Reborn multinational giant

On Wednesday, January 7th, Fang Zhe took a plane to Jianghai. Before they came back from the United States, the fat man rushed back the next day to get married with Yingying for a long time, and Fang Zhe went here to inspect Jianghai Studio. Preparations for the international version of "Happy Farm".

Jiang Che, the person in charge of Jianghai Studio, was found by Zheng Siwen through a headhunter. Fang Zhe only met him when Jianghai Studio was established before, but Fang Zhe was impressed by his details and information.

When he was a teenager, he immigrated to Canada with his parents and got a double master degree from the University of Toronto. Before returning to China, he spent a few years at Ubisoft’s Montreal studio. When Fang Zhe heard that he personally participated in the production of the first part of "Assassin’s Creed", he went straight to it. The final decision made him.

Jiang Che did not disappoint Fang Zhe. According to the internal beta data of the international version of "Happy Farm" and feedback from players, the adjusted taste of this game can basically cater to most overseas regions. Potential users.

The total number of Jianghai Studios exceeds 30, which is more than the five-minute number of the original company "Happy Farm", which has expanded a lot. The reason is that more than half of these people are operators.According to the plan that Fang Zhe and Huizhong executives have met before, the international version of "Happy Farm" will be fully publicly tested overseas on January 10.

By then, Fang Zhe and the more than a dozen advertising partners they had previously visited in the United States will place advertisements on Facebook, Google, Yahoo and other online platforms. This alone will cost more than 8 million.

In addition, the operation department initially deployed as many as 500 sets of cloud servers, and it is ready to add more sets of servers at any time. This item also cost nearly one million.

Coupled with the salary of development and operation personnel and other miscellaneous expenses, it can be clearly said that the international version of "Happy Farm" is a game developed at a cost of tens of millions. This order of magnitude investment is definitely the world's largest in the web game industry. One serving.

Fang Zhe and Jiang Che strolled in the garden near the office building of Jianghai Studio. Fang Zhe also hopes that this environment can relax the atmosphere of the two chatting with each other.

"When did you go to Canada?" Fang Zhe asked casually.

"In 1993, I was 15 years old that year, and I just graduated from junior high school in China!" Jiang Che was not too restrained. When he first met Fang Zhe, the big boss of the head office, he was really surprised. Like most people who meet Fang Zhe for the first time, they think Fang Zhe is a rich second generation.

It wasn’t until a period of time after joining the company that I learned about this boss’s mysterious family history. In Jiang Che’s view, the boss’s life after the age of 20 is the same as when he started his life. College students have become the top rich men worth tens of millions today.

"Then why do you want to go back to China for development?" Fang Zhe asked again.

Jiang Che replied: "I grew up in China when I was a child. Many elementary and junior high school classmates are here, and many relatives are also here. Personally, I still like the domestic environment. In foreign countries, I always have a way of being a foreigner. a feeling of."

Fang Zhe nodded. Although many well-off families have emigrated overseas in the past few years after the reform and opening up, many of their children have chosen to return to China for development.

"President Fang, I always have a question for you, why did you spend so much money on a web game?" Jiang Che asked the doubts that had been buried in his heart. When he first came to Jianghai Studio , I can’t understand why this company spends so much money on a social page game.

Even if he knows that this game has become a big hit in the country, but because he has been responsible for the five-minute docking research and development work, he also knows the current running data of this game. From its launch to the present, the total number of this game on all platforms The flow of water has only exceeded 5 million. Under such circumstances, Fang Zhe smashed tens of millions of overseas versions of this game, which made him feel a bit weird.

This means that Jiang Che has been abroad for a long time. If someone else is in charge, he might not ask his boss this kind of question before the game is about to go live.

Fang Zhe looked at him, smiled, and asked, "How about the test data of this game?"

Jiang Che gave him a puzzled look. He just reported the test data of this game to him two days ago, but after all, he is the boss. If the boss asks questions, he has to answer, "Not bad, the user is very sticky. , As in China, there is a tendency for the virus to spread."

Fang Zhe picked a leaf from the green belt next to him, played twice and threw it away, and said: "That's all right, you were at Ubisoft Montreal, and Ubisoft spent tens of millions of dollars to make "Assassin's Creed". What did you think when you were there?"

Jiang Che said without hesitation: "I think this must be a well-made good game. I am very honored to be involved in the production of this game up to now."

Fang Zhe smiled and said, "That's right. Spending a lot of money is to make better games. It also spends a lot of money to promote it because I believe in the quality of this game. The 3A masterpiece certainly has its charm. But the social game we made is not bad.

You have also seen test data and feedback from many players. This is a game that is wider than the 3A masterpiece and has a wider audience and is easier for most people to like and indulge.

Moreover, it is not as demanding as those 3A games. I have always emphasized that you should optimize it. I hope that in this world, wherever you can open the web, you can play our games."

Hearing what he said, Jiang Che nodded thoughtfully.

...

Fang Zhe stayed in Jianghai for a long time and then returned to Yanjing by plane. He didn't even think about waiting for the international version of "Happy Farm" to go online before going back. One of the reasons is that Jianghai Studio has already checked various things that may be encountered in the public test. After pre-checking and rehearsing the situation many times, Fang Zhe, the big boss, stayed there for no other purpose than to put pressure on them.

The second reason is that Fang Zhe received a call from his teacher Yan Xiao, saying that Mr. Lei, who had helped Fang Zhe arrive at Jinshan, was on this Saturday, which happened to be the same day as the open beta of the international version of Happy Farm.

According to teacher Yan Xiao, Lei will always go skiing at a ski resort in Zhangjiakou and let Fang Zhe go straight there.

Fang Zhe has nothing to say about this wonderful place that the teacher asked for. Fortunately, Fang Zhe has also skied a few times in his previous life. Although Fang Zhe dared not go up to the 60-70-degree high-end track, but 40-50 Fang Zhe felt that his strength was more than enough for the mid-level track.