Rebirth Game Tycoon

Chapter One Hundred and Thirteen

Lu Menglin held a well-made brand-new sample magazine in his hand and read the contents of the magazine carefully.

It is strange that the entire office area suddenly became quiet while he was reading, everyone was staring at his movements, and no one made a sound, as if they were afraid to disturb him.

But in fact, everyone obviously doesn't think so.

As senior media professionals, these people here have professional persistence. They believe in their own abilities, for fear that this big boss behind the scenes will use karma to deny their professional strength.

Ah V and Ji Hu seem to be very relaxed. They have all seen the sample magazine and are full of confidence in the content of this sample magazine. From their professional perspective, they are absolutely ahead of their counterparts in the country, whether it is design style or content production. The top work of the publication.

They didn't think that Lu Menglin could see any shortcomings. The average reader might only be excited when they see such a new publication that exudes a light ink fragrance!

"I think there are still some problems." Lu Menglin put down the sample magazine, raised his head, and said slowly.

"What? What's the problem?" Ah V was surprised and surprised.

Obviously, Ah V's eyes are full of desire to fight at this moment, and it is not an exaggeration to describe it as a raging flame.

Ah V is an extremely critical person, critical to almost harsh, but when he believes that a work is close and far beautiful, he will protect it with an almost paranoid attitude and never waver.

Therefore, when Lu Menglin said that this sample publication that made everyone confident is still flawed, he immediately ignited the fighting spirit of Ah V.

"You just need to write your novel well! Don't talk nonsense about the publication." Ah V said directly.

"There are some problems." Although Lu Menglin was smiling, he refused to give in.

"What's the problem?" Ah V asked directly and unceremoniously.Because this matter is very serious to him.

All the eyes of everyone in the office focused on Lu Menglin.

To be honest, many people are even disappointed when they hear Lu Menglin say such things.

The result that everyone has made so hard to make, but is easily denied by someone, this feeling itself is very bad, and because of this person’s shares and status, it is difficult for his opinions not to be implemented, then this The bad feeling will be doubled.

"Okay, then! I'll just say a few points." Lu Menglin glanced at the audience and talked freely.

"First of all, the quality of a publication, in my opinion, is roughly divided into two levels. One is perceptual satisfaction, that is, whether the publication provides the pleasure of reading, including the story of the content, whether it is good-looking, and the format. And whether the use of pictures is brilliant, the topic of the column is prominent, which readers want to understand.

"The other level is rational satisfaction, that is, whether it provides readers with reading value. This includes the summary of the experience of the content read, the forward-looking outlook and prediction of future trends, and the restoration of unknown truths. In-depth interpretation of seemingly vain or complicated events, etc., can even bring intellectual challenges and psychological satisfaction to readers."

When Lu Menglin began to tell these words, everyone was listening carefully, chewing the information with their hearts.

The calm fat uncle A Liang was the first to lose his calmness and murmured excitedly: "You mean, our content is only the pleasure of reading, but there is no rational thinking? But this is a book for games. Market publications?"

Before Lu Menglin could answer, Xiaoqu, the second-time girl in a Lolita skirt, stood up and asked: "Do you have any better opinions on the layout and the use of pictures? I think it's already very good. , No, it is very good!"

When the two asked questions like this, a few people suddenly looked eager and seemed to want to ask too.

Lu Menglin smiled and replied: "Let’s talk about the first question first! Why can’t it be more in-depth? If you just introduce the game’s clearance skills, instead of guiding players to pay attention to the trends in the game industry, let them learn more Games, where will our future market and advertising revenue come from?"

As soon as this remark came out, everyone immediately understood and laughed.

A Liang also nodded again and again, with an expression of benefit.

To put it bluntly, Lu Menglin pointed out that his content editing is too shallow. Although he has done very carefully, he still lacks depth.

Of course, this is not because media people like Aliang cannot make in-depth reports, but the current game industry is simply a new thing in China, not to mention the publications introducing games, which are completely blank.

