Rebirth of Northland Technology

1995, September

eBay was formally established. Taliban occupies the radio, TV stations and Afghan Presidential House in Afghanistan.

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"Navigation Electronics" Office

"How, this time I feel okay?"

"Yes, it's really good."

Sun Yuxi went to the UK for more than a month, and he was warmly welcomed by the Great Britain.

"Aerospace Electronics" is a chip design company under Aerospace Technology. The company's leading sheep is Sun Yu, Cheng Yongxing's university.

Sun Yu's small screen TFT entrepreneurial plan fails to return to the United States for a while.

Here, he also ran to apply, and worked to TI. But his heart is already, and it is always impossible to polyperbine at work. I have done less than half a year. After the resignation, I called Yongxing, I want to find something.

It is time to come to Yongxing's hand. When he is coming, it is time to set up Aerospace Electronics.

The shareholders of Aerospace Electronics consist of several units, the largest shareholder, is the aerospace technology of Yongxing Holdings. Meeting 60%. Secondly, Lin Da semiconductor system, accounting for two%. The third largest shareholder is a universal semiconductor college, accounting for the company. Finally, it is held by the management represented by Sun Yu.

As the chip processing makes bottleneck breakthroughs, the next step, the chip and related applications become important.

In the chip design, Yongxing is a complete keyboard.

Semiconductor crafts, how many of him can say something. But the chip design is completely his short board.

However, he knows that history is a trip to Sun Yu and others.

"This is not, the chip design you want is also brought back."

"So fast?"

"In fact, I can't talk about any design, that is, changed the reform in the design, and increased some IO."

Sun Yu is sorry. Most of the work is actually completed directly by ARM engineers.

"Don't take the black cat white cat, catch the mouse is a good cat. A lot of projects are waiting for rice."

"Yes? Ok. I told you, this chip, you are sure to satisfy."

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The opening of the CPU battlefield has a big relationship with the next plan.

Whether it is aviation, or aerospace, large to gesture control, small to nozzle control, there is a large and small microprocessor.

In China, the 8051 series and the Z80 two series of single-chip microcomputers are popular. But the calculation of the two chips is too weak. Even if the control chip used to be drone is not available. A new generation of microprocessors has their reality.

In addition, with the popularity of the Internet, the handheld equipment, and the field of wireless communications have also entered the market preparation period.

If you want to enter these two areas, the CPU is can't get around.

The low energy-consuming CPU field has not attracted enough attention to the allocover.

The current CPU war is mainly to be launched in three camps.

The first camp is a RISC series represented by a small machine and a workstation. Each manufacturer has its own CPU.

The second camp is Intel's X86 camp. The PC market is their winning magic.

The third camp is Motorola's PowerPC family.

The trip between the three is in the truth, no one goes to pay attention, the child's child's kind of child.

But the portable CPU field is not casual.

This market also has competitors.

Among them, the most famous is the 8051 series. The 8051 series has high degree of popularity, low price, but the disadvantages are also obvious, that is, the performance is too bad.

Secondly, Motorola's Dragonball Series, in the handheld market, currently dominant. The advantage is that 16-bit CPUs, computing power, data bus, etc. are higher than 8051. In addition, the interface is rich and can be directly connected to the LCD, keyboards.

In the 1990s, until the beginning of the 21st century, a batch of PDAs, including the famous Palm, all Dragonball family.

Like all manufacturers with monopoly, Moto made a problem of future INTEL, that is, squeezing. The upgrade of various CPU products is extremely slow.

Although the external interface of the Dragonball series is rich, the computing power is too weak and cannot be supported for multimedia. This leads to the first batch of MP3, which is the DSP scheme.

Palmos, the early PDA's overlord, is dragging by Dragonball's slow upgrade, in the era of intelligent machine, a little spray does not come.

When MOTO finally launched Dragonmx, Symbian et al., On ARM's support, it has already debuted.

Plus the chip's no force, Palm's first advantage, completely lost.

In addition to both, the highest speech on the market is MIPS camp.

Some of Japan's manufacturers, the most enthusiastic to MIPS, hoping to get rid of this restriction from the United States.

However, it is not expected to make everyone that the name is not biography into a winner.

The success of ARM, with a great relationship with the popularity of GSM technology.

GSM and CDMA are competing for the leading power of 2G mobile phone. Europe has adopted GSM, and the United States uses CDMA.

As the GSM's big sponsor, NOKIA selected a TI baseband chip with ARM as the core, the result is destined.

With the winning GSM, ARM has become the only winner in the field of mobile phones and smartphones.

Always standing on the victory, is an important magic weapon who is winning the reborn.

Aerospace Electronics is established, almost all personnel, and sent the United Kingdom by Yongxing.

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"Really, where did you hear the ARM, we have a good fortune to find them."

