Rebirth

In fact, Li Feng is very eager for the real merger of the Paris Printemps department store. First, Paris Printemps is famous enough, and secondly, such department stores are cheap.

Yes, department stores like Paris Printemps are actually not expensive. Many of the Paris Printemps department stores, except for the flagship store in Paris, the rest of the stores are actually only rented and operated. Those properties are not the Paris Printemps department store. of.

Therefore, when it comes to a real acquisition or merger, the famous department store group at Paris Printemps does not need to spend much, just like the famous Harrods. As long as the flagship is acquired, the rest are basically It can be regarded as a collective acquisition.

The later generations of Paris Spring were not ultimately sold by Yunkai Group. It seems that they sold 51% of the controlling rights and only spent about 1 billion euros. It has such a reputation, but it is only worth so little money. From this point on Above all, it’s not your own property is so cheap.

Similarly, what Li Feng thought in his heart was that when Paris Printemps department stores all over the world were established, through continuous expansion and capital injection, their shares could continue to expand. This is Li Feng's psychology.

Now that all is said and done, the next step is a very simple multiple choice question, whether to agree to the merger or refuse to merge, naturally, Li Feng can decide directly on such a major matter. After all, Li Feng alone can make the final decision. of.

However, the Pinault-Spring Group is not the sole part of the Pinault family. Even if they control the company, they must at least discuss with many major shareholders and then vote. However, the Pinault family, which owns 40% of the shares, is absolutely Major shareholders can basically decide various decisions of the enterprise.

While talking, Wang Siqing walked in again and attracted the attention of the three.

...

"John, things are basically settled over there, and you need to sign at the end." After Li Feng gestured and said directly, Wang Siqing smiled at the three of Li Feng.

"Oh... I don't know if I can have this honor. Let me know what the negotiation is. It seems that I want to congratulate you again, John. The harvest of this trip to France is obviously very good." After listening to Wang Siqing, François Pino smiled and joked with Li Feng.

"Haha...Thank you, but I want Mr. Pinault to be sure to cooperate with me, maybe it will be even better then!"

"Since you are going to sign, I won't bother you. I will stop here for today, how about?"

"Of course, but I invite Mr. Pino to be a witness, how about it?"

"That's my pleasure, please...!"

"please…!"

"..."

Several people talked and laughed and got up and walked out of the room, walking towards the small office meeting room equipped with the hotel not far away.

"Mr. Li, you are here!"

"John, congratulations!"

"Mr. John, happy cooperation!"

"..."

When Li Feng and his party walked into the meeting room, everyone inside said hello.

"Hi... François, long time no see!"

"Michelle, Robert, it's been a long time since I saw you. I didn't expect to see you here again."

"..."

Because of the appearance of the new faces of Pino and his son, they also introduced each other, and everyone knew exactly what sacred Pino and his son were. Naturally, everyone had guessed what they meant except for what they knew.

...

No way, Li Feng introduced it to people before, saying that they are the masters of the Paris Printemps Department Store Group and Latour Chateau, which moved the hearts of everyone present.Similarly, it is precisely because of the relationship between the controllers of the Latour winery that François Pino is familiar with the two big wine industry leaders, Michel Roland and Robert Parker.

Watching Li Feng and Henry Jiaye’s two big disciples sign, it represents Li Feng’s confidence and ambition in the luxury goods industry. Moreover, Li Feng’s path is very similar to the previous LVMH group. It is not LV and Moët. It was formed by the merger of Hennessy.

In addition, when Li Feng introduced his father and son before, he was talking about the owners of Paris Printemps Department Store and Chateau Latour. Obviously, what Li Feng is drawing is not only Paris Spring, but also his own Latour. The list of acquisitions is out.

This time, Château Chemos and Château Henri Jaye, the two major wineries, together with a total of 100 million U.S. dollars, occupy 2% of the entire luxury goods group, of which Nicolámio has 1.5%, and Henry Jaye and His grandson together 0.5%, and in the wine group, Henry Jayet holds 1%, and his two protégés simultaneously hold 0.5% of the shares.

Just after watching the signing ceremony between Li Feng and Henry Jay’s disciples, Pino and his son again saw the signatures of Li Feng, Robert Parker and Michelle Rowland, which made Pino and his son even more shocked.

Yes, Li Feng also reached an agreement with Robert Parker and Michelle Rowland. The first is that the group will acquire 60% of the shares of Robert Parker's top wine magazine-Wine Advocate. This is a subscription in 4- 50,000 copies of top wine magazines.

The second is the acquisition of 60% of the Bordeaux wine estate of the Michel Roland family, but the winery is still run by Roland and his wife.

Among them, Robert Parker will become the president of the wine industry group, and get 1% of the dividend shares of the wine industry group. However, Michel Roland did not join the company, or was his flying winemaker, but also became the wine company's The consultant, enjoy the 0.5% dividend of the wine group, after all, top winemakers like Michel Roland can't waste it.

...

For such treatment, both Robert and Michel are very satisfied.

For Robert, the magazine he founded has actually reached a bottleneck. The magazine has been recognized in the wine industry, but it is only in the wine industry. It is impossible to develop it anymore, after all. Restrictions of all parties.

However, it is different if it is accepted by Li Feng. Li Feng has a media group and a special publishing company. After proper publicity, it may be able to break the bottleneck.

Similarly, for Michel Roland, the family’s winery is not one of the top famous wineries in Bordeaux. Although Michel Roland’s own business is not bad, the winery is too small and the output is too large. The annual output is only about 1,000 boxes, which is really not very profitable.

Otherwise, why would so many wineries in Bordeaux, Burgundy and other places be acquired?Except for the top famous wineries, most ordinary wineries are really not making much money. If they really make money, they won't even think about selling them.

The later generations of Little Swallow bought a winery in Bordeaux for a few million euros. Such wineries are actually very ordinary wineries in Bordeaux. If the red wine produced is sold directly to those wine dealers, it is actually very cheap.

It is said that Xiaoyanzi’s winery was acquired at a cost of only 4 million euros, but even with this 4 million euros investment, it will take more than 10 years for the winery to operate to recover the investment. Of course, with the domestic pursuit of Bordeaux French wines, Coupled with Xiaoyanzi's star effect, perhaps the cost recovery will be much earlier.

The red wine of Xiaoyanzi from the previous life is actually quite expensive in China. Why, isn't it actually a celebrity? What attracts fans is the economy.

Of course, whether it is a wine magazine or a winery, the price is not too exaggerated. In order to win over the two major wine industry leaders, Li Feng spent 20 million dollars and accepted it with a smile. In other words, the big head is the wine magazine.

...

Seeing that Li Feng continued to sign contracts with Henry Jaye and his disciples, Michelle Rowland, Robert Parker and other wine bigwigs, the shock to Pino and his son was quite deep.