In terms of content editing, if you follow Lu Menglin’s idea, you are not limited to interviewing and describing existing games and teaching players how to play games. Instead, you have forward-looking thinking that guides players to understand new concepts in the game industry and leads the trend. More content can be produced, which also lays a solid foundation for later advertising revenue.

"I understand what you mean. Our publication can also be done in accordance with the DEE structure of the Wall Street Journal." Ah V also suddenly realized.

The so-called DEE structure method is actually Description (description), Explanation (explanation), Evaluation (evaluation). This kind of article structure is used in magazines, especially game niche publications, and no one has done this.

As soon as the so-called expert reaches out, he will know if there is any.After listening to Lu Menglin's words, everyone knew that this man's understanding of the media was definitely not below them, and even better.

At least A V and A Liang didn't expect to innovate in content in such a bold way when they first started the publication. Instead, they chose a more conservative approach, which weakened the value of the content.

"Then I will answer the second question again! Little fun, right? Your aesthetics are great, whether it is the layout or the illustrations, they are great and advanced. I have no professional opinion. However, I want to make a suggestion , Is the material of the new issue. I mean printing paper. What do you think if you change to coated paper?"

"Coated paper?" Xiao Qu's mouth suddenly turned into an O shape, staring at the same place.

Xiao Qu is undoubtedly one of the best designers and illustrators of this era. She has a very advanced aesthetic, but she is limited to her own art major and does not know much about the printing industry.

And most importantly, in 1998, it seems that no magazine used coated paper.

Suddenly, Xiao Qu rushed to the bookshelf, found a paper-like book, and started to read it in a humble posture.

"I found it! The coated paper is thinner and the texture is average, but the color after printing will be stronger. You even know this! It's amazing!" Xiao Qu exclaimed.

After carefully comparing the coated paper with the sample paper, she was already eager to try, and basically agreed with Lu Menglin's views in her heart.

Facing the room full of surprise eyes and exaggerated expressions, Lu Menglin smiled and said nothing.

In terms of the media, he has expertise in his mind that the future generations are nearly two decades ahead of this era. If he can't get them to be dumbfounded, he will be ashamed!

"Since everyone thinks it makes sense, I will just say a little bit more." Lu Menglin said with a smile.

"Say, just say it!" Ah V dragged a chair over and sat down in front of Lu Menglin with a humbly expression on his face.

"Haha, my mouth is a little dry." Lu Menglin smiled casually.

Jihu rushed to the drinking fountain with a stride, gave Lu Menglin a glass of pure water and handed it over respectfully.

"Xiao Lu! You also point me to my work." Uncle Ji Hu said cheerfully.

Lu Menglin took the cup, took a sip, and then smiled: "Well, I'm about to stop here! The current sample magazine has one thing missing. I suggest that you make a few more advertising pages to get big names in the industry."

"Advertising? But we haven't published it, and there are no advertisers yet!" Uncle Ji Hu said in amazement.

Lu Menglin smiled and said, "Then I have to ask Uncle Ji and Ah V to join hands to talk. We are the only industry publication in the country that fills in the blanks. It shouldn't be difficult to talk about advertisers with this gimmick. ?"

"And we can also say that the inaugural issue is of collection value, the advertisement is free, and it only cooperates with the largest brands. You can simply contact the Japanese side and ask them to come forward to find SNK, and the first issue of the advertisement is free anyway."

"Free? Why is it free? Wouldn't it be more difficult to sell in the future?" Uncle Ji Hu didn't understand, and asked worriedly.

At this moment, Ah V had an enlightenment, and all of his eyes were all small stars.

"Like! A Lu, you are so amazing! This idea is terrific!" Ah V was so happy that he almost rushed over to take a bite, scared Lu Menglin back quickly.

Everyone was puzzled, and Ah V happily explained: “First, it’s free to get big brands to join. This is just like those shops in a shopping mall. The more the position next to the big brands, the more brands are fighting for, because you can make yourself seem more harmonious. Big names are of the same grade. And we even have advertisements on the first issue, other customers don’t advertise obediently? Amazing, amazing you!"