Real estate players

Although the next day was Sunday, because Tiankun’s pressure was always on, all departments related to business except for the pure administrative department were all working overtime.

And Fang Qiu, as the general manager, must take the lead at this time.

It was only around 8 o'clock in the morning when he came out of the elevator with a cup of coffee.

He arrived earlier, and some people arrived earlier than him.

Tan Zi didn't sleep all night. After talking with Chen Jin, she read the plan carefully.

After reading it, besides admiring Chen Jin's ideas and methods, the whole person also fell into a state of excitement.

Because once Chen Jin’s plan is successfully implemented, not only are many people who were poached by Tiankun company likely to return to Wance, it is more likely to push Wance’s performance and influence to a new height. !

So as soon as it was light, Tan Zi couldn't wait to go out and stayed at the company's elevator.

As soon as he saw Fang Qiu, Tan Zi greeted him and said to him, "Mr. Fang, there is good news to tell you!"

Fang Qiu saw bloodshot eyes in her eyes, and the lying silkworms turned into bags under her eyes. It was obvious that she hadn't slept all night, but the whole person was so energetic. He couldn't help but curiously said: "What good news? Even you are so excited?"

"Go to your office and talk." Tan Zi said, and walked away first.

Fang Qiu raised his eyebrows and immediately followed.Intuition told him that what Tan Zi was about to say was nothing trivial.

After the two settled down in Fang Qiu's general manager's office, Tan Zi directly handed over the printed plan that Chen Jin had sent her.

"President Fang, take a good look!" Tan Zi smiled.

Fang Qiu took it in surprise, only to see a few bold words on the cover "Plans and Suggestions for Establishing a Sales Agency".

"Sales Agency Department?" Fang Qiu looked at the remarks and signed Chen Jin, and immediately opened it and looked at it seriously.

For a person's normal reading speed, this 10,000-character plan will take about ten to twenty minutes.

But Fang Qiu took out his notebook while watching.

This record is more than an hour.During the period, he raised his head several times and looked at Tan Zi, who had been sitting quietly. Seeing her excited face, he would smile likewise.

In the end, Fang Qiu wrote a large piece in his notebook, all of which were the key contents of the plan.

"It's a genius!" Fang Qiu looked at the content he had recorded and couldn't help but exclaimed.

Tan Zixiao asked: "President Fang, did you agree?"

"Of course I promised!" Fang Qiu smiled when Zhao Hanqiu knocked on the door and came in.

Seeing the two of them smiling and opening their eyes, I couldn't help asking: "What is this happy event? What makes you so happy?"

"Old Zhao, come here, read this plan quickly!" Fang Qiu greeted hurriedly.

Zhao Hanqiu took it and frowned slightly when he looked at the title. Once he opened it, he looked like Fang Yao, unable to stop.

After he finished reading it, he couldn't help sighing as well: "Chen Jin! Just rushing to this plan, giving him a regional director would be considered a poor talent!"

"Yes!" Fang Qiu said, "In fact, we have been working hard for the agency sales model, but the results are too poor. Only Chen Jin is able to do this."

Zhao Hanqiu and Fang Qiu both knew the hidden background behind Chen Jin, so since Chen Jin was willing to contribute, they would naturally like to hear about it!

"So, both Fang and Zhao think it is feasible?" Tan Zi asked again.

The two nodded at the same time, and Fang Qiu said: "You quickly notify Chen Jin and let him start the contact immediately. The company will give him all the support he needs!"

Tan Zi nodded and exited the office.

At this time, Zhao Hanqiu said with helpless smile: "President Fang, if this plan is really implemented smoothly, I am afraid that a regional manager will not be able to dismiss Chen Jin."

"If it goes well, he will give him any position he wants!" Fang Qiu said seriously.

Zhao Hanqiu sighed again: "In fact, we didn't expect such a business model. It's just that our thinking seems to be a bit rigid. According to Chen Jin's plan so flexible, things that could not be operated have become very It's easy."

"You're right." Fang Qiu agreed.

In fact, Wance has not failed to take aim at the first-hand market share.

It’s just that, after all, it’s a second-hand intermediary, and the staff are all distributed in stores.If you want to be stationed in the sales office like other agency companies, the labor cost required is too great, the management is also difficult, and some of the gains are not worth the loss, so this plan has been shelved.

But in Chen Jin's plan, all the brokers were turned into salesmen.

First of all, the company sets up a "Sales Agency Department", which is responsible for contacting and coordinating sales agents.

After that, I contacted real estate developers and reached cooperation with a certain commission.

It should be noted that this kind of cooperation is not like a general agency company stationed in the sales office, but a model completely independent of the sales office.

For example, after the cooperation is reached, Wance's store can post and place the project's brochures and brochures.The broker then recommends the client.

In this way, it is equivalent to hundreds of stores in Dongjiang City, and more than one thousand brokers have become salespersons of the project, and the sales they can bring can be imagined.

After all, the number of salespersons in the sales office of a project is only 20 or 30 people.First of all, manpower is not enough.

On the other hand, the customers that the salesperson of the sales office can reach are nothing more than the list of customers purchased through some means.

For example, the lists bought from 4S stores are all customers with cars under their names.Or it may be a list bought from a securities company that has customers who invest in stocks.Then there is the list bought from the registration center, which is all self-employed and business leaders.

All in all, the target group is just people who have a probability of buying a house.

Finding a needle in a haystack like this is very efficient.However, Wance has the largest "public customer" database in Dongjiang City.The customers here have all actively consulted about house purchases, so the accuracy rate is naturally terribly high.

Of course, if only this is the case, Yi Fang Qiu and Zhao Hanqiu's brains can naturally think of it.

The most critical point is the one highlighted in the plan, that is, the "sale bonus system."

For example, if the commission rate negotiated by the developer is 2%, then 1% of it will be the company's performance.The remaining 1%, 50% of which are distributed directly to the broker, 30% to the store manager, 10% to the regional manager, and finally 10% to the regional director.

After experiencing the bonus sale, Chen Jin knows that this kind of action is extremely harmful to the agent, and it can also fundamentally stimulate the agent's enthusiasm!

Moreover, such a system can also maximize the real income of brokers.

For example, if a house is sold for 2 million yuan, the agent can get a cash reward of 10,000 yuan.This is more stimulating to brokers than any increase in salary or basic salary.

As long as Wance can implement the plan, it is bound to be exclusive.The brokers of other companies can only watch, not eat.

In this way, the pressure caused by Tiankun is self-defeating!