deposits.

"Ah, you have been in Girls’ Generation for so many years? You don’t even have 10 billion won?"

Pani responded extremely simply: "No!"

"It's speechless." Zhang Pingan said this deliberately. In fact, he knew that Pani really had no money, because the money she made in the first few years was all used to pay off her father's debt.Recently, she started saving money and bought a house, but it was also because she and her father had completely severed the relationship.

Of course, Pani couldn't come up with these things, nor did he have the face to come up with them.

Zhang Ping'an smiled and said: "How about I do magic for you, give me five billion, and I will double it for you in two years?"

"If there were such good things, would you tell me?"

Zhang Pingan: "Of course, how good our relationship is. And making money is really easy for me, but I don't want to make that money. Would you like me to show you a way to invest? Your annual income exceeds 5 billion?"

"doing what?"

Zhang Ping'an smiled and said, "Of course it is bubble tea. If you have time, you can talk about a brand, and then contract the operations in Korea and Japan. After the brand is negotiated, I guarantee your annual income of 5 billion!"

People in China know how dirty this routine is with the joining of pearl milk tea.It's just that there is no bubble milk tea in Korea and Japan. She only needs to talk about the overseas operation of a brand.Zhang Ping'an taught Pani the dirty tricks again. Really, making billions of won a year is not a dream at all!

Pani asked suspiciously, "Pearl milk tea? Is it the one popular in Taiwan Strait?"

Zhang Ping’an smiled and said: “It’s also very popular in China! But you don’t know, that product... is a group of people who are staring at the market who want to make a fortune. Those who have a dream of starting a business are generally It is the casual cutting of leeks in the eyes of capital. Capital, the means are really too dirty, so I don't want to do those things."

Pani listened to Zhang Pingan's words, and she burst into laughter instantly: "Hahaha, it's the first time I heard of someone from a capital family who hates the dirty capital?"

Zhang Ping’an responded: “I’m a real money maker. The shows I produce are all creative entertainment cultures sold. What is capital? Capital is selling'air'! My mother and the others have been selling them recently. Air’, and there are big waves and big waves of people who dream of getting rich, join the air sales. In the end, they are gnawed by capital and there are no bones left. Forget it, I won’t tell you the dark side of capital, I’m afraid You can't fall asleep even after listening to sleep at night."

"Um.. Then you tell me what's the matter with making bubble tea?"

Zhang Ping'an smiled and said, "Same, it's all about capital accumulation anyway, and how can capital accumulation be bloody?"