National Beer

Chapter 255 Light and Refreshing Beer

"...Beer is a traditional product. Each product is developed from one place and meets the requirements of the people in this place. The so-called famous brands and old brands come from this way. This is obvious in some European countries, even hundreds of years. The previous laws are still being quoted and promoted. The German "Pure Brewing Law" is an example..."

Qin Dong's report is not so much a report as it is an exchange with students.

"...The white beer in Germany, the sour beer in Belgium, and the top beer produced in the UK are all local beers. They are the Pilsner beer accepted by the beer industry, and they also have traditional local flavors."

"Aside from the technical point of view, what is a good beer?" Qin Dong smiled and looked at the audience. Dean Mei, Dean Luo and the dean of each department were all listening carefully to him.

Su Yubo was also sitting down the stage, looking at Qin Dong on the stage. He had not seen him for a few months, and this young man had gained a mature confidence.

"It can be said that good beer is accepted, loved, and respected by the people. More simply, it is good beer that can be sold, although beer is not worried about selling now." Qin Dong smiled.

"Throughout the world, it seems that beer of ten to twelve degrees is basically dominant... According to data from Japanese market research companies, from 1966 to 1987, the purchase of fats and oils in each household in Japan doubled, while sugar and Salt has doubled. In the past ten years, the proportion of children who like meat dishes has continued to rise. Therefore, they inferred that the taste of children born in the 1980s is firstly delicious, followed by softness and lightness, and then refreshing."

"In their survey of 5,000 consumers in Tokyo and Osaka, they support the above speculation that it is promising to produce a soft beer with a refreshing aftertaste..."

Dean Mei thought, the domestic beer tastes are basically mellow.

"As far as our country is concerned, the reform and opening up has entered its tenth year. With the improvement of people's living standards, there will be higher requirements for beer. In the past, beer can be drunk, and the market is also full of mellow beer In the future, I think that light and refreshing beer will become mainstream. You can also help our factory conduct a market survey, and we will also have rewards..."

"This little Qin, don't talk about money all the time." Mei Yuxiu frowned, "However, maybe his prediction is correct."

Dean Luo smiled and said, "Xiao Qin has a very broad vision, he can manage sales without knowing technology, and he has a global vision."

This time, Mei Yuxiu nodded, "It seems that what he wants to introduce is a light and refreshing beer."

Beihai Beer!

The name Qin Dong has already thought about it. In the future, no, in the second half of the year, starting from raw materials such as rice, hops, barley, and yeast varieties, starting from saccharification, fermentation, filtration and other processes, we will comprehensively reform and produce a new type of beer!

In Qinwan, Qin Beer, Rong Beer, Haicheng, and Baisha Beer must rank in the top four, and his Beihai Beer can only be ranked fifth.

After everyone has bought these beers, they can consider the newly born Beihai beer. He must produce competitive products and use his fists to open the Qinwan market first.

In this way, the second branch can have hope!

...

Later Qinwan Railway Station was a beautiful scenery line and was rated as "the nearest railway station to the seaside."

When he walked out of the train station and walked to the beach, the sky-shaking gongs and drums sounded again. Back in the factory, the factory held a commendation meeting for him.

"The factory awards you a cart of beer." Wu Geng shouted loudly in the ear-splitting sound of gongs and drums.

"Not enough, I want three cars." Qin Dong also shouted loudly.

"I went to Shen Nan and learned how to speak loudly? No." Wu Geng refused.

"If you don't have it, you have to have it," Qin Dong shouted, "You won't let you sleep tonight if you don't give it to me..."

"You are a bachelor?" Wu Geng slapped Qin Dong affectionately on the chest. "What do you want three carts of beer for?"

Sub-benefits!

At the gate of the second branch of Rongpi, under the command of Huang Bo, workers were crowded in front of the factory. When the army-green jeep approached, everyone saw that three large trucks followed.

Qin Dong also saw the workers in his own factory, brand-new work clothes with the words of the second branch of Rongpi Factory printed on them.

Soldiers sent by Uncle Tank are doing military training in the factory, and some of the workers go to the main factory to participate in training. The factory is now thriving.

"Huang Bo, send welfare, one person and one bundle of beer." Qin Dong happily jumped out of the jeep and said loudly.

"Send welfare--"

No need for a big horn, Huang Bo shouted, the second branch plant is already boiling, everyone has a box of beer, everyone is happy.

"Three years, no benefits have been paid for three years."

"Beer, give it to my dad tonight, the old man will like this bite."

"Are you not sending your husband away? Let your wife know that I won't sleep with you..."

...

In the factory, the workers one person a bundle of beer, smiling faces once again filled their faces, the joy and joy, just like the festival.

"The whole factory has a half-day holiday." Standing on the corridor, Qin Dong could also feel the atmosphere of the whole factory. He decisively made another icing on the cake.

The workers left the factory with joy and screaming on their bicycles. Huang Bo seemed to be most emotional, "Director, this is the first time we have given benefits in three years."

Qin Dong looked at him, "In the future, we will produce beer by ourselves, and we will send out welfare at any time."

"Our beer?" Huang Bo smiled, his small eyes disappeared again.

"Yes, our beer-Beihai Beer." Qin Dong said loudly.

...

As night fell, the entire factory was busy.

In the office building, the lights in Wu Geng's office are still on. On the desk, cutting a soft egg and fried peanuts are two simple dishes for wine.

Wu Geng lives in the factory with his daughter. He and Qin Dong are drinking while Wu Yue sits on the sofa and does homework on the coffee table.

"Yueyue, you stay in the factory and I will go out with your dad." Qin Dong pulled Wu Geng up.

"Why, where to go? Press the road?" Wu Geng joked, "You said, when you come back from Shennan, you don't accompany your Xiaoju to go to the park, watch a movie, come to me for a drink?"

He said that he stood up with Qin Dong.

"Who is still watching movies now, they all watch TV." Qin Dong started the car and drove straight to the building of the match manufacturer.

Qinwan brand matches are the only ministerial-level high-quality products in the Shanhai Match Industry. Before the 1990s, workers at the Qinwan Match Factory wore factory uniforms to go to get off work. The rate of return on the road was extremely high. The young man in the match factory took the shot.

In a unit building, it was pitch black. Qin Dong took out the key and pushed open a door on the second floor. After entering the door, he turned on the light.

"Why, this is given to you by the district?" Wu Geng looked at the room, simple furniture was readily available.

"Yeah." Qin Dong smiled and walked to the window and opened the window.

That day, when Liang Yongsheng learned that Qin Dong lived in Zhongjiawa, he coordinated to vacate this 60-square-meter house. The house was a few years old, but he could move in with a bag.

"You can't live in the factory all the time, besides, Wu Yue has grown up as a big girl," Qin Dong slapped the key in Wu Geng's hand. "Tomorrow night I will let Xia Yu and Dadong help you move the house over. ."

"No, this is for you..." Wu Geng hurriedly declined. Although the Qin family is now opening a restaurant, the living conditions in Zhongjiawa are not good, and it is not convenient for three people to live together.

"Count on what I borrowed from you?" Qin Dong smiled.

"Eat yours, live with you," Wu Geng's eyes were red. He turned his head and pinched his eyes vigorously, then turned his head and laughed, "Grandma's, this has to owe you much favor!"