Reborn multinational giant

"Why not? Didn't many industries in our country do this in the past? Now, the country's trillion-dollar foreign exchange reserves are not just saved by the ability of our "world factory"."

Professor Liu Yuxi can be said to be a scholar who knows the affairs of the world without going out and sees these things thoroughly.

"What about the patent?" Mr. Lei asked.

Professor Liu Yuxi waved his hand and said, “Android is open source. You don’t need to worry about most of the operating system problems. You are looking for someone else to manufacture the parts and components of your mobile phone. You cannot be held accountable for many patents. These things can only be supplemented as they are done. If they can be circumvented, they can be bypassed. If they cannot be circumvented, then spend money to buy them.”

Lin Xiaobin also said: "There are so many mobile phone manufacturers in the south, and various cottage mobile phone manufacturers are blooming everywhere. It should not be difficult to find a complete production chain for foundry companies. It is rare to deliver a complete production design plan. The parts are purchased and manufactured to the final finished product. If the mobile phone industry is not fully understood, I am afraid that these things cannot be done."

"Well, it’s more difficult than this to find your own positioning and advantages. Now, not to mention foreign countries, there are hundreds of large and small mobile phone manufacturers in China. The development of the market has always been that big fish eat small ones. Fish, without its own core competitiveness, will be eliminated sooner or later," said Professor Liu Yuxi.

Fang Zhe watched the discussion with the three, and said, "I think it is the best time to start a business and make a mobile phone now."

Seeing the three of them all looking at him, Fang Zhe continued: "Android has just come out now, there are many imperfections, one of which is localization, I think you, Dean Lin, should be the most touching, native Android I am afraid that many places do not conform to the habits of our people!"

Lin Xiaobin nodded and said: "Indeed, the native Android user experience is designed in accordance with the aesthetics of Westerners, and many places do not conform to the habits of the Chinese. In addition, Android is also rushed and there are many design flaws. If the domestic market does a good job in secondary development, this alone will be a very good advantage and selling point."

Fang Zhe smiled, more than advantages. Xiaomi's MIUI operating system can be said to have the best user experience among these domestic mobile phone manufacturers. This is also a major selling point of previous Xiaomi phones.

Mr. Lei nodded, shook his head, and said, "This depends on the quality of the team, but also on luck, and if you can do it, other mobile phone manufacturers can do it, and the overall advantage is not big."

Fang Zhe didn't expect that Mr. Lei didn't really agree with this point. It seemed that his current mentality was a big gap when he made a mobile phone from his previous life. Therefore, Fang Zhe continued to explain:

"Now the software industry talks about open source and iteration. The advantage of a small team is that it can iterate quickly. The concept of upgrading the system after the non-smart machine was sold is very weak.

Now making a smart phone, the content and user experience of one version and the next version are different. In this way, a small team can quickly trial and error, the market is responsive, a little bit of advantage accumulates, and the user experience is easy to be too big the company."

Professor Liu Yuxi agreed: "Azhe's idea is very good. When making products, there is no way to achieve perfection at once. As long as you can do it with peace of mind and communicate with users more, small companies may not be better than large companies.

Large companies have long cycles, a lot of redundancy, and too many things to consider. In fact, many of these things are trivial things. In the initial rapid iteration of the product, these things do not need to be studied deeply."

President Lei and Lin Xiaobin both nodded thoughtfully. Fang Zhe wanted to continue to talk about the strategy of the development and growth of Xiaomi's previous life, such as cost-effective Internet sales. Instead, he thought that he couldn't just take all the old things out at once. I don’t know much, and I will pretend to be forced in front of President Lei by pointing to what he knows in the future, and establish himself as a young, promising, and visionary image in President Lei’s heart. Better.

So next, Fang Zhe changed his mind.

He said: "As the saying goes, the times make heroes. Now the smartphone business has exploded globally, and the mobile Internet has begun to spread all over the world. This is an opportunity for large companies like Samsung and Apple to overtake Nokia. For many startups, it is also an opportunity to step into this industry.

There are Microsoft and Apple in the PC era, Yahoo, Google, Tencent, Ali and Baidu in the age of the Internet. In the past few years, social networks have emerged. Foreign Facebook, Myspace, domestic Kaixin.com, and school intranet are all becoming popular now. One was a startup company at the time, and no one would have thought that they would grow to where they are today."

After hearing Fang Zhe's words, Professor Lin Xiaobin and Professor Liu Yuxi couldn't help but glance at President Lei, and at this time, President Lei stood there thoughtfully.

Fang Zhe didn’t expect that the words he had combined with Zheng Siwen’s “Pulse of the Times” and Mr. Lei’s “Tuyere Theory” would be deeply touched by Mr. Lei. Friends who are familiar with him probably know Mr. Lei’s There was a knot in his heart within two years, and this knot was one of the reasons why he chose to resign as CEO of Kingsoft.

As early as in college, Mr. Lei made millions by cooperating with others to write encryption software. He graduated from college at the age of 22 and entered Jinshan. He became the general manager of Jinshan at the age of 29. He is a young and promising man.

That year, it was 1998. At that time, Tencent Ali was just a start-up company that did not enter the market. In order for the company to survive, Erma asked him to invest in it, but he refused.

At that time, the Internet wave swept across China, and Mr. Lei naturally did not just be a spectator. In early 1999, Jinshan established the Joyo.com business department. When it was first established, Joyo.com was just a software download site. Later, Mr. Lei discovered that software downloads The imagination of the website is really insufficient, and Jinshan has always been subsidizing money and cannot find a reliable profit model.

In 2000, Joyo went out independently, Mr. Lei himself became the main investor, and the website began to transform into e-commerce, imitating the foreign Amazon, starting from books, audio and video products, and slogan "Be China's Amazon".

When Ali’s Taobao was just established in 2003, Joyo.com has become the largest B2C e-commerce website in China. However, like JD.com, which later developed as B2C, Joyo.com is still not making money despite its quarterly sales exceeding 100 million. , Had to rely on financing to survive.

That is to say, under such circumstances, Joyo sold itself to Amazon for more than US$70 million in 2004. At that time, Taobao's C2C-based business was fighting with eBay China eBay, which also does C2C business.

The sale of Joyo has allowed Mr. Lei to achieve financial freedom, and at the same time, he has stopped abruptly in the Internet industry.

At the same time, Mr. Lei dedicated his entire youth to Jinshan. He was a leader in the domestic software industry in 1998. From the plan to go public in 1999, he has survived until 2007. In 8 years, Jinshan’s once top scenery has disappeared. Tencent, Alibaba, and Baidu, a rising star, have now become the focus of the Internet industry.

Tencent and Baidu have also been listed before Jinshan and have created impressive wealth myths. The two horses that he rejected in the past have now far surpassed him in the industry. This change and The gap made Mr. Lei feel exhausted.

Because of this, after Jinshan went public, Mr. Lei felt that he had laid down his burden for many years, and finally handed in an answer sheet to shareholders and all employees. In the past two years, he has also been seeking the reasons for all of this. On excellence, Lei He always thinks that he is no worse than anyone in Erma and Li. In terms of hard work, Lei always has the title of Internet model worker, and his efforts will never be less than any of them.

So why?Why do people who were not as good as themselves and not as good as their own efforts will surpass themselves in achievement?This question has always been a knot buried deep in Lei's heart.