Reborn multinational giant

Regarding the WeChat promoted by Huizhong, mysapce and facebook both maintain sufficient attention and vigilance. However, the current business focus of the two companies is still on the computer, and the mobile terminal is only a supplement, although the two have also seen mobile The Internet is the future development trend of the Internet, but their attitudes towards WeChat are completely different.

Myspace has a very deep cooperation relationship with Huizhong, and myspace does not have any important business on the mobile side. So although he is wary of Huizhong's WeChat, he did not show any hostility, even because of WeChat friends. Circle has a great competitive relationship with Facebook's social model based on personal information flow. Myspace is also somewhat complacent. Huizhong finally has a positive relationship with Facebook on the mobile terminal.

And facebook, the hostility to WeChat is directly expressed on the face. If we say that WeChat version 1.0 was just a chat software, but now WeChat 2.0 has joined the circle of friends, and this feature is directly related to Facebook’s social network. Competition.

In the past, the Internet social field has taken two completely different development paths at home and abroad. Although QQ, an instant messaging software, was first imitated foreign ICQ, QQ became popular in China, and ICQ was not as expected abroad. fire.

Later, social networks similar to Qzone, represented by mysapce