Real estate players
Chapter 959 973. Things that can't be challenged!
Seeing Chen Jin joking with his driver's bodyguard without any barriers, Hu Ping couldn't help asking: "Mr. Chen, why haven't you met any bad guys?"
"Huh? Where do you start?" Chen Jin puzzled.
"During the day to eat, and when I have free time, I actually read a lot of news and deeds about you online." Hu Ping replied, "Whether it is the most trustworthy executive around you, or like Mr. Cha or Mr. Wu Such assistants seem to be sincere in everyone."
"but I……"
Chen Jin smiled and said: "Actually, there are people who want to lie to me all the time. After all, I am so rich that I am being taken advantage of!"
"Mr Chen, can you teach me how to distinguish liars?" Hu Ping asked seriously.
Chen Jin was silent for a moment, watching Zha Mulin and Wu Xiaojun look at him with anticipation, and could only respond: "Then you treat yourself as the biggest liar."
"For example, why would I guess your ex-husband is still in the East China Sea? Why do I know he will be hooked? Because I am also lying to him."
"When you meet someone, just think about it, what tricks you need to lie to someone like yourself, what you should say..."
"If the other party is in line, it is basically a liar."
Hu Ping was surprised: "But in that way, wouldn't there be many sincere people who would be rejected out of their social circles?"
"After all, a liar wants a liar, doesn't it just seem sincere?"
She immediately found the bug in Chen Jin's method.
However, what she didn't expect was that Chen Jin nodded, did not deny, just replied: "Yes, so being a smart person is actually very painful. If possible, it is more comfortable to live stupidly."
This sentence seemed to have magical power, and Hu Ping was stunned in an instant!
After savoring, she sighed, speechless.Just glanced at those white hairs of Chen Jin...
Work pressure is one aspect, but fighting with people is the root of gray hair, right?
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The next day is August 26, and there are still five days before September 1st.
After receiving Chen Jin’s notice yesterday, various propaganda methods have actually been prepared for a long time, and they have all been launched today...
Moreover, this time the promotion is not a single promotion of the project, but a comprehensive, detailed interpretation and promotion of the Jinhan Group's projects.
For example, "Tiankun + platform", such as assisting in the construction of the new North Railway Station in Dongjiang City, such as the in-depth cooperation with Xiangyun Group, etc. As for the opening of new real estate, it is just a less visible part...
This is still a kind of propaganda routine that Chen Jin is used to, but it is really effective—using his own image as a breakthrough, focusing on promoting the group as a whole, and the project is only the end result.
Early in the morning, when Chen Jin arrived at the company, Shi Jie came to report to work...
"Mr. Chen, all channels are already online." Shi Jie said with some excitement: "In addition to print media and TV media, online media has also been fully opened. The pop-up windows on the homepages of several major portals have been activated. "
"Furthermore, the cooperation channel with Xiangyun Group has also been opened, directly connected to the online sales system of Jinfang.com, and began to recognize funds. Since it was opened at 12 o'clock yesterday evening, there have been more than 800 groups of recognized customers."
Chen Jin raised his eyebrows and said in surprise: "Do I still have so many diehard fans?"
"Yes!" Shi Jie said with a smile: "Furthermore, according to big data, the number of customers diverted from Taohuo.com is also increasing explosively. Although the recognition ratio is very low, there will be qualitative changes under this number. "
When it comes to the effects of advertising, Shi Jie feels comfortable.He is responsible for the first-hand sales of the group project. Now that the data is gratifying, how could he be unhappy?
"The key is to rely on Mr. Chen's personal influence." Shi Jie said: "The average developer, who didn't start advertising one or two months in advance? Only us, less than a week in advance, can Has this effect."
"More than 800 groups..." Chen Jin frowned and thought about it: "The efficiency is still too low. There are a total of millions of square meters of construction area, tens of thousands of houses! Less than one tenth... "
Shi Jie was aggrieved: "Mr. Chen, this is really good! It's much better than the promotional and preferential effects of many developers."
After thinking about it, he reminded: "This is your own professional field... You should have a concept of data. By September 1st, I estimate that there will be at least more than 3,000 sets of recognized chips. Now the estimate is next. The order rate will probably be more than 70%, and it is very likely that more than 2,000 sets will be sold as soon as the market opens. How can it be the first in Donghai City!"
He was a little worried that Chen Jin had no idea about data, so he explained so much.In all fairness, if this data is transferred to any developer, I am afraid that I will wake up with a smile...
"The opening rhythm I am currently planning is to only open 1,500 units each time the market opens, creating a situation in which demand exceeds supply, and we should do thirsty marketing."
Shi Jie is still saying according to his own thoughts: "This is also due to your strategy of Mr. Chen. Millions of square meters have been started at the same time, and all the main buildings will be pre-sold as soon as the top three floors are capped. Although the construction cost will increase in the short term, But it also allows our marketing strategy to be very flexible, which is conducive to our cost wave and fast sales..."
