Real estate players

Facing Chen Jin’s mysterious rhetorical question, Qi Huichuan raised an eyebrow and began to seriously think about this matter...

Before Xu Dekang's reaction had been very strong, even a little excited.

In other words, the "rumors" in Zhu Ying's mouth are likely to be true.

And this rumor came from Dekang's internal executives?

Originally, the competitiveness of Dekang Company was not as good as that of China Yuan Real Estate, plus Wang Youqun's betrayal?

Internal and external troubles!

"I understand!" Qi Huichuan replied: "Mr. Chen, what do you mean is that if all this is done by China Yuan Real Estate, then Xu Dekang is likely to directly invest in ours because of his hostility to China Yuan Real Estate. embrace?"

Chen Jin nodded: "This possibility is very high."

"China Yuan Real Estate Group must have had a lot of contact with Dekang Company, so Xu Dekang will be lukewarm to you before."

"At that time, he was in a seller's market, and he could be sold at a price."

"But if Zhongyuan Real Estate uses this method, unless Xu Dekang can't refuse a price, the transaction between them can only come to an end."

"Now, let Xu Dekang deal with the internal problems by himself."

Qi Huichuan understood it, but a trace of sympathy rose in his heart!

How similar is Xu Dekang's current situation to Tiankun's situation when it faced the acquisition?

Even worse...

At that time, Wance Company only used real money and senior management positions to dig a few regional directors. After all, it was a normal means of competition.

But the second in command of the company eats inside and out...

Qi Huichuan immediately thought, if Hu Yahua had done such a thing by himself, would Hu Yahua just collapse?

"By the way, what is our offer?" Chen Jin suddenly asked.

"The price for a 100% acquisition is 1.5 billion yuan. However, considering the current financial problems within the group, I personally prefer to use 600 million yuan to acquire 60% of the shares."

Qi Huichuan responded.

The price of acquiring a company is not simply converted based on the value of 1% of the shares.

1.5 billion is equivalent to buying out at a single price.In the future, regardless of the company's profit or loss, it has nothing to do with the original boss.

And 600 million will be able to acquire 60% of the shares.So once it makes money in the future, that 40% of the shares can still bring long-term revenue sharing to shareholders.

This is the same reason that Chen Jin bought 70% of Jinsha Group's shares with 30 billion.

After hearing this, Chen Jin replied after thinking about it: "If we want to start our own business plan, it is better to have a full shareholding. We have to find a way to reduce the price to less than 1 billion and 100% of the Dekang company. With... "

"In the name of Tiankun Company!"

Qi Huichuan was taken aback for a moment, looking at Chen Jin in disbelief...

Chen Jin smiled: "Don't look at me like that. Although I'm a little cunning, I still keep my promise."

"President Hu is a good person, and I don't want to lose faith in him!"

…………

…………

After sending the two away, Xu Dekang returned to his office with a frosty face!

Chen Jin's analysis in the elevator was not wrong at all.

As early as a few months ago, just after the Lunar New Year, China Yuan Real Estate Group had already contacted him and expressed the whole idea of ​​acquiring Dekang.

Unlike Hu Yahua, Xu Dekang is a very qualified businessman.For the Dekang company named after him, it is also entirely in business.

He is also nearly fifty this year.As long as the benefits are sufficient, it is not unacceptable for him to take enough cash to start pension.

After all, some people’s dream is that the company is the symbolic thing of the brand, and his dream is simple and more in line with the mentality of ordinary people, which is pure money.

Just give money. As for the way?As long as it is legal, what about it?

Xu Dekang offered China Yuan Real Estate Group a price of 1.8 billion yuan for 100% of the shares, but it was rejected by China Yuan Real Estate.

The other party did not even give him the opportunity to leave the shares, but a very simple price of 800 million!

A company with a valuation of 2 billion yuan, but only opened a price of 800 million yuan!

This is something Xu Dekang cannot accept anyway.

It's just that what happened next gave him a deep understanding of what "sanctions" are!

Over the past few months, China Yuan Real Estate Group's pursuit of Dekang Company has greatly reduced their business volume in the urban area.

In Donghai City, this is a very scary thing.

Because of the difference in the price of second-hand houses between regions, after losing the business list in the city...

First of all, Dekang's market share in the urban area has plummeted. Although relying on the area outside the outer ring to temporarily resist the pressure of performance, Xu Dekang clearly knows that it cannot afford the list of the urban area. It depends on the small area of ​​the surrounding suburbs. The list will never feed the company!

It just so happened that Jin Han Group and Qi Huichuan appeared...

…………

…………

After getting into the underground garage, Qi Huichuan thought while walking, and then couldn't help asking: "Mr. Chen, why did you say that China Yuan Real Estate Group acquired Dekang?"

"It is not like us, it needs a vehicle to implement the plan. They themselves have more than 300 stores..."

After getting in the car, Chen Jin frowned and said, "According to my analysis of China Yuan Real Estate Group, they are probably preparing to make a fortune!"

"It's very big!"

