My girlfriend is an idol

When I listened carefully, Lee Hyun-cheol was immediately happy, turned his head to look at Taeyeon, winking.

"Everyone, we are now entering the most prosperous commercial district in Jeonju. The optical shop of the Korean Wave Star girl group, the girl's generation Kim Taeyeon is in front."

To say that Lee Hyun-cheol has excellent eyesight, such as the female tour guide who is only a few steps away from him, the tour guide card hanging on her neck, the three words Kim Taeyeon are particularly eye-catching.

Okay...

People with the same name and surname are not strange in South Korea. After all, with the standard of naming these people, those words are inseparable back and forth.

But in such an area, I came across the same name as Kim Taeyeon and a tour guide in Jeonju, which is much more interesting.

Being watched by Lee Hyun-cheol, no matter how proud Kim Taeyeon is, he can only urge him to drive away as soon as possible.

"Nana, it's not that I don't want to go, but that it doesn't want to go."

Li Xianzhe tapped the steering wheel lightly, his lips pressed against the eye-catching red light in front of him. It was rare that he would have to wait for 100 seconds.

The tour guide in the Jeonju area is called Kim Taeyeon, and both of them think that this can actually be a wave of news. Maybe this tour guide can take the opportunity to become popular in Sone's circle.

But looking at his age, it should be about the same age as Kim Taeyeon. Well, this is definitely not the enthusiasm of the parents who went to Zeng Mirai's Captain Girls' Generation in advance.

Lee Hyun-cheol listened to the glorious deeds of Kim Taeyeon in Jeonju that this tour guide bragged about.

For example, which store Kim Taeyeon liked to eat when he was a child, which park he liked to play in, which school he attended before, and so on.

All sorts of trivial things, even the protagonist Kim Taeyeon was stunned. The one scratching his head was really thinking,'Have I ever been like this when I was a kid?'

But on the other hand, these things also exposed the drawbacks of the whole state.

The so-called thousand-year-old city, now leading overseas tourists to go out on the streets, actually relies on the deeds of an artist who just went out from here to attract the attention of others.

Lee Hyun-cheol wondered, if one day Jeonju builds a Kim Taeyeon Hallyu Culture Museum or something.

In cooperation with S..M, there are some records, autographs, playing costumes worn by Taeyeon, stereoscopic projection stage, etc., which are quite valuable for production.

"Tsk tusk tusk, in general, this tour guide is also smart, knowing that overseas tourists come here, not very interested in the local history and culture.

Seeing that they are all in their teens, so I say something that everyone is interested in. Nu Na, maybe in a few years, your optical shop will be charged as a tourist attraction by the local area."

Lee Hyun-chul vaguely remembered that as the fame of Girls’ Generation has spread to Asia and the world, the scale of her optical shop has also expanded.

In addition to the glasses, the shop also placed some S..M surroundings and Kim Taeyeon's small objects, but these were gradually improved in the next few years.

In 2014, S..M's mind was gradually placed on the boy group and the new group. The brand value of this first-line girl group except BoA was not paid much attention to or used.

"Yeah~ I'm angry when you say it~"

"What I'm talking about is the truth... In fact, your optical shop can completely build a brand culture.

S..M has never supported artists to carry out sideline businesses. For artists' own property rights, apart from selling some peripherals, they do not operate other aspects, which is a waste.

When the aura of the combination gradually fades, then go to register and set up a label, at that time there is no value."

Lee Hyun-cheol patted Kim Taeyeon's little hands to soothe.

"Don't worry, when I find time to make a complete and detailed planning plan, this will be handed over to your Girls' Generation Studio. At least it can guarantee that you will not leave the circle sadly in the future."

"Then S...M will agree?"

What Kim Taeyeon said was also full of worry.

"It's impossible for them to disagree when it comes to benefits and money-making things. My father knows the value of Girls' Generation even better than Kim Young-min. It's nothing more than authorization, investment, and venues.

Even if the government will not give too many discounts to things related to the development of Korean Wave culture, they will still support it where it should be supported."

Li Xianzhe has made up his mind, and when he returns, he wants to meet Li Xiuman.

Although there are places like SMTOWN in the Seoul area, in addition to being used as a performance venue, the sales of artists are basically concentrated in the lobby on the first floor of S..M. The value of the artist brand is far more than that.

"Then... I'll leave it to you about this matter. Although I don't understand this, it's about the future of our Girls' Generation. I think the members are still very welcome."

Kim Taeyeon couldn't think of it. Originally, he just wanted to pull Lee Hyun-chul to Jeonju to relax.

As a result, I just wandered around the Hanok Village unintentionally. When I met a local tour guide, he could think of something farther.

But in other words, the next development route for Girls' Generation has been clearly determined.

From being a mere artist, to starting to develop the brand value of its own portfolio.

The dream of a designer brand such as Jessica is the first step, and the second step is that Girls’ Generation Studio is only responsible for the combination. Then the third step is to cooperate with the official in the name of Girls’ Generation.

Set up a dream fund for trainees, establish a Girls’ Generation School, and establish a Girls’ Generation Museum for fans to visit through official promotional channels.

Put the target of funding on some children with poor family backgrounds, or people with defects in themselves, etc.

These celebrities in other countries play bad routines, but few artists in the Korean showbiz circle do, especially idols.

On the one hand, most artists are checked and balanced by the agency, and they have no authority to speak of.

On the other hand, many artists' fame and influence are not up to this level. Coupled with personal savings, they are cautious about running a dance academy by themselves.

Once publicly stood up and publicized, instead, faced with overwhelming accusations from the public.

Most charity channels linked to artists basically have a high percentage of fundraising completed by fans, such as donating rice, planting trees, and donating coal.

Although this approach has great benefits to the image of the artist, the drawback is that the media attention is not enough, and the brokerage company behind it is unable to "improve the image of the company" to make a big fanfare.

Li Xianzhe randomly cited a lot of routines that were played badly by overseas artists, such as letting S..M cooperate with Jeonju City officials, and the artists were responsible for donating money to establish a Taeyeon school in the name of the three parties.

Then the admission requirements are those who are discriminated against deaf and mute children or have birth defects, especially since the movie "The Melting Pot" was released, which has caused Korean people to pay special attention to the charity of children.

In this way, not to mention the enrollment conditions of this school, and the participation of Kim Taeyeon, the normal operation of the public will pay special attention.

When I mention this school in the future, everyone will know that it was built by Kim Taeyeon, and the government can let her serve as the honorary principal and guest lecturer.

It's okay to learn sign language with the members. I just drove around here without a schedule to communicate with the students. It sounds great.