Rebirth capital madman
Chapter 329, a family, playing
The Xiangjiang TV industry is about to enter the three countries, in the last year, it is in 1973, it will soon.
At that time, in accordance with the recommendation of the broadcast development team, the Hong Kong Government decided to increase the technology relatively advanced wireless TV station.
Because, the wired transmission mode of the programs taken by Lili is not the sharpness of the clarity and a wide range of cable TVs.
To this end, the Hong Kong Government has issued two licenses of two wireless TV, one can operate "Chinese TV" and "English TV" at the same time, and another can only operate the "Chinese TV", which is also the Xiangjiang Signal of the Place of Military. The frequency band is not widely defined.
There is no doubt that you can operate the "Chinese TV" and "English TV" licenses, as you choose.
It is very uncomfortable that Li is very disappointing, and is the first TV station in the Chinese area. It is more than ten years in the easely monopoly TV industry. It does not think in progress, and the business model is increasing, and the result is not reversible by BTV
After all, it is a British capital, and the Hong Kong Government will definitely do not want BTV a big.
Therefore, it is really calculated that the management of "auction" is the license that can only play the Chinese program.
I have long seen this situation very clearly, and there is no interest in participating.
The truth is, through the easy-home, the chord is sufficient to maintain the influence of BTV, and Shanghua culture provides a variety of TV programs to BTV, which is one of the performance.
In addition, from the "old script", this stage of the Xiangjiang, the capacity is limited, whether it is a close-up Jiayi TV, or a beautiful TV, and its successor Asian TV, is a burning money, which is high The string is not necessarily "won the far".
Finally, after a competition, the license that can only play the Chinese program is returned by the consortium of commercial radio, Yichong, "Sing Tao Daily", "Overseas Chinese Daily", "Business Daily", ie and "old" Script ", becomes Jiayi TV.
Needless to say, it can be seen from the shareholders of Jiayi TV. Its capital background tends to be in Baodao.
For example, a reason is that the media like "Sing Tao Daily", "Overseas Daily", "Business Daily" is a well-known right-wing newspaper in Xiangjiang; Report "belongs to left-wing newspaper.
For another example, Jiayi TV sent a group of staff to Baodao training, and Baimingrong, the manager of Baodao's Zhongshi Company, assisted the creation of Jiayi TV.
For the upcoming Xiangjiang TV "three standing" patterns, the high strings are intended to let the Shanghua culture take the opportunity to slaughter a knife.
Senior strings are so confirmed that they can cut meat, because Li's TV and Jiayi TV have no choice.
From the perspective of BTV, modestly, accounting for 90% of Xiangjiang TV programs.
This data seems unbelievable, but it is a fact.
Because BTV accounts for two major power-to-estimate advantages, "free" and "wireless" in the TV program signal transmission mode, compared with the previous Li's TV is "charge" and "wired", but also because Do not think about it, operate, resulting in lack of appeal of the program.
In this case, BTV is equivalent to unify the Xiangjiang TV industry in just a few years.
It is also because of this, the Hong Kong Government has to issue two wireless TV operating licenses, let the Li's TV and Jiayi TV, standing with BTV standing with the same running line, and competes.
The ratings have been seen in such a step, and the most feasible operation is implemented, the most feasible operation is to attract the audience who is burn the BTV, just like the traffic of the Internet era of "old script". .
So, the problem is here, where is the money to "burn"?
The answer also wants to come out, the content is king, and the money must be "burning" on the TV series, but it is the most popular costume drama of this era.
In the past few years, the hoggy of the heart, almost the well-known martial arts IP of the Chinese language circle, and the Later TV, the later people like Jiayi TV, there are not many ways.
However, with the understanding of the chords of Zhong Jinghui, its professional work ability is definitely nothing, but the commercial aspects of the belly are not good at it.
After thinking, the tall strings found the group's public relations manager Zhang Yong, letting him help the TV series "Shooting the Heroes" Creating, "Waiting for Jiayi TV, the ratings are imminent, and the ratings of Li's TV are only about approximately. One, but it has a basic, and Jiayi TV is a complete poor two white. "
"So, I think of a way, helping the Jiayi TV, so that the TV series" The Heroes of Shooting "becomes the opening program of Jiayi TV."
Listening to the high strings, Zhang Yong does not help but show a smile on his face, "like" Shooting Heroes ", it is indeed enough to pay enough, how is Mr. Hao Hi Hi TV?"
Supreme, "Program purchase fee is at least one million Hong Kong dollars, more beneficial. To know, the TV series" The Heroes of Shooting "is outside Jin Yong's masterpiece, and it will go to a scene to shoot, and the cost is of course not low."
Zhang Yongnan hesitated said: "According to I know, the Xiangjiang TV industry has not so much single program expenditure. Can Jiayi TV dare to be the first?"
"Jiayi TV has no choice." Human strings: "How do you discuss it with BTV, with a play."
Zhang Yong, of course, understand the meaning of the essay, but he is still an uncertain, "the TV series" The Heroes of the TV "The Heroes of the TV Series" can think about it, it will inevitably reach the way to go home to watch TV, BTV will be willing Is it a huge program? "
Senior strings asked, "Then what do you think, this procurement fee of this at least one million Hong Kong dollars, BTV is gone?"
Zhang Yong mentions the head, "I am afraid ... it is a bit difficult."
The chords said: "You will tell them that the BTV's ratings are high to make Hong Kong, the Kua Mai Hao, now modest, just in time."
"And, I also helped BTV in secret."
"You think that Jiayi TV is eager to seek, you must burn money, can burn millions, burn money, how long can it burn?"
"I estimate, for up to one year, the existing shareholders of Jiayi TV will not be able to eat."
Zhang Yong's anti-awareness is, and the heart is the preparation of the drums. It has not officially launched Jiayi TV silence. I don't know if II and participate in it. Is it so unfortunately by the boss because of Yiyi and participation?
No waiting for too long, Zhang Yong will report to the high string, "" a family, play, no feelings. "