National Beer

This is a plane to spring.

On the plane, the leaders of the Tang Dynasty beer hosted the work at home, all flew to Qinwan to participate in the 1997 Work Conference and Market Management Conference in Qin Beer.

"Horses, next year, my work may be on the side of the company," Qin Dong said, his rescue captain, has successfully put the Tang Dynasty beer disk, the next unified Shaanxi, the end of the northwest, and swallow Northeast, forming actions of the Qinbea North Dynasty, he or in personally participated, or the remote command can be.

Ma Guoqiang, the pioneering spirit is serious, but it is more than enough.

"You presided over the full work, Jiang Wei cooperated, and the technical hand is handed over to Zuo Yu, I am relieved."

"Qin, thank you for your trust, I will not live up to your expectations." The old horse wants to be a hand, but he has a clear understanding of his ability. Now Qin Dong handed him to him, there is Qin Dong is on, there is a Jiang Weiwang market below, he just needs to be tied up and down.

"What expectations are not expected, we are all Tang Dynasty," Qin Dong joked, "I saw the Qin Dynasty, we have to be straightforward."

In the past, Tang Dynasty beer to the head office, the head office is not good, the Tang Dynasty beer is also a multi-party liability, the head office complained that the Tang Dynasty was tired of Qin Beer, and the Tang Dynasty did not start.

This is good, although the day of the company is still not good, but the day is like a day, although the Tang Dynasty has liabilities, it has occupied Xi'an market.

Qin Zhe, in the journey of 1997, has already opened a good bureau.

"What Chairman, Peng Total ..."

"The old horse is polite, Zuo, I heard that the Tang Dynasty has a young total worker ..." He Yongsheng, Peng Gaode and other principal, the leaders of the company are very enthusiastic, the family meets, Qin Jun and Tang Jun Jun Master, can't finish If you can't finish your work ...

Hou Yong, Yangzhou Beer, has also come, in 1994, Qin Baofeng Dongluna undergrass Yangzhou, which cost 80 million yuan to acquire Yangzhou Brewery.

At that time, Yangzhou beerry production capacity was 50,000 tons. The production capacity utilization is less than 40%. We will carry 40 million yuan for technical reform. The production capacity doubles, but the market has not opened it, and the 50 million debts will be backed up in three years.

Hou Yong has now had a thinking, and he will wait for the Jiudi.

The meeting began, Qin Dong hosted.

"I will insert a word before," He Yongsheng interrupted Qin Dong, "Just a sentence, in the past year, Tang Dynasty beer undoubtedly highlights, in just six months, comprehensively occupying Xi'an market, this is not easy."

Everything everyone looks to Qin Dong. Although He Yongsheng's evaluation is short, it is proud of the tone.

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The audience of the applause, He Yongsheng and Peng Gaode and other leaders also looked at Qin Dong, Qin Dong had to stand up, gave everyone, but the applause still did not stop.

"Qin Dong, everyone's eyes are bright." In the warm applause, He Yongsheng smiled.

Qin Dong smiled. He didn't talk more about Tang Dynasty, but said sales branches, "sales company business personnel, everyone's indicators, go out of home, close to the market ..."

"Next year, we plan to come up with 20 million yuan, and plan to set up 28 branches throughout the year, seven offices, direct contact with the market ... form a marketing system throughout the country!"

Qin Dong plans to manage local markets through these branches and offices to assist local dealers for promotion, management in price, supply, sales, advertising and payment recovery ......

Qin Dong finished, Peng Gaode summed up.

"This year, we have to find out the market that belongs to our market. We have to come back on the basis of last year.

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The middle-level cadres and employee representatives under the stage have applauded, and the applause has affirmation of the three core leaders, and there is also a direction of next year.

"This year, the light industry will always support the four major companies supported by Qin Ba, and the other is Yanshan, Haizhu and Yuer, and the light industry will hopes that the four major beer companies will give play to brand name, quality, funds and scale advantages. The output reached 4 million tons, accounting for twenty percent of the total production of the country ... "

He Yongsheng finally speaking, "Shanhai Province also listed eight companies that we have focused on the province, giving ten preferential policies ..." He continued to calmly, "We are with the beer, there should be a result in Jiudi in 1997. ...... "

Um.

Qin Dong did not speak, he now masters the sales company, the North has a Tang Dynasty, and the south control Yangzhou. He also serves a factory manager. He is now lively in Qin Zhou Company.

If the beer is incorporated into the beer ...

......

At the end of the year, the last standing committee.

"Today, this Standing Committee is a topic, specializing in the work of Qin Bay brewery, solving some practical difficulties in the factory ..." Yu Yongsheng and Peng Gaode, also sitting quietly, "Yongsheng ,You speak first."

Qindong also looked at the national sound. Now there is news, saying that the national voice should be transferred from Qin Bay, turn away from the mountain sea, and the wind is always one step in advance than the regular procedure ...

He Yongsheng supported glasses, but turned to look at my own partner. "Inside my Lord, Old Peng Lord, or let Lao Peng Xian report."

Peng Gaode did not resign, together with a team a few months, two people have already appear.

"... Now Qin Bay's beer problem is that the sail is very large, the ship is very small, the brand of the Beer Qin Bay is very sound, but the annual output of Qin beer has only 20 million tons.

In order to solve the problem of the influence of the Qin Bay beer and the incorrect volume, we plan to use a variety of capital operations such as merger, bankruptcy acquisition, joint venture construction, and build a beer production base in the country. "

Peng Gaode's speech is very passionate. In the country and Qin may remember it, the city has specially held a Standing Committee of the Municipal Party Committee for a factory, which is normal in Qin Bay.

However, the acquisition of mergers, the joint venture building is required, and there is no money to ask for the Mayor of the Secretary. Peng Qi's answer is also very fast. In 1993, Qin Beer financing 1.6 billion from the capital market. In addition to spending 12.6 million introduced 4 Outside the beer production line, it is to spend 80 million to acquire Yangzhou beer, and spend 80 million to buy 3 billion Xi'an Tang Dynasty. "

Everyone understands, that is, the fact that Qin Ba's account is clear and more than a dozen billion is lying in the bank.

The people present are also in this account, although the account is already an old account, but it is related to the acquisition of Qin Beer, and now the Qin Baore is still not tossing. Everyone is very cautious, a Standing Committee I have been cautious and make decisions are also very cautious.

"In these two years, Qin Ba has invested more than 2 billion funds. This money can be used to build 100,000 tons of beerry, but now only 40,000 tons of production. Not only don't earn money, but instead Losing more than 6 million. "

"But this doesn't block our choice to acquire this road, this is a big relationship with the industry attribute." Peng Gaode saw the expression on the face of the standing face, immediately explained, "the carbon dioxide concentration of beer is high, alcohol can Dissolve a variety of organic matter, and the glass bottle is used as an inorganic withstand voltage, not easy to deform, and it is best to store beer. However, the glass bottle is heavy, plus the return bottle problem, the transportation cost is extremely high. Therefore, if you produce the beer produced by Qinwan, transport to China Other regions, the price is high ... "

"We understand," the mayor plus a sentence, "So, the road to mergers and acquisitions must be taken, but the object of mergers and acquisitions should be cautious." The high officials of the city also nodded in the nationals. He didn't talk, and he did not speak, and Peng Gaode continued to continue.

"Yes, Qin Buy has the ability to have money to make mergers. It is important to choose the mergers and acquisitions, and no longer appear in Yangzhou and Xi'an."

"So who do you want to merge?" I asked directly in the nationals.