Real estate players
Chapter 670 677. Overall slow sales?
"Welcome to the various developers who are here to participate in the auction. This morning, it is the auction of Lot No. 00178 in Ganjiang District."
The host took the microphone and said.
Chen Jin looked at the map and plot number displayed on the projector, thinking that Qianjiang District is indeed an urban area in urgent need of development.
Although it is only between the city and the city, there are also very big differences.
Although Qianjiang District is one of the oldest traditional urban areas in Dongjiang City, it has some disadvantages in its geographical location. It is far away from the core area of Dongjiang City, Tingtao Lake, and is located more than ten or twenty kilometers to the east, so its development is also the slowest.
It can be seen from the number of this plot that it turned out to be No. 178 of the commercial plot, which shows how slow the development is.In another city, which commercial land number is not several thousand?
After several years of real estate boom, the Shanghe and Xiahe districts next to Tingtao Lake are all resembling an international metropolis with numerous shopping malls and numerous tall buildings.
The farther Tingtao District and even the farther Beishan District are at least like a modern city.
The riverside area to the north of the Dongjiang River and the riverside area to the south have also prospered thanks to the construction of several bridges across the river.
Only this Qianjiang District, like a stepmother, has always been a tow bottle.Therefore, the municipal government's decision to focus on the development of Ganjiang District is the general trend. Correspondingly, Wu Qingshan's modification of the subway plan also conforms to this general trend.
Of course, the most important fundamental reason is that there are so many undeveloped land in Ganjiang District!
"The starting price is 8000 square meters. The price increase is not less than 100, start now!"
The host's bright voice sounded, pulling Chen Jin out of his thoughts.
"Dongjiang City's future wealth center is in Ganjiang District. At this time, you can't hesitate!"
Chen Jin thought to himself and immediately raised his placard to bid.
"Jinhua Company, 8..."
Before the host had finished speaking, Jin Yin raised his placard!
Today’s auction has gone into a feverish start!
Even Tian Wang, which seems to be not determined enough, didn't put the slightest procrastination on it. It called diligence.
The price of Lot 178 was topped up to 12,000 in just a few minutes.
This price is slowly approaching the 1,3000-16,000 previously predicted by Chen Jin.
In fact, if we estimate according to normal conditions, the price of commercial land cannot be sold for residential land anyway.Last year, or just a month ago, the price of nearby houses was no more than ten thousand yuan.
However, the situation of Lot 178 is a bit special. It is located in the middle of the four projects of Jinhua Company. It has the benefits of a subway entrance, plus a large number of people who may live in the future. It is also the first lot of the municipal government in the new year. Auctions can enjoy a certain degree of preferential policies. These various factors have become the reason for its high prices.
And more importantly, now Jinhua has made it clear that it will use it to build a huge community integrating residences, schools, and commerce, and completely establish its status as a top developer in Dongjiang City.
In this case, other competitors are reluctant to see this result anyway.
Sometimes business competition may not be for one's own profit, even if it hurts others and disadvantages oneself, it is excellent.
Among them, the contradiction between Jinsha Group and Jinhua Company is the most acute.
"12800!" Jin Yin stood up and shouted.
He must take this piece of land, or he must push the price to the limit, completely consuming Jinhua's capital flow.
"13000!" Chen Jin said quickly.
Now such a bidding, 100 yuan is no longer meaningful.
"Mr. Xue, do we still increase the price?" Dai Ke on the other side asked Xue Fang.
The two have discussed in advance, and the limit is 13,000.No matter how high it is, it's not worthwhile.They do not face the direct competition from Jinhua Company like Jinsha Group, nor do they have the conditions to build a huge integrated community like Jinhua Company.
However, in the current situation, Dai Ke is very worried that Xue Fang will suddenly become hot-headed, because he is also very aware of Xue Fang's coveting Jiang Yihan, and even Jiang Yihan's contact information was found by him.
Xue Fang didn't answer him, and stood up and shouted in a flying spirit: "14000!"
Dai Ke: "..."
"Haha~ Old Dai, don't worry. We can't get this piece of land." Xue Fang comforted.
Sure enough, Inaba Kiyomi immediately raised the placard and pulled the price by 14,100!
"How is it?" Xue Fang said proudly.
For this commercial land, the attitude of the Haitian Group is to let it go.If it can be taken at a relatively reasonable price, it is naturally best.If it doesn't work, it doesn't matter.
Anyway, they are optimistic about the prospects of Dongjiang City in the next few years, and there are still many opportunities.
As for Xue Fang, he just wanted to add some fire.The tighter Chen Jin's capital chain, the higher the possibility that Jiang Yihan will climb into his bed.
Just after Xue Fang made the bid, Chen Jin also turned his head and glanced at him, sneering in his heart.
He had already guessed Xue Fang's purpose.Although falling into trouble is the norm in business, the starting point is for other things, making Chen Jin look down on Xue Fang.
But Xue Fang has the entire Haitian Group as backing!
"14500!" Jin Yin had already taken the posture of a lion fighting a rabbit.
Good sales throughout February made him unscrupulous.Because the 7 projects in Qianjiang District were originally non-performing assets of Jinsha Group.
This batch of hard-to-find projects has continuously consumed Jinsha Group's capital chain for nearly a year.
Now that the subway plan has been revised and the sales performance is very good, his ambition has naturally returned.
Chen Jin licked his lips, gritted his teeth, got up and held up a card...
"16500!"
Xue Fang: "!!!"
Inaba Kiyomi: "???"
Jin Yin: "..."
Even the host was taken aback!
