Rebirth

The strategy that Li Feng chose was still very successful. For Wil Harlan, how to inherit the glory of the Harlan family is the most important thing, but Li Feng gave him a big pie. There is no doubt that he will For Wilharan, what his father couldn't accomplish was done in his own hands. It was the greatest success.

For old foxes like William Harlan, Li Feng still let the old foxes Michel Roland and Robert Parker deal with them. Naturally, the old fox still wants the old foxes to deal with. Li Feng believes in the names of Michel Roland and Robert Parker. ability.

Similarly, Li Feng believes that William Harlan should consider his proposal carefully.

If Wil Harlan is allowed to join Li Feng’s camp and blow the wind within the family, I think, William Harlan, the founder of the Harlan family, should understand the form. After all, Wil Harlan is his appointed future. The successor of Chateau Lan.

In the next two days, Li Feng continuously contacted the Chateau Xiaoying, Montreina, Stagecoach and other wineries. With the company of Robert Parker and Michel Roland, two wine industry leaders, Li Feng frequently contacted the wine industry. The news of Pagu’s winery naturally inevitably spread, which immediately caused a sensation in Napa Valley.

Among the several wineries contacted, in addition to Xiaoying, the two major wineries of Montreina and Stagecoach have agreed to Li Feng’s shareholding and acquisition proposal, and detailed negotiations have already begun, plus cloth The Lion Winery has basically entered the corner of Napa Valley.

Harlan was still hesitating, and Xiaoying first refused directly, but with the public relations and efforts of Robert Parker and others, it began to soften and was a little relieved.

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Whether it is Xiaoying or Harlan Winery, although the two major wineries of later generations have become the iconic wineries of Napa Valley, the two wineries are actually upstarts.

Whether it is Xiaoying or Harlan, the owner of the winery directly acquired the land in Napa Valley and established it in the 1980s. In terms of time, they are still new wineries.

Xiaoying's first wine was launched in 1992, and Harlan's first wine was launched in the early 1990s, which is a coincidence.

On Haran’s side, as Wil Haran began to whistle in his father William Haran’s ears, he thought it was a wise choice to join Li Feng’s Sant Mandawara camp, and for the future development of his Haran family. It was very favorable, and gradually William Haran had indeed loosened.

Similarly, the current owner of Xiaoying, Ms. Jane Phillips, is also relieved. In other words, Jane Phillips is different from William Harland. At the beginning, William Harland was considered a successful person. As a real estate developer, he joined the wine industry in Napa Valley. Capital.

But Jane Phillips is not. She was originally an ordinary real estate agent. In the 1980s, she acquired about 23 hectares (approximately 57 acres) of Napa Valley Oak Village by raising funds. The original vineyard was only 80. Plant grapes.

The original grapes were sold directly to other wineries, and it was not until the 1990s that small-scale self-brewing began. I didn’t expect it to be an instant success since the first wine was brewed, that is, Xiaoying became famous. Jane Phillips only raised some funds and began to build new vineyards belonging to Xiaoying, but even now, Xiaoying’s vineyards are still very small, and the annual output of wine is only a few hundred cases.

If there are more years only 5,600 cases, if the less years are only 1,200 cases or even none at all, the size of the vineyard is still very small.

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Doesn’t Xiaoying want to develop the 23 hectares of land in his hands into top-quality vineyards? I think, to put it bluntly, it’s a question of funding. Even if the ex-factory price of Xiaoying wine is very high and the output is so scarce, the wine Zhuang's profits are still very limited.

In fact, these wineries like Xiaoying are very suitable for the model of Chateau Romani Conti, which is to purchase and produce a large number of side wines. Customers who want to buy Xiaoying’s wines can buy them together with the side wines. The vice wine gets further profits.

Unfortunately, building a new winery, purchasing a vineyard, etc., all require a lot of funds. In the end, it is a question of funds.

Why does Harlan Winery want to build a Bond Winery? It’s not because Harlan Winery has already established a reputation, and it uses Harlan Winery’s reputation to sell the wine produced by Bond Winery incidentally. It is definitely a very good marketing model. After all, Romani Conti has made a good start for all wine owners.

Fortunately, William Harland used to be a real estate agent before. The family has a certain amount of wealth and can obtain the raw materials for winemaking by directly signing long-term purchases of grape fruit with the owner of the vineyard, but that's all. Insufficiency is still a matter of financial resources.

After the development of the previous life, Xiaoying was sold by the current owner after the new century. After all, the income from directly selling Xiaoying is very considerable. For the grape people, it is absolutely a huge sum of money. Jane Phillips can say Starting to invest in Xiaoying Winery, I got a great return.

Later generations, including Bryant Winery and many other famous Napa Valley wineries, were eventually acquired by those international wine giants. Now Li Feng's early intervention may open up a new situation for Napa Valley wineries.

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It is precisely with this background of the market era that Li Feng is now full of confidence in the famous villages such as Xiaoying and Haran. Starting from understanding the details of those famous villages in Napa Valley, these famous villages The mystery of the village was also unveiled, and since the mystery was unveiled, these famous villages were no longer mysterious.

When Li Feng's Sacred Mandala entered the Napa Valley with a huge amount of money, these famous villages were destined to have some twists and turns.

As Li Feng once said, there is nothing that can't be solved with US dollars in the United States. If it really can't be solved, after all, the dollars are not available, let alone some wineries in Napa Valley.

Although Napa Valley has become a world-class wine producing area, the future super-upstarts in Asia, especially the Chinese and Polar Bears, have not yet extensively bought properties overseas. As a result, the land in Napa Valley is already expensive. Yes, but they are still reasonable.

Li Feng believes that compared with the huge wealth of the later generations of China and Polar Bear, who spent a lot of money and only bought some second-rate and third-rate wineries, he can still make a lot of money by acquiring these famous estates now compared to the income of later generations.

What's more, San Mandala itself needs these famous wineries as the stepping stone of the luxury wine industry. After all, wineries such as Xiaoying and Harlan are just like the names of famous wineries such as Lafite in France, opening up the future of luxury. The best key to the product market.

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The St. John Lee’s St. Mandala Group’s entry into the Napa Valley’s vineyards has become the most lively news in Napa Valley. After all, people like Li Feng are really fireflies, and they are so dazzling everywhere.

"John, I heard you are interested in those famous villages in Napa Valley?"

"Kenny, how come your news is so good!"

"Haha..., who made you John famous."

"..."