My Star Teacher

793 Creating a Hero

Recently released movies, whether international or domestic, are concerned about luminous light. Almost every film will be seen immediately on the day of the release, and then pay attention to the word-of-mouth and box office dynamics of the film. The external film is coming, luminous. It is necessary to always pay attention to the trends of the film industry and see what impact imported foreign films will have on domestic films.

Yeguang also had to admit that the opening of policies has led to an increase in external films, which has indeed impacted the Chinese film market.

During this time, Luminous paid attention to several domestic movies and imported movies, and several domestic movies could not be said to be too good, but they were not bad movies. They were quite satisfactory, but the response at the box office was mediocre.

In contrast, imported films, especially the heroes produced in Hollywood, apart from special effects, in fact, the quality is not good...Well, from the perspective of luminous.

However, their box office response was good, and the audience seemed to be more receptive to such straight, heroic popcorn movies.

Of course, there is nothing wrong with it. Spend money to watch movies. Of course you have to watch what you like. If you like science fiction heroes, you should watch science fiction heroes.

Yeguang carefully studied Diman Film and Television, one of the Hollywood giants. This company is a professional household of science fiction heroes. It started as a comic and later participated in film and television production by itself. It has shaped hundreds of hero characters, of which more representative. Yes, there have been more than a dozen heroes who have been made into independent films, and they have all had a very good response.

Recently, Diman's newly released movie "Thunderbolt" is also one of the latest heroes. It has already burst at the box office in North America. Now it is released in China, and it has already achieved very good results.

To be honest, it is already difficult to import movies just to be popular in the country. The main reason is that the audience and language restrictions, many people do not watch foreign films, and feel that it is hard to understand subtitles.

Therefore, in the past two years, the domestic movie box office has been blown up continuously, but in the top ten in the domestic box office rankings, which are constantly refreshing records, only two external films are on the list, and the position is not high.

In any country, local movies have their own advantages in their own countries. Exports to other countries have worse box office sales. This is certain.

In this way, you might think that since it is not as good as us, what are you afraid of? You are also beaten by us when you come, and it makes you lose your temper.

However, the account can’t be counted as such. In our local movies, we only calculate domestic box office, and only domestic box office, and others, the global box office, when you are still in the corner of the corner for development, others have set their sights on it. worldwide.

In addition, the outbreak of outside films, people are not coming to your box office list, the list or something, speaking, it does not make sense.What they want is the market, your share of the Chinese film market!

Let’s just say that assuming that the Chinese film market is full of 100, before the policy was not opened, due to various restrictions on the number and schedule, the share of external films could occupy only 30, and local films could account for 70, and now the policy is released. Open, there is an increase in external films, but the market quota has not increased. At this time, they need to seize the market with Chinese films. If local films do not compete, it may even be the case that the market share of external films will be reversed in the end. Film 70, local 30, this kind of thing is not impossible.

This is only one aspect of influence, and the other aspect is more profound.

What is a movie? A movie is a culture. Every different country and every different movie is a different culture. The output of a movie is actually the output of a culture. It can be said that it has been a cultural invasion.

If there is no way to deal with it or there is no way to contend with it, what will happen to the teenagers who have consistently allowed foreign cultures to wash up from generation to generation?

In our time, in fact it has already experienced a deep invasion of film culture.

Our film industry has been in a downturn for a long time, and during this period, imported blockbuster films have been imported, so even in China with huge cultural differences, we still like hero films, like Iron Man, like Superman, etc. Wait for a list of heroes shaped by comics and movies.

We understand the universe they frame, understand their intricate character relationships, and learn and accept their culture in a subtle way.

But what about the heroes we shape?

Someone may ask, do we have heroes?

Why not?

Or why not!

Diman is a professional hero production factory. Does their hero exist from the beginning?No, their heroes are all shaped out of thin air, but they can so deeply penetrate the hearts of the people.

And for us, where are our heroes?

We don't even need to create it out of thin air. In our ancient mythology, there are countless legends that are shaped as templates, but we don't.

Yeguang felt that we should have it.

A long time ago, when Luminous started to set up a film and television base, Luminous had a relatively big idea.

He wants to make a hero!

The original idea of ​​the establishment of the film and television base was partly due to the fact that Yeguang did not want to go to Hollywood, but he needed an advanced shooting site that could meet his needs for creating a hero series.

The eastern district of the film and television base is required to be given priority for construction by luminous light. The reason is that luminous light wants to be put into use as soon as possible. Basically, an eastern district is enough to meet the needs of luminous light. Previously, luminous light wanted to build a film and television base. Before, the initial scale he wanted to build was basically the scale of the east district of the film and television base he is building now.

The film and television base is still under construction, with priority given to the construction of the Eastern District. At present, the Eastern District project has been completed, and the last bit of finishing work is still being done. There is fairy gas here, and Yeguang has also decided to cut the ribbon in the Eastern District on May 1. Officially put into use.

Also officially began to implement the hero plan he began to think about the year before!

This plan, according to Luminous's own plan, was originally to be divided into time periods, step by step, and completed a little bit, just like the Marvel of the world, launching new heroes one after another, a little bit bigger, and finally blend these heroes in Together, form a universe of your own.

However, Luminous has now changed his mind. Because of the opening up of foreign film import policy, Luminous decided to speed up the pace.

When the external film strikes, the luminous light is not too slow. I am afraid that by then the big piece of the Chinese film market will have been divided by others.

Accelerate the pace, speed up the pace, respond to this crisis of foreign films, and push the Chinese film one step further!This is what Yeguang wants to do most now.