The starting price is only 8,000.The price premium of 16,500 has exceeded 100%. Even if he has hosted so many land auctions, it is a rare scene.
"Is he crazy?" Xue Fang murmured: "Where does he get so much money?"
Kiyomi Inaba was sinking, silently thinking of the phone call Chen Jin had called him.
When the feedback from the city government returned to the participating developers, Inaba Kiyoshi saw the name of Jinhua Company and knew that he had offended Chen Jin.
Originally, because of emotion and reason, you should greet Chen Jin first, even if it is a hypocritical expression of your intention to cooperate?
However, all kinds of pressure from inside Tianwang Co., Ltd. made him involuntarily.
Therefore, he did not dare to answer Chen Jin's call.I'm afraid I'm speechless.
It's alright now, Chen Jin is going crazy...
The most shocking is Jin Yin!
In any case, he couldn't think that Chen Jin was so crazy that he would be desperate for the gains and losses of Qianjiang District?
"I want to see how determined you are." Jin Yin carefully raised his placard without saying a word.
The host was taken aback, then reacted and shouted: "166..."
"17000!" Chen Jin and others were too lazy to wait, so he killed him immediately!
The atmosphere at the auction site suddenly became a bit subtle.
The other three recent key research targets are all Jinhua companies, and their capital status is quite clear.
The price of 17,000 means that it takes nearly 1.7 billion yuan to win this land.Judging from the recent style of Jinhua Company, whether to take the land and not develop it?
Unrealistic!
But the cost of at least 1.5 billion yuan...
Everyone felt that Chen Jin would be concerned about Jinhua’s capital chain and converge slightly.
He just went beyond everyone's expectations!
It is this madness that makes other people a little difficult to handle.
Go crazy together?
Tian Wang Company was the first to remain silent.
Kiyomi Inaba was very rational. At this price, the auction failed to achieve the goal, so he could explain it.
Xue Fang didn't dare to add fuel and jealousy, for fear that Chen Jin would give him a trick.
What if?What if Chen Jin no longer increases the price?It's a big pit, how about digging it in?
Jin Yin's expression was extremely solemn, he looked at Chen Jin seriously, hoping to see even the slightest guilty conscience on his face.
In vain!
"3!"
"2!"
...
The host’s countdown was not fast, but Jin Yin felt as if the speed of light made him too late to think.
"1!"
At the moment when the host is about to drop the hammer...
"17500!"
Jin Yin shouted hard.
Even if it is a pit, he has to try it, how deep Chen Jin can dig!
"18000!"
Chen Jin's indifferent voice quickly responded, leaving the auction scene silent.
"3!"
"2!"
"1!"
This time no one bids anymore. The unit price of 18,000 is a 125% premium!
"Boo!"
The crisp and powerful drop hammer represents the winner of this auction, Jinhua Company!
But the scene was still very quiet. A group of people from Jinhua Company didn't have the slightest joy or excitement, but quietly packed their things.
Qi Xuguang took the documents and went in to go through the formalities. Chen Jin explained that the 1.764 billion land transfer fee had to be paid in one lump sum without default.
Chen Jin stood up, his expression was the same as before, tired and listless, but full of determination!
"Everyone, let's take it." Chen Jin smiled as he looked at the bosses who came to him.
Kiyomi Inaba was the most direct, and bowed: "Chen Jinjun, admire it!"
Turn around and leave after speaking.
Xue Fang raised his eyebrows and couldn't help asking: "Mr. Chen, are you so confident about today's opening?"
His implication is that Jinhua is naturally out of money, and if he wants to return funds, he can only count on the four projects that open today.
Chen Jin smiled: "Of course. I'm not really doing charity."
A word made Xue Fang frowned, unable to figure out what he meant.
Jin Yin sighed and said, "Mr. Chen, even if you push down the price at the opening today, it's too late, right?"
After the dust settled, Jin Yin didn't want to play a riddle, he just wanted to know the truth.
Chen Jin suddenly raised his hand and patted Jin Yin on the shoulder, as if the superiors were concerned about the subordinates, and said painfully: "President Jin, in fact, I admire you very much. I can manage Jinsha Group to what it is today, no easy!"
"but……"
Chen Jin's conversation turned: "Now, the non-performing assets of Jinsha Group have been resolved, and it will definitely be sold out next. So I advise you not to fight with me anymore."
"I'm afraid you will lose everything in the end!"
Jin Jun on the side exploded as soon as he heard it, and said with disdain: "Chen Jin, didn't it just shoot a piece of land? What kind of big-tailed wolf? When you cry!"
While talking, several people's cell phones rang at the same time...
They each stepped aside to pick up the sound.
It is already more than 10 o'clock in the morning, and the opening ceremony of Jinhua Company has also ended, and it has officially accepted subscriptions.
In the end, the opening price of Jinhua Company was finally determined, and the average price reached 27,500!
"Hahahahaha..."
Jin Jun burst into a frantic laugh, and said to Chen Jin: "Chen, the ideal is full, the reality is very skinny!"
Xue Fang was also puzzled, wondering how Chen Jin would face this result.
They all got news at the same time that the four properties of Jinhua Company were unsalable.Except for a small number of highly educated talents who will permanently enjoy the "Study Season" discount, there are almost no transactions.
Moreover, even for the highly educated people, only a small part of them actually place an order. After all, Jinhua Company has completely raised the price.
The price of more than 2 million yuan at every turn, many people even feel that it is too expensive even if they enjoy the discount.
Faced with the ridicule and questioning of several people, Chen Jin suddenly grinned, and in front of them, gave orders to Shi Jie on the other side of the phone.
"Tomorrow, get a preferential plan to push the price back to 20000!"