Physician’s Odyssey

Chen Xiao was sitting in front of the TV with a glass of milk in front of her. She was in a complicated mood watching the talk show "Tao Tao Is Sick". Su Tao was impeccable from a professional point of view and her personal aesthetics. , She regrets now that she didn't have a cheeky and asked Su Tao to sell the show to Xiangnan TV.

Not surprisingly, this will be a variety show with a naming fee of over 100 million yuan.Although the sponsorship fee for the first season is not particularly high, the naming fee for the second season and later will be very amazing. Even if it does not reach the level of "Youth and Wild", it is not too far away.

"Director Gao, hello." Chen Xiao answered the phone and said softly.

"I believe you are also watching the "Tao Tao Is Sick" talk show, right?" Gao Zhanpeng said in a deep voice, "Now I know why you insisted so much, even if you fight a price war, you have to win this show. I regret it now. Is there a remedy?"

Although the market share of Shonan Satellite TV is leading in the country, it has always been cautious in its investment in programs. It can be seen from the annual New Year’s Eve concerts that they are all using small money to do big things. If the budget is too high and the investment is too large, They generally will not adopt it.

This kind of operation model has advantages and disadvantages. When the funds are not enough, you have to spend time on program creativity. So although Shonan Satellite TV invests very little in celebrity invitations, their programs are indeed very novel, and there are also star making. Thoughts.

In a sense, Su Tao is a popular fan of Xiangnan Satellite TV. Although he has a high reputation before, he is not a person in the circle.

Chen Xiao knows the reason for his boss' dissatisfaction. Su Tao is so popular, it has something to do with Xiangnan Wei's vision, but now going to Youtai to do a popular variety show, isn't this a betrayal and betrayal?

Chen Xiao sat upright and said seriously: "Su Tao signed a contract with Huainan Satellite TV. Now the second season of "Youth and Wild" has not started yet, so none of the guests have signed with us, so Su Tao has no contract with us. Relationship. If you want to make him abandon the show from a legal perspective, there is no possibility."

Gao Zhanpeng frowned and said with dissatisfaction: "Could it be that you are waiting to die?"

Chen Xiao said: "I submitted a plan before, have you seen it?"

"About TCM variety shows?" Gao Zhanpeng frowned. "The TCM industry is too old. You also know that the positioning of Satellite TV is youth and passion."

Chen Xiao sighed: "It seems that you did not take my plan seriously. Although Chinese medicine is old, it does not mean that there are no new elements. Under the influence of Su Tao, many young people regard learning Chinese medicine as a hobby. Although Dong Star Satellite TV’s "Hidden Confidence" has been caught in a huge storm, but its first episode of ratings has proven the potential market for this show. Young viewers have a natural curiosity about exploring mysterious things, and Chinese medicine has this element."

Gao Zhanpeng was silent for a long time and sighed: "I have to admit it, just look at it. I will re-study the plan. If it is appropriate, I will submit it to the group for approval tomorrow. Huainan Satellite TV may be ahead of the game this time. We must be tight. Keep up."

When Chen Xiao heard Gao Zhanpeng say this, she immediately started from the position, and the concealment in her heart was wiped out before saying: "Thank you, Director Gao for your support and trust."

Gao Zhanpeng smiled and said: "A person who knows the current affairs is a brilliant man. I still know this truth very well."

The competition between the various David TVs has become fierce. Although Shonan TV once led the variety show trend, in the past few years, high-quality variety shows from other satellite TVs have appeared frequently and they have also imitated them with advantage.

For example, when "Blood Running" was very popular in the past few years, Shonan Satellite TV also imitated a variety show called "All the People". It caters to the mainstream of the market and is an inevitable trend of commercialization. When the audience loves to watch a type of program, Follow the trend, or you will be ruthlessly abandoned by the audience.

Variety shows are the same as buying vegetables at a vegetable market. Others’ vegetable stalls have chickens, ducks, fish and all kinds of vegetables, and your vegetable stalls only have vegetables. You can’t compete against each other.

Chen Xiao immediately called and notified several directors in the studio, asking them to use "Tao Tao Is Sick" as a competitor, and resubmit several creative Chinese medicine programs, which must be reported tomorrow, including his old partner Zhao sail.

Zhao Fan frowned and smiled bitterly: "Are you eyeing Su Tao's show too?"

Chen Xiao said with emotion: "There is no way, Lao Gao called me, I can only put pressure down. How about it, are you interested in picking up the job?"

Zhao Fan quickly laughed and said, "I have no time. I am planning to make a movie recently. Except for "Youth and Wild", all other tasks have to be lost."

Chen Xiao heard from Zhao Fan mentioned that it is necessary to use Jiang Tao’s experience to shoot a war film. Now it has been approved for filing and will start shooting in the second half of the year. A film of this scale requires at least three years of shooting time. Zhao Fan has no energy other than receiving a variety show.

Chen Xiao said with a smile: "I won't force you anymore, knowing that Su Tao and you have a relationship with you, it would be hard for you to let you participate in competitive research."

