Opening sign to Tomson Yipin

Chapter 65 Ye Ling's Ideas [2]

The main business of the two companies mentioned by Han Feng is also different. In their opinion, it may make the Yu Group as a subsidiary of Shengding Group more suitable.

"Yes, what Dong Han said is indeed reasonable. And what I want to talk about next is the'IP IoT' plan proposed by Mr. Ye!"

"IP IoT?"

Everyone could not help but was slightly taken aback.

Even Han Feng showed a bit of doubt on his face, obviously he had no idea what Zhu Yun was going to say.

"In the traditional concept, the operating business of the two companies is indeed quite different. However, according to Mr. Ye's idea, it can be completely combined. Based on the entity industry of the Yu Group, as our company's animation and game IP derivative It is a sustenance to promote the development of derivative culture."

Zhu Yun said again:

"For example, for the catering industry, we can consider acting as a sustenance point for animation IP derivatives, conducting activities and striving to form a brand culture. For the real estate industry, we can create an intelligent integrated community, a community with cultural sustenance..."

Hearing this, everyone probably understands what it means. In fact, the so-called "IP Internet of Things" plan, to put it bluntly, is to combine virtual culture with physical industries to form a brand effect.

Why is Nick so expensive as a sneaker?

Is there really such a good technology?

In fact, many domestically-made shoes are also good, but they have formed a brand culture and sneaker culture, so the added value of shoes is high.

As for the real estate industry, a community, the current domestic market is mainly based on decoration and location as the main considerations for the price...

To put it bluntly, there is little added value.

And now adding some IP cultural elements can undoubtedly greatly enhance the attractiveness and uniqueness.And, for IP culture itself, it is also a kind of propaganda.

This is especially true in the catering industry. With the help of the fan base of the IP product itself, it can attract popularity. This is the case in many domestic...

For example, at KFC, during the New Year's holidays, there will always be some small events, buying a bucket, and giving away some small toys, which not only plays a role in publicity, but also indeed increases sales a lot.

"Ye Dong's idea is indeed worth pondering."

Han Feng also nodded, with a slightly surprised expression on his face.

In fact, they are not ignorant of these things, but they have never thought deeply about how to combine them.

But Ye Ling thought about it, and formed an ideal foundation.

"Zhu Yun has made it clear, but I also hope that you will pay attention."

Ye Ling also stood up at this time:

"The development of Shengding Group has slowed down in recent years. I know that it is because Shengding has reached a bottleneck. However, I hope you can continue to work harder and not only focus on the domestic market."

Don't just confine to the domestic!

Hearing Ye Ling's words, the eyes of everyone present suddenly flickered.

Ye Ling's words are not without basis. Today's Shengding Group has gradually emerged the trend of'old care'.

Although it is not comparable to Penguin, Shengding Group is also the hegemon of the early Internet industry. It is impossible for ordinary small and micro enterprises to shake his foundation.

The problem is precisely here. Compared with the above, there is more than the below. This period is the most relaxing time for the company's people!

At this time, many directors no longer have the same passion when the company was just founded, which is also the reason for the slowdown in the company's development to a certain extent.

"If you don't advance, you will retreat. If you don't develop, you will be eliminated!"

"My goal is to promote Shengding internationally."

"Well, the meeting is over."

After Ye Ling said, he didn't stay much, turned and walked out of the conference hall, giving people a sense of resoluteness.

Many directors sat blankly on their seats. Obviously, Ye Ling's words touched them a lot.

Many of them are veteran-level figures in the early development of the company. They have experienced that period of struggle, so they are more impressed by Ye Ling's words.

In recent years, the current situation of Shengding Group has been vividly remembered.

To put it bluntly, just relax with a little achievement!

If it is the traditional industry in the past, relax and relax, but Shengding Group is a company with Internet as its main business!

What the Internet pays attention to is the word'change'!

In just one or two years, earth-shaking changes may occur...

...

"Ye Dong, it seems that your words touched them deeply."

Zhu Yun followed behind Ye Ling and said with a sigh.

For Ye Ling, she really admired her now.

The previous acquisitions, the IP IoT concept proposed today, and the words just said... These things seem to be nothing, anyone can do, but it makes the entire company seem to be activated again.

If the Shengding Group is called a sleeping dragon, then Ye Ling is the one who awakened the dragon!

"Shengding's development in the early years was not weaker than that of companies such as Penguin, but now it is only a Fortune 500 company. It is indeed necessary to reflect on it."

If there is something in Ye Ling's words, Zhu Yun is also a smart person, even if he understands the meaning of the other party's words.

"Ye Dong's teaching Zhu Yun will definitely remember."

Zhu Yun said respectfully.

"Well, you don't need to be particularly stressed, just do your best. I am not very familiar with the actual operation of the company, so I still rely on you. I can only give a concept."

Ye Ling said lightly.

"Ye Dong is modest."

Zhu Yun shook her head and said.

For a company, the most important thing is actually what Ye Ling said.

The idea is the basis of operation. If there is no idea, the entire company will lose its goal. Therefore, a good idea, half of which has already determined the company's future height.

After leaving Shengding, Ye Ling went to the place chosen for the exhibition to take a look, and then returned to Tangchen Yipin.

At this time, Ning Ruoxi was preparing a draft.

Ye Ling just glanced at it and felt that what Xiao Nizi had painted was indeed good.

"Nizi, have you considered live broadcasting?"

Ye Ling suddenly said.

"Live?"

Hearing Ye Ling's words, Ning Ruoxi couldn't help being taken aback.

"Yes, in my opinion, your drawing skills are already great, but if your goal is to become a well-known artist, then you must have your own fan base."

Ye Ling said of course:

"It's just to make event posters inside the company, design some game skins, and make illustrations. I think it's difficult to get ahead. It won't bring you popularity at all. You can consider entering the comics circle and live broadcast by the way... …"