Chen Jin helplessly raised his hand and interrupted him: "Not enough!"
"Not enough?" Shi Jie was puzzled.
"Yes, 1500 sets at a time, not enough." Chen Jin said: "In the last week, we will make a hot topic, attract the topic traffic of the whole network, and then fully open all the listings when the market opens on September 1... …"
"Guru~" Shi Jie swallowed, speechless!
After a long time, he said with difficulty: "Mr. Chen, this is probably... not in line with the law of sales? It is not in line with the principles of the market."
"Throwing too many listings out at once may not actually achieve a sensational effect..."
"Moreover, it's not that simple to make a point of controversy. There hasn't been a big deal recently..."
"Small things turn into big things, big things detonate!" Chen Jin hummed with a smile: "The so-called controversy and public opinion serve business."
"Besides, you have to understand... it doesn't have to be a positive topic, it can also be against me."
Shi Jie thought he had heard it wrong!
With Chen Jin cherishing his feathers so much, he wants to be hacked?Are you ready to guide yourself?
"All you want is traffic!" Chen Jin said earnestly: "This consciousness may be too advanced now, but it will definitely manifest itself in a few years."
"Then what should we do?" Shi Jie asked.
Chen Jin smiled and asked Shi Jie to call in Zhao Xizhu, the person in charge of the advertising department, and then told them such and such...
After listening to his plan, the two of them almost went crazy!
Because Chen Jin's plan is crazy!Too risky!
Zhao Xizhu was a little worried and said: "Mr. Chen, if you really do this... there must be controversial topics, but is it really good for the project?"
"We advertise, the fundamental purpose is to serve sales, right? If it's not in vain at the end, wouldn't it be worth the loss, and stealing the chicken will not lose the rice?"
Chen Jin affirmed: "It's okay, just do as I said. Don't worry..."
Seeing that he himself was so sure, not to mention that Chen Jin himself had absolute control, so the two of them could only leave worriedly to implement Chen Jin's plan.
After walking out of the office, Zhao Xizhu still felt uneasy and asked Shi Jie: "Old Shi, do you think this set works? Mr. Chen, this is challenging the least challenging thing..."
"Challenge is impossible..." Shi Jie said helplessly: "Although I am as worried as you are, but President Chen has always been doing things like challenging impossible?"
"Other things are possible." Zhao Xizhu said: "But this time...I want to challenge human nature!"
Shi Jie was silent and didn't know how to communicate with Zhao Xizhu, because he was not optimistic or believed in his heart.
How can I persuade others about things that I don't believe in?
After much deliberation... Shi Jie decided that he still had to find a way to persuade Chen Jin.
Of course, it is impossible for him to come out on his own, and now he still has the ability to make Chen Jin change his mind, only that one...
Thinking of this, Shi Jie took out his phone and dialed out.
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About ten minutes later, Chen Jin received a call from Kongque.
"I heard that you are going to throw yourself in the boiling water, boil, hot, easy to pluck the hair?" Kong Que was very rude when he opened his mouth.
To Chen Jin, she has always held some grievances.Who told Chen Jin to give her all the hardest things?
Chen Jin was a little surprised when she received her call: "Are you in touch with Shi Jie?"
"Well, after the establishment of the Jinhong Foundation, I contacted them." Kong Que replied lightly, somewhat reluctantly.
"Heh~" Chen Jin smiled: "This group of people dare to hit my short report and see if I don't wear shoes for them..."
"Don't make trouble." Kong Que said earnestly: "Why bother? Isn't it good to follow a step-by-step approach? You have to rush for quick success and make quick gains, and you have to be that early bird?"
"Now I have even figured out this kind of marketing method, isn't it a joke?"
Facing Kong Que's accusatory advice, Chen Jin's heart was full of touch...
Although Kong Que has stepped down as the vice chairman of Jinhan Group, she is still secretly trying to care about everything about the group.
Maybe... Actually there are so many things, they will take the initiative to report to Kong Que, right?
Kong Que still couldn't let go of this place where she had put so much effort, or what she couldn't let go of, is actually something else...
"Don't do that, okay?" Kong Que pleaded: "You have to challenge human nature, I don't dare to bet."
"Why do you believe that things will go as you wish in the end? It's just that you can't see clearly what you don't understand..."
Chen Jin sighed and said seriously: "Kong Que, do you know?"
"Everything that is visible and tangible, whether you can believe it or not is already clear at a glance."
"Only things that are invisible and intangible should be more worth looking forward to and believing in online articles."
Kong Que was at a loss for what he said, and was annoyed: "You have to go your own way, just as you please. I will raise you in the future!"
Chen Jin smiled strangely...