Reborn multinational giant

Devin held back the tears in the corner of his eyes, and at the same time he was determined to play this game in his heart, even if he saw the song "YesterdayOnceMore", the unlock condition is to clear the previous 124 songs or consume 10*124 diamonds.

For the beloved, it is worth it!

While Devin was determined to play the game "Don't Step on the White Blocks", indie game developer Alex in Atlanta, USA, also played this game over and over again.

As a song is unlocked, Alex's mood is getting more and more depressed. The reason is that in the past few months, he is also developing a music game independently. Now the progress has been completed by more than 70%, only the last BUG Modification and art optimization work.

Of course, as an independent game developer, the so-called art optimization is nothing more than optimizing to the level of forbearance on the basis of not being able to look directly. However, the straight male cancer Alex does not care about this.

He believes that all players who have played his game will be fascinated by his shocking creativity and gameplay.

Until now, or until this morning, when he discovered that the game "Fruit Games" that he had always imagined to surpass, a new video was launched in the video, and a music game was introduced in the video, Alex felt that he wanted to jump off the building. impulse!

Why, why does your company launch a music game?Seeing that Lao Tzu's music game is about to go online, did you guys come out first?

Alex didn't think he had much chance of winning compared with the game made by the developers of "Fruit Games", but he still had a little fantasy and downloaded the damn music game from the video.

So, he held back his anger and opened the game, and then he opened the depressed mode, why?Why did the developers of "Fruit Games" think of pressing a black grid to produce a syllable, and pressing it continuously can produce such a great idea of ​​music!And what about yourself?

The idea that I thought before was to play a song sentence by sentence, and then the player sings along. The higher the degree of overlap between the player’s pitch and the original sound, the higher the player’s rating. This game, oneself I also thought of a very coquettish name, "I am a singer"!

Originally, if this game was successfully launched, I would be able to achieve success, dating the landlord’s sexy daughter Martha, and even thought about the line of the Atlanta Journal interview in the future!

But now, after playing the game "Don't Step on the White Blocks", Alex feels that his previous understanding of music gameplay is just like shit. Compared with this game in front of him, which player will follow Sing the first song, and then compare it with other players. Is it more like the original song?What kind of logic is this, is this a game?This is simply software for finding singers!

"Huh?" Alex felt like he had opened up a new world, looking for software for singers?Yes, maybe I should consider switching careers to do software, and then make an investment, and I will be successful again, dating the landlord’s daughter Martha, and even the landlord who is in the same line...Bah, she’s almost 50 years old, she should It was the Atlanta Journal that interviewed me, and I appeared in Time Magazine... Actually 50 years old, not too old...

When Alex fell into his own wonderful fantasy, the old players of "Fruit Games" from all over the world poured into the new game "Don't Step on the White Blocks", and the ranking of "Don't Step on the White Blocks" on the appstore began to steadily. rising.

One hour after the release of "Don't Step on the White Blocks", it broke into the top 100 of the free game list, two hours later, it broke into the top 60 of the free game list, and also broke into the top 100 of the free game list. Name, this list contains the rankings of all free games and free apps.

Seven hours later, "Don’t Step on the White Blocks" entered the top 25 of the free game list, and reached the 48th place on the free list. The appstore of this era is different from later generations. There is a separate appstore ranking list. One of the tabs included top25. Therefore, when "Don’t Step on the White Blocks" is close to the 25th place in the free game list, many Apple users who are not players of "Fruit Games" also pay attention to this game. Therefore, "Don’t Step Not only did the rate of ranking climb for "White Pieces" not slow down, it has accelerated.

At 20 o'clock in the evening, "Don't Step on the White Blocks" was released for twelve hours. The game has reached the ninth position on the free game list, and the ranking on the free list has reached 22nd.

When Fang Zhe heard the good news, he was walking with the fat man in Times Square. At this time, the Yanjing time was around 11 a.m., and Shen Liang just called him to inform him about the update and "Fruit Games". "Don't Step on the White Blocks" since its release.

The first is the Christmas version of "Fruit Games". Although there is a recommendation from Apple, the increase in new users is not large. This is also in Fang Zhe's expectation. On the appstore, no recommendation is better than the top best seller. Invisible recommendation position. Most players download a game by looking at the rankings on the list, especially when the game is a paid game.

Secondly, Huizhong prepared the highlight gift for this Christmas, "Don’t Step on the White Blocks". Although this game failed to get Apple’s recommended position due to the development cycle arrangement, under Fang Zhe’s wise decision, More than 100,000 "Fruit Games" players have poured into this new game. This download volume has completely exploded the effect of any recommendation in the appstore at this stage. Of course, this game is a free game which is also the reason for its high download volume. one.

Free ones are always more popular than paid ones. This is no exception for old players who paid to download "Fruit Games". Anyway, the games introduced in the video don't need money. Why not download and play?

Although the game is a free game, it does not mean that the game is not profitable. According to Shen Liang’s telephone feedback, more than 6,000 of the hundreds of thousands of players have paid for more than ten hours since its release, and the payment rate is 5.2%. , The arup value of paying players is 4.6 US dollars, and the accumulated turnover exceeds 28,000 US dollars.

On the surface, this number seems to be a big gap with the daily turnover of "Fruit Games" of over $100,000 per day, but "Don't Step on the White Blocks" is a free game, anyone who has played domestic free games. Players know that domestic free games are more profitable than paid games.

As a producer who has been nurtured by the domestic game industry for seven or eight years, Fang Zhe has brought this "free and more expensive" essence to the extreme in the "Don't Step on White Blocks" game.

For example, there are a total of more than two hundred songs in the music list. To unlock each song, you need to pass the previous song first, or you can unlock it with diamonds. If there is an uncleared song in front, you need to spend 10 more diamonds to unlock it. The recharge purchase channel inside, 1 USD = 10 diamonds.

Theoretically, players who just entered the game want to unlock the first 100 songs and need to spend 10*99 diamonds, which is US$99. Yes, the first song, the Christmas song "JingleBells", is free if it is not cleared. A Christmas gift for all gamers!

The feather-like snow fell on Times Square. It was Christmas Eve. Fang Zhe and the fat man bought an apple and gave each other an apple. Zheng Siwen was not in New York. He and the other two employees of the company went to Washington on business. Zhe stayed in the hotel because of a cold these two days, and the fat man stayed with him.

Fang Zhe, who hung up Shen Liang's phone, watched the heavy snow flying in the sky, and a video of Christmas greetings was playing on the big screen of Nasdaq in the distance. Fang Zhe suddenly said with emotion:

"Fatty, in two years, let's come here to ring the bell together!"