Zhao Fan smiled relaxedly: "If I really have time to do a Chinese medicine program, Su Tao will only applaud. Others think that he is just for his presence, don't you know his thoughts?"

Chen Xiao was startled, and said with emotion: "He hopes that all satellite TVs will start broadcasting the same type of programs in the near future. That is really a big game."

Zhao Fan sighed and said, "You can see the idea since he didn't completely kill "The Hidden Feeling." Not only does he want to keep a competitor, but he also hopes that other competitors will spring up like mushrooms after a rain.

"Then Chinese medicine can be fired." Chen Xiao said in surprise.

Zhao Fan said: "What he is worried about is that before Chinese medicine is recognized and accepted by the public, there will be some fake Chinese medicines that will mislead the public and discredit the image of Chinese medicine."

Chen Xiao smiled and said: "I can guarantee that our program will faithfully show the charm of Chinese medicine."

Zhao Fan made suggestions: "Su Tao has two masters, both masters of Chinese medicine. One of them is Song Sichen, a famous doctor in southern Hunan. If you can successfully persuade him to come out, then you want to overpower Su Tao, then it is very possible. ."

Chen Xiao's eyes lit up and he smiled and said, "The name of Master Su Tao alone can attract a lot of popularity."

...

In addition to Xiangnan Satellite TV, other provincial satellite TVs have paid attention to the program of Huainan Satellite TV.

If only the ratings of Dongxing Satellite TV are bursting, it will not attract the attention of other satellite TVs, but now the "Tao Tao Is Sick" talk show has created such a popular word of mouth, it is destined to become a trend this year.

David TV has never lacked elites. After just one week of preparations, almost every one of more than 30 provincial satellite TVs has played a teaser of Chinese medicine talk shows. Therefore, the peak of Chinese medicine publicity has come again.

After the first episode was broadcast, Su Tao had already recorded the other two episodes, and invited the big names in the circle.

What surprised Su Tao’s female partner, Yin Le, was that Su Tao still began to adopt an open-ended recording, without a pre-set book, relying solely on the host’s skills and the actor’s potential, and the effect was under control.

Yin Le also realized his shortcomings in this kind of impromptu variety show.She is a very proud person. Although she has become a supporting role in some shows, she is confident that her professional quality is no worse than that of any host host. However, with Su Tao during this period, Yin Le found that she needed to use all her strength to keep up with Su. Tao’s hosting speed.

Yin Le knew that this was because he had hosted all current affairs columns. Not only did he have prepared speeches, but also his style had to be calm, which was completely different from hosting variety shows.

Su Tao also gave Yin Le enough opportunities to interact with Yin Le during the hosting process. Therefore, after the second episode of the show was broadcast, Yin Le also became the topic queen, and was ranked in the top ten by some fans. s position.

"Are you free tonight? Would you like a drink!" Yin Le opened the door of Su Tao's dressing room and invited with a smile.

Su Tao shook his head and smiled bitterly, "It seems that there is a shadow when drinking with you."

Yin Le laughed blankly, "I haven't drunk for a long time, so I haven't gone to Dancing. Why, are you going to reject me mercilessly?"

Su Tao's impression of the passionate dance with Yin Le in the Hanzhou bar is still fresh in his memory. Yin Le at the time was really charming and attracted almost all the eyes of the opposite sex.

"Meeting beautiful women, it is better to be respectful." Su Tao also wanted to relax himself, but he was definitely not greedy.

Su Tao arrived at Bar Street in Yinle’s car. Because it was still early, there were not so many people. Jian Fei, who was wearing a double-sided woolen coat, took a taxi to meet the two here. She was wearing a pair of sunglasses. It looks not only elegant but also graceful.

"The place to drink is a Qingba, opened by a friend of Teacher Jian, you can get a discount if you pull her." Yin Le whispered to Su Tao's ear.

It is said to be a bar, more like a tea bar, with a couplet posted at the door, which is quite artistic.

Just as Jian Fei walked in, a waiter came to greet him, Jian Fei said a few words to the waiter, the waiter took the walkie-talkie and said a few words, and soon a woman of the same age as Jian Fei came out Although the most beautiful years have passed, the temperament of the whole person is quite refined.

Jian Fei smiled and introduced: "She is Li Mingyu, the owner of Qingba. Ms. Li will pay for today's consumption."

Yin Le smiled and said, "How embarrassed is this?"

Li Mingyu smiled and said, "It is my honor to invite two famous hosts to visit."

Su Tao said with a smile: "We are all teachers of Jane's students, you are a friend of Jane's, we are all juniors, so don't be so polite."

Li Mingyu and Jian Fei smiled and said, "I didn't expect that your newly-acquired disciple is completely different from the screen. You are a gentleman."

"Don't talk about polite things, and treat guests with good wine?" Jian Fei smiled.

When the drinks and dishes were put on the table, Jian Fei smiled and said to Su Tao: "To be honest, I have something to ask for today!"