Perfect Superstar

On October 11, the first song of "Laughing Awful River Lake", "Sword Out Huashan", was shown for 11 days, and the box office broke 1 billion!

Chen Fei Media held a solemn celebration to that end.

Without being favored, this huge domestic martial arts film, under the strong competition of Hollywood, the box office went all the way up and became one of the most successful domestic films of the year, without surprisingly shocking the industry.

The most amazing thing that people in the circle feel is that the box office of Laughter River and Lake doesn't have any water blending, doesn't buy a box office, and doesn't have any bad luck stealing a box office, and Tang Tang is standing to earn the money.

Not only that, while the box office broke 1 billion, the peripheral product sales of Laughter River and Lake exceeded 150 million, creating a new record of peripheral sales of domestic films, attracting reports from many domestic heavyweight media, which is truly famous.

And jealously red, the first song sold so hot, the second and third parts of Laughter River and Lake will certainly not be bad, because the audience base is already strong, so long as the quality does not fall dramatically, it will also bring tremendous gains to Chenfi Media.

In addition, Chenfi Media has jointly announced that the online tour of Laughter River Lake will be officially tested on January 1, 2019, when all book fans and film fans can choose their favorite gatekeeping character and enter the virtual river and lake.

Through the heat brought by the movie, Happy Mutual Entertainment launched the first promotional film of Laughter River and Lake on the Wave blog, resulting in 20 million + hits on the day!

The benefits of online gaming are undoubtedly much richer than movies, and everyone realizes that a super big IP has been formed and is harnessing horrible energy!

With the popularity of Laughter River Lake, a large number of related articles and posts appeared on the Internet and in newspapers and magazines, and even scholars specifically discussed that the success of Laughter River Lake would set off a buzz of martial arts in the country.

A number of film and entertainment media companies in the industry have refocused their attention on it.

Because of the previous failure of the martial arts movies such as "Junior River and Lake", in stark contrast to today's "Laughter River and Lake", a number of professionals began to dig deep, with the intention of completely deciphering the latter's success secrets.

One of the things that most people agree about is that Laughter River and Lake has created a real new kind of movie, and the biggest feature of the movie is the exquisite spectacle of all kinds of fights.

Unlike the simplicity and brutality of Hollywood action films and the special effects stack of Domestic Fantasy Films, The Style of Laughter River and Lake is unique and firmly attracts countless viewers.

Most of the audience's reviews of Laughter River and Lake are wonderful, and the resulting good reputation drives Laughter River and Lake's box office to a new peak.

And those colleagues who thought they had peeked into the secret of the success of Laughter River and Lake, instead of engaging in a massive excavation against the action team owned by Chenfei Media, Lu Jiaban.

There are few secrets in modern society that can hide from everyone, as many as hundreds of members of a film crew, the mixing of fish dragons is complicated, and the action routine involved in the filming of "Laughter River and Lake" is certainly impossible to keep a secret.

So in the opinion of these colleagues, if they dig up a few members of Lu family class, they can also make a great movie like Laughter River and Lake, and participate in sharing this just made big cake.

At one point, even the crew in Ningshan Film and Television City was considerably affected.

More than a dozen members of the Lu family class offered to resign, and even went so far as to leave without saying goodbye. Most of them were dug up at high prices by other film companies, and there were also plans to set up their own portals.

In this regard, Chen Fei's media did not jump like thunder, or take extreme measures not to make it difficult for those who wanted to leave. As long as compensation is provided in accordance with the contract, they will be able to regain their freedom and get together and disperse.

And for those who continue to stay, the company offers new contracts that are more rewarding, a few important core people like Wan Yong, and additional incentives for stock dividends.

Lu Jiaban was initially founded by only a dozen people, and later expanded to twenty or thirty. This group became the core of the action team when filming "The Ghost of the Queen".

By the time Laughter River and Lake was filmed, the number of members of Lu Family Class had surged to as many as 560, and a large amount of new blood had been added to it through the show, so it would not be disturbing because a dozen people had left the wounded area.

Most of the core members stayed, because their treatment was not poor, and they could say that Lu Chen carried it with them. They had a high sense of identity with Lu Chen, so even if the head hunter said smallpox, there was not much enthusiasm.

Through the efforts of Chenfi's media, the wave of excavation was quickly quenched.

In the face of unfavourable angle digging, several filmmaking companies began to form their own action teams. They copied the route of imitating Lu Jiaban, picked talents from local martial arts schools or sports schools for training, and prepared to move the model into a new film and television series.

Even if it can't be as spectacular as Chen Fei Media, it would be nice to share a spoon.

Therefore, this “river and lake” war will continue and become more intense in the foreseeable future.

This is not a bad thing for Lu Chen, who brought up this hot tide. Competition is the only way to make progress. Chenfei Media is lonely in “Jianghu” to seek defeat, but it means nothing.

On October 15, the Shanghai International Film Festival officially opened its doors, with Laughter River Lake entering as an exhibition film seeking the sale of international copyright.

As of the 20th, the box office of Laughter Lake exceeded 1.5 billion and became one of the most prominent domestic films of the Shanghai International Film Festival, selling copyrights to 37 countries in South-East Asia and Europe and the United States, including important film market countries such as the United States, Japan, South Korea, Australia, France and Germany.

The total deal reached $25 million, becoming a big winner at the Shanghai International Film Festival and earning hundreds of millions of net profits for Chenfi Media.

It has been estimated by some in the industry that Laughter River and Lake, the Martial Arts IP, including three films, copyright adaptations, copyright sales, brand licensing, peripheral sales, etc. can generate at least 2 billion in profits for Chenfi Media.

With the IP of Laughter River and Lake alone, Chenfei Media already has the basis for domestic listing, and once the listing is successful, Lu Chen and Chenfei will have a new breakthrough!

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