Rebirth

After some introduction, it was a simple understanding, and then naturally there was a hot chat that was inexplicable. In fact, Li Feng was really not interested in this.

Today, the CEO of the US Open, Franklin Johnson, walks with Li Feng on the court, and at the same time introduces the people on the court from time to time. As for the other big guys, they are all busy.

For Franklin Johnson's enthusiasm, Li Feng is really a bit inexplicable.In fact, Li Feng underestimated the power of capital. Now, who doesn’t know that Li Feng is a talented investor, and his investment projects are very profitable. If he can catch Li Feng’s line and follow the trend, he will be enough to become himself Rich, this is what many people think.

In addition to the organizers of major tennis tournaments, there are also some corporate sponsors, fashion media, etc., which are very lively.

"Pete, don't bother you, let me introduce you a young distinguished guest, young talent, this is today's richest man-Mr. St. John Lee, who is known as the American idol, the first genius, and the son of wealth.

John, this is Mr. Sampras and Miss Graf, the number one man and woman in the world today."

When the two approached a group of mostly tall people, the enthusiastic US Open chairman immediately helped Li Feng introduce them.

...

Li Feng saw a lot of familiar faces, including the current male and female tennis queens Sampras and Graf, as well as Agassi and Zhang Depei, who were previously fiercely competitive in the US Open. Several are unfamiliar, but are now among the top 10 players in the world.

Okay, maybe things are gathered by kind and people are divided by groups. This is a meeting point for current top tennis players.Although today's tennis players are already involved in business, they are still relatively small. They mainly rely on the prize money of those tournaments, not like later generations, where a player mostly relies on commercial advertisements and so on. Therefore, these players are actually considered mixed in the court. The worst kind of people.

Naturally, after knowing Li Feng's identity through the introduction, these people were also very surprised. I didn't expect that the young man in front of him was the super-rich and idol of the United States.To be honest, Li Feng stood beside everyone, few people knew him, although he had heard of his name.

The next hot chat is inevitable. Li Feng also deliberately had a good chat with Zhang Depei. After all, he could be regarded as a Chinese fellow.

Even knowing that Zheng Depei is now living in Los Angeles, and inviting him to have time to come and sit at home, but Zhang Depei was flattered for a while.

Saying goodbye to the current tennis kings, Li Feng once again turned around under the leadership of Franklin. What disappointed Li Feng was that he did not see the future tennis girl Kavat. It is estimated that Kavat is still Not qualified to come in.

When Franklin once again brought Li Feng to a group of people and gave an introduction, Li Feng suddenly came to be interested again, and it was not generally interested, but interested.

...

"John, this is Mr. Mark McCormack, the founder of IMG (International Management Company), and he is also one of the founders of PGA (Professional Golf Association) and ATP."

In fact, after hearing Franklin's words, looking at the tall old man who should be about 1 to 9 in height and leaning on crutches in front of him, Li Feng's eyes lit up. This is his goal.

Yes, to be precise, IMG is one of Li Feng’s goals. Speaking of sports economy or a sports agent, in the history of world sports, I have to mention Mark McCormack, an old man on crutches. This is definitely a legend in the sports economy.

This old man has a historical influence on the modern sports economy. In the 1990s, the authoritative American sports magazine listed him as one of the most powerful people in the international sports arena. What kind of people are written on it, Olympic Committee Chairman, FIFA Chairman and other figures.

Also in 1991, the Times listed him as one of the 1,000 most influential people in the world in the 20th century.This shows that it has a huge global influence. Although its wealth is not very large, it is definitely a heavyweight in the international sports world, especially in golf and tennis. It is definitely a stomping golf and tennis field. .

In fact, the current sports development model-the perfect combination of organizers, TV operators, and athletes is the masterpiece of Mark McMarco. Sports has developed into a huge industrial chain with an economy of hundreds of billions of dollars every year. It can be said that Mark McCormack And the promotion behind its subsidiary company IMG has a lot of credit.

...

IMG is naturally famous for its creation. For the first time, IMG introduced the concept of "packaging" into sports and made stars. Some famous superstars such as Tiger Woods are all signed under the contract.

Li Feng never heard of IMG at the beginning, until Li Na signed with IMG in the previous life of China Tennis, Li Feng did not hear of such a company.

Later, after searching on the Internet, I was shocked. For example, Yo-Yo Ma, Lang Lang, and other domestic sports events have IMG behind the scenes.

IMG is the world's largest sports intermediary company, and it has been involved in all aspects of sports, from event hosting to operation to television communication, sports event film and television production and distribution, and so on.

For such a character, Li Feng naturally became interested. Besides, he really coveted the IMG under his name.

The history of later generations tells Li Feng that this Mr. Mark McMako passed away from a heart attack within a few years. After that, it seems that as the world's sports, fashion, and entertainment media continue to be closely connected, IMG was eventually used by Hollywood's established brokerage company WMA. (William Morris Brokerage Company) Mergers and acquisitions have formed a new super brokerage company WMA-IMG that affects entertainment media, sports economy, and fashion.

At that time, CAA was able to compete with it. CAA paid more attention to superstars, from entertainment superstars to fashion circles, sports superstars such as Ronaldo, Messi, etc., and WMA-IMG company is more towards all-round comprehensive development.

In Li Feng's heart, he wants to get the current CAA to acquire IMG. If this is successful, he will stamp his feet and the international sports world will be shaken three times. That is the life of Niu Cha, and the influence will be great. Up.

...

From the very beginning to support Ovitz’s establishment of a brokerage company to the current merger and acquisition of CAA, it can be said that Li Feng’s brokerage company is now known as the boss in the entertainment brokerage circle, but if it can acquire IMG again, it will be completely called entertainment and fashion. , The super big figure in the sports circle.

Moreover, although CAA and IMG have great influence, the real market value is actually not much. The net profit of companies such as CAA and IMG is actually less than 10%. For example, CAA's profit last year was not 100 million. In the same way, IMG is better than CAA, but it is also limited. After all, it is still a brokerage company, and the market value is really not much.

Today's Li Feng also has enough financial support to make such an acquisition, and Li Feng is very clear that as the next Internet age enters the Internet era, the potential of sports, fashion, and entertainment media is huge. This is the best time. .

After everyone realizes the impact of the Internet on people's lives, it is much more laborious to acquire such a company.

Following Franklin Johnson’s introduction to everyone, Li Feng was chatting with everyone enthusiastically this time, especially with Mark McCormack on the side. Similarly, he looked at the shy one who followed with interest. Black little young man.