He solemnly said: "Whether it is our internal data, or from other cities or even the scope of the region, there will be a wave of peaks in the market in the second half of this year!"

"Once Zhongyuan eats Dekang, their market share in Donghai City is likely to rise to more than 70%..."

"Almost a monopoly! No, it's a monopoly!"

"And Donghai City is one of the cities with the highest housing prices in the country..."

"How high will this profit be?"

"Moreover, once the market is monopolized, there will be capital to formulate the rules of the game..."

"If you think about it, what if China Yuan Real Estate Group increases the intermediary fee? Use some supplementary agreements to bypass the supervision of the Price Bureau!"

"It doesn't need to be much, as long as it is 10% or 20% higher than the original standard, then what a profit will be based on the premise of 70% market share?"

Chen Jin slowly said his guess, causing Qi Huichuan to almost drop his jaw...

After a while, Qi Huichuan murmured: "Mr. Chen, is it possible that all this will happen?"

"Although China Yuan Real Estate Group itself is doing a good job, it would be too simple and rude to annex other companies in this way?"

"After all, market share is not as simple as addition and subtraction..."

Chen Jin did not speak, but while waiting for the red light, he pointed to a China Yuan Real Estate store on the side of the road and said, "Look..."

Qi Huichuan looked in the direction of his fingers, and saw that the most striking thing on the window of that store was not the advertisements of various listings, but the recruitment inspiration...

One full wall!

Later, I passed by many Zhongyuan stores, all in exactly the same situation.

This is just a shop window. Who knows how much resources and funds Zhongyuan has invested from other recruitment channels in this nearly six months?

In order to understand his doubts, Qi Huichuan used his mobile phone to log in to the two large-scale websites of "Tongcheng Network" and "Smart Recruitment".

The results are……

Regarding the position of real estate agent, the first page of almost every area is full of advertisements of China Yuan Property Group.

This is all done with real banknotes. Under the high investment that may cost a few dollars per click, there is no doubt that China Yuan Real Estate must have a large number of personnel!

"Li Fei is really amazing..." Chen Jin sighed with emotion looking at Qi Huichuan's thoughtful appearance.

Li Fei is the chairman of Centaline Property Group, 56 years old this year.

His China Yuan Real Estate Group did not start in Donghai City, but from Xiangjiang.

The biggest reason why Chen Jin has such a sigh is because in the 1990s, China Yuan Real Estate Group was already Xiangjiang's leading real estate company.

However, Li Fei did not settle for the status quo, but resolutely established a branch in Donghai City, where there was no real estate agency at that time, and established China Yuan Real Estate Group.

Up to now...

Li Fei even used Donghai City as his main position for development, and instead reduced Xiangjiang's investment.

This is undoubtedly a very wise choice.After all, in Xiangjiang, housing prices are expensive, but the total area of ​​the city, as well as the special political environment, cannot be compared with the prospects of Donghai City.

All the facts prove the sharpness and precision of his vision!

This kind of person who almost slapped the goddess of fate, even made Chen Jin think that he is a rebirth who often appears in online novels...

Qi Huichuan did not know all these companies so thoroughly like Chen Jin.

However, through Chen Jin's answer, he also understood that China Yuan Real Estate Group is more than just an intermediary company.

In particular, I understand more, what a powerful character Li Fei is!

"Mr Chen, if we look at it this way, if we don't show up, Dekang will not be able to keep it 100%?" Qi Huichuan asked.

Chen Jin nodded: "Compared to me, Li Fei must know Dekang better. Once a company is ready to escape, it is really over."

"He understood this earlier than me, and the layout was naturally earlier."

"There is not much time left for us..."

…………

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"Youqun, come in."

After sitting in the office, after finally calming his heart, Xu Dekang rang the phone and asked Wang Youqun to come over.

The other side responded, and after a while, a thin middle-aged man walked in.

This is Wang Youqun, the head of the business department of Dekang Company, only 40 years old this year.

But looking at the mottled white hair on his head and his thin and shriveled face, even if he is 60 years old, I am afraid there is no sense of disobedience.

Xu Dekang looked at Wang Youqun with an extremely complicated mood!

This is the person he trusts most besides his wife and children...

But Chen Jin's phone call just now made him feel that his trust is better than feeding a dog.

For an instant, Xu Dekang saw the scene of Wang Youqun working conscientiously by his side since the start of his business.

From the first three small stores to today’s 200 stores, it is a journey that there is no way to start again...

It is said that a person's maturity comes from being hurt.If a person who is accustomed to trusting others is let down, he will know not to be so credulous.

But Xu Dekang had already gone through that stage that year.

He is a narrow-minded person.God knows that after experiencing so many things, he was cautious and chose to give his trust to Wang Youqun.

But Wang Youqun...

"Mr. Xu?" Wang Youqun nodded and called.

When Chen Jin and Qi Huichuan were in and out just now, he was watching them, and he knew their purpose well.

So now I call myself, should I discuss this important matter?