ARM At this time, the reputation is not displayed, but if it comes to its parent company, Aikon computer, it is unknown. However, when Yongxing only knows who ARM, Aikang is?

This brings a lot of trouble to Sun Yu.

"Yes? Finally, let you find it!"

"That is! But this company is true. I thought they were a liar."

ARM did not be in the city, but the 8 miles of rural areas, and the office is actually a barn.

Amniotic electronics have been running in light assets. It uses no FAB mode, only the design department, no production sector. All entrusted to the forest crystal circle. But even in this way, the office building like the model, there is also a huge park, all.

If you don't look at the other party, you will collect the way back to the government, it is possible.

"Is it? They are definitely very enthusiastic about you."

"No! They are eager. We stayed there for two months, they almost teach us two months."

After a round of personal contact, Sun Yu believes that the information obtained during the US Metaphysics has a big mistake.

Americans must have any systematic prejudice to the British.

British people are more enthusiastic, how good people!

"That's good. Reliable by ARM, we have no shortage in short-term. There is no problem that you can't solve, you can find them to engage in joint development."

Yongxing did not think about explaining anything.

ARM is now in the extent of green, there is milk is a mother.

Ti is the most important reason why Ti is used, it is cheap.

Arm In the next few years, ARM has developed several CPU cores in the next few years.

ARM's next-generation core, ARM8, is hung by the DEC's SA series.

Until the end of 1997, Nokia's 6110 is available, as well as the success of ARM9 in 1998, ARM is really slow.

If you shoot at this time, the ARM is not difficult. But the consequences of the ARM are difficult to expect.

European technical experts, high-tech companies, how much idealism. Apple once wanted to acquire ARM, unregistered.

In addition, future generations will always exaggerate individuals and technology factors, and ignore the environment at the time.

If the Aerospace Group acquires ARM, GSM Alliance, NOKIA, TI, will it see? Whether they continue to use ARM as the core, it will become a question mark.

ARM has certain technical advantages, but business and strategic decisions are more important.

ARM later, completely exiting the low-cost portable chip market, is the evidence. On the treasure of the family, they also lost their advantages.

GSM Alliance, if you want to support a new red fried chicken, minutes from minutes.

Moreover, in addition, will it be taken if the core technician of ARM is successful?

The brilliance of ARM is far from arrival.

The ARM9 series, ARM10, which changed the management structure, and changed the market expectation, it would be a question mark as scheduled.

So, take a step to see a step, grasp the current.

Don't say anything else, Sun Yu's arm7 core is a very vital IP.

It has been active in the market until 2019 has vitality, before the smart machine, ruled the entire functional mobile phone era.

No one has realized the value of ARM7IP, and even ARM didn't realize this. It is only the most cost of the price in many products in the market.

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"The chip has, the next step is to find the market, you will go to Hao Yongli first. Let her use our chip."

Sales of digital cameras are in 100,000 units. Before there is no smartphone, there is a few big customers.

"Good! You are enough. I am going to find her, saying that you let me find."

Navigation Technology and in Li Yun Technology do not have anyone, no shareholder ã,

If you want to open the market, you can only rely on the face.

If you are really sold, it is still the face of Yongxing.

Sun Yu's face, no one knows,

"In addition, universal chips produces a batch, I am useful."

"Okay, you are a boss, you said."

"You are wrong. This booth is given to you. Unless special circumstances, I will not interfere."

"Row, no problem. You will be good. I am ready to run the Ice city."

Sun Yu was squatting.

Ice City has risen a large number of electronic enterprises, plus military enterprises such as the original ice and fans. Selling Yongxing's face, there is no problem.

I really didn't think that the chip design is so tall, so it is easy to get it.

ARM's gang, keeping a reference design, don't go directly, don't understand.

But if you don't understand, you don't want to ä.

This batch of chips are born, and it is estimated that it will fall down.

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Amniotic electronics have been shipped, and it has ushered in a huge market with a moderate price, good performance. Especially in the military field, the demand for chips is huge.

High performance embedded chips have always been a domestic short board.

The high performance of ARM7, in most cases, the DSP is replaced. Perhaps the decoding video is still not caught, but the audio file, example, mp3, no problem.

This makes many electronic devices complex, difficult, and cost is reduced.

Digital cameras, drones, balancing cars and other workers are related to customers who have the first to eat crabs.

Aerospace Technology Group, so it is red. Just a few months, I started ahead.

After Sun Yu people, the toe is high, and a successful person is like a success.

He became a representative of the representatives of Hao Yunli and Feng Yan. It has increased a strong evidence for 89 to detect myths.

In Sun Yu's memoirs, he always believes that the Aerospace Group is established for him.

"Yu" word is from his name. In addition, the Aerospace Group, the first founded, the first results, the first listing, all kinds of aerospace electronics.