Perfect Superstar
Chapter 553: Severe Beginnings
The official screening of The Ghost of the Queen is Tuesday, February 21.
Yesterday, as the biggest competitor, Painting Peel announced its first week in the box office.
For a total of six days from the 14th to the 19th, the film, which was shot jointly by Huaguan Film Industry and Stars Entertainment, totaled 36.77 million and achieved remarkable results.
Over the past decade, films in Xiangjiang have been hit by a massive Hollywood episode, and the situation has been pretty bad. A large number of film and television production companies have collapsed, the industry has outgrown talent, and the box office has had few good results.
Although it is a co-production, it is advertised under the banner of Hong Kong, so 36.77 million first-week box office results set the record for Hong Kong production for the last three years.
Huaguan Film Industry and Star Arts and Entertainment is naturally a huge celebration. Even Jiang Wei, who was forced to apologize for scolding Wangdong to provoke anger, was reactivated on his blog. He published several flaunting blog posts in a row, and the spring breeze was very proud.
However, the people who do not know the truth will think that the performance of "Picture Peel" is very good. Hong Kong's box office has surpassed the 100 million mark. The truth is that they can wait as long as they blow, but the insider circle industry has very different opinions.
The results of the first three days of the show were truly remarkable, with 24.45 million box offices showing unparalleled disrespect for their peers and a rushing Wang Ba momentum.
However, on February 17, the Picture Skin box office dropped sharply to 4.27 million, nearly 50% lower than on February 16!
On 18 February, the "Painting Peel" box office continued to fall sharply at 3.2 million.
It did not improve until the 19th, when 4.85 million box offices showed a halt to the upswing, accumulating 36.77 million in the first week, while remaining at around 5 million for the next 20 days.
On the face of it, it's not bad, 5 million a day in the box office, and many Xiangjiang movies aren't necessarily going to make it in a few weeks, and they can still crush the portions that were shown in the same period.
But an informant revealed that since the 19th, the Huaguan Film Industry and Star Entertainment has been in the market.
To be honest, it's the ticket office.
The so-called box office refers to the unfair competitive way in which producers of some films crowd out competing films during the same period in order to create the image of a high box office, that is, when the producers pay for a large number of movie tickets and then give them to the audience in the form of gifts and low-cost sales.
Because cinema rankings are scarce resources, the "box office" creates false box office numbers that not only mislead viewers in choosing, but also squeeze other film sessions.
The phenomenon of buying a ticket office is present in Xiangjiang, there are more in China, the source is still in Hollywood, the United States, it belongs to the diving rules in the movie industry, people just don't announce.
With only 5 million box office purchases, the real box office is, as you can imagine, the most important thing is that Painting Peel is badly criticized online, and the subsequent box office results are worrying.
And at this critical juncture, The Ghost of the Queen appeared.
There is no need to say more about the competitive relationship between "The Ghost of the Qian Woman" and "The Picture Skin". Both films are adapted from Pusong's age of "Chathai Zhiyi". First of all, the subject type is similar, both of which belong to Fantasy Ghost films and so on.
And there are other grievances between the two sides.
"The Ghost of the Queen Woman" is released a week later than "The Skin", both of which are naturally like Mars colliding with the Earth. It is quite remarkable in the industry and is one of the most popular topics in the circle.
A number of circles believe that it is impossible for Ghost Queen to beat Skin in in the box office. First of all, the investment in both is several times less, and the cast is also more powerful in quantity than the former.
As for the most important propaganda, "Picture Skin" is the all-round crushing of "The Ghost of Qian Female," as can be seen from the premiere of the two films, "The Ghost of Qian Female," if not for the light of Liu Gangsheng and Shi Fang, there are not many media outlets that are expected to make a significant appearance.
In addition, there is a key point. "Painting Peel" takes the lead, consumes a large part of the box office potential, and naturally puts a great deal of pressure on the same type of "Ghost of Qian Female" box office - everyone has seen a film like this, and then pay for it. It really takes a lot of thought, nobody's pocket money is from the wind.
Finally, Painting Peel will also squeeze Qian Female Ghost by purchasing a box office. Therefore, the situation facing Qian Female Ghost is serious. Professionals have concluded that Qian Female Ghost should normally be between 15 and 25 million in the box office in Hong Kong.
Wherever the two sides are truly fighting, they are still in the interior of the continent.
Regardless of public opinion in the industry, "The Ghost of Qian Women" landed in Xiangjiang's major cinemas on time.
On that day, The Ghost of Qian was ranked 18.75%, less than the previous day's estimate of 20%, naturally due to the malicious squeezing of competitors.
18.75% of the plates can't be too bad, but that's definitely a lot worse than Painting.
As for bookings, Ghostly Queen's Internet and phone bookings were also very poor, with only 20,000 tickets booked in the district between the day of the premiere and the day of the 21st.
……
“Hui, I'm downstairs. ”
Kiko Ho pinched her phone and lowered her voice and asked, "When are you coming down? ”
He was nervous, his palms were sweaty, he tried so hard not to shake his voice, and a slightly strange look made the passing aunt look at him differently.
Kiko Hau had no idea, and his entire attention was on the phone.
He was worried that Hui would let the dove go.
Kiko Hao, a senior student at Mingde High School in Kowloon, Xiangjiang, recently fell in love with a senior sister.
Kiko Hao's family is ordinary, white and clean. Although he has never been handsome, his appearance is not very bad. However, his personality is a bit introverted and cowardly, so he has not held hands with any girl yet.
And if you chase a girl, you have to be bold and have a thicker face!
Kiko Hao loved Jiahui, a really cute sister-in-law, so with the encouragement of his best friend, he had the courage to pursue Jiahui.
Sadly, a student of good character like Jiahui does not lack a seeker, and his awkwardness is not surprising, so to date, he can only say that he is a little hopeful, at least three blocks away from success.
Tonight is Kiko Hao's first appointment with Jiahui, although the latter has agreed, but before he sees anyone, Kiko Hao is still desperately suffering from loss.
“How did you get here so soon? ”
Fortunately, Jia Hui didn't mean to regret it, and she said in her cell phone, "Give me another 10 minutes, will you? ”
Kiko Haupt was amnestied and hurried, "No... no problem, just 100 minutes! ”
Immediately in the microphone came Jia Hui's unbearable “puff” laugh, which made Kiko's face red and she couldn't help but slap herself - so embarrassing!
After the call, Kiko scratched her head with angst.
He had the feeling that he was going to succeed, and that it was up to him tonight.
The result was a loss of points.
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