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Sure enough, Xu Dekang motioned to him to sit down and asked: "Xiao Wang, regarding the acquisition intentions of China Yuan Real Estate and Jinhan Group... What do you think?"

"..."

Wang Youqun was silent at first, carefully organizing his own language, carefully thinking that the boss could listen to it without feeling the bottom line, and then slowly began to elaborate.

"Mr. Xu, in fact, based on the current conditions offered by both sides, Jinhan Group is more generous."

"Not only the price factor, but they are willing to let you keep a part of the shares, and they pay less."

"I have studied the history of the Jinhan Group and found that their chairman, Chen Jin, has a keen sense of smell and methods that ordinary people can hardly match in terms of resource integration."

"In other words, if you really decide to sell the company, Mr. Xu, the best option is to keep a portion of the shares and let Jinhan Group help you make money."

"Including Jin Yin from Chunan Province, they made the same choice."

…………

"What about China Yuan Real Estate Group? Ignore them?" Xu Dekang asked deliberately.

Wang Youqun nodded earnestly and said: "Their offer is too low. You can leave them alone."

"Haha~" Xu Dekang smiled without a smile, and then said: "I see, you go."

"..." Wang Youqun stood there and didn't move.

Xu Dekang looked at him, and he was also looking at Xu Dekang.

After a while, Wang Youqun couldn't help asking: "Mr. Xu, did you really decide to sell the company?"

"...Otherwise?" Xu Dekang asked back: "What is the situation now, you should know better than me."

Wang Youqun pursed his lips, and said nothing, believing his words.

As the head of the business department, he is directly in charge of the front line of business, and of course he knows the current business situation best.

Dekang company...their energy is exhausted.

Even Wang Youqun believes that even if China Yuan Real Estate Group does not make a move, the late Jinhan Group is also not an object they can contend with.

At least there are options...

Thinking about it, he took a deep look at Xu Dekang, then turned around and walked out with the door.

Xu Dekang's eyes flashed in an instant!

Because of Wang Youqun’s performance, he felt that there was a big problem...

Suppose that Wang Youqun helped China Yuan Real Estate Group in the past, but was bought by China Yuan.

So now that the Jinhan Group with higher bids appears, of course, the possibility of him being bought out again?

Will it be like this?

If so, why did Chen Jin ask the agent to say this in front of him?

Want to catch up?

Let yourself think that Wang Youqun is a member of Zhongyuan, and then because of this anger, sell the company to them without reason...?

Xu Dekang is constantly guessing, and at the same time, Chen Jin has been observing him.

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At about three o'clock in the afternoon, Chen Jin was working in the office when his cell phone rang.

After looking at the telegraph, Chen Jin breathed a sigh of relief, and finally smiled.

After the button was switched on, Xu Dekang's voice came from the other side...

When leaving his office in the morning, Chen Jin left his business card.

"Chen, hello." Xu Dekang said straightforwardly: "I want to talk to you about the acquisition."

"Mr. Xu can just say it." Chen Jin responded with a smile.

Xu Dekang did not have any ink, and asked very bluntly: "1.5 billion, 100% of the shares. Or 600 million, 60%. Right?"

"Mr. Xu~" Chen Jin's tone became colder: "That's the previous price."

"What do you mean?" Xu Dekang became anxious immediately.

Chen Jin also said coldly: "At the current price, I can only accept 800 million yuan to buy 100% of Dekang."

"!!!"

"boom!"

There was a noise from the other side, the sound of a fist hitting the table.

Chen Jin knew that Dekang Company...

I'm sure about it!

…………

Xu Dekang was so annoyed that he dropped the phone directly, then got up and pulled open the door, and shouted into the corridor: "Wang Youqun! Come here!"

Under this shout, many outside employees turned their attention.

There have been a lot of rumors in the company recently, and it is not limited to brokers.Even these administrative staff have heard of some things.

Xu Dekang's anger and frustration made things worse...

Wang Youqun didn't dare to neglect, and quickly ran into Xu Dekang's office!

Although it is not clear, Xu Dekang's expression has it all...

"Wang Youqun!" Xu Dekang held back his anger, gritted his teeth and said: "Jinhan Group suddenly lowered the price!"

"The price is lowered?" Wang Youqun was surprised: "It shouldn't be? If they knew that there was competition from China Yuan Real Estate... Mr. Xu, how much did they suppress?"

"Same as Zhongyuan!!!"

Xu Dekang squinted and said: "It's exactly the same, 800 million, 100%! No more shares for me."

"..." The surprise on Wang Youqun's face cannot be pretended.

But the more real his expression is, the more angry Xu Dekang becomes...

"Wang Youqun! Don't pretend it! Just tell me, how much did they give you?"

Xu Dekang asked bitterly.

Wang Youqun was startled, and then smiled bitterly, "Mr. Xu, I knew it would be the result."

"Listen to me, things are not what you think..."

"All this is a conspiracy of Zhongyuan! As for Jin Han, I don't know why the price was suddenly lowered..."

Xu Dekang sneered: "Don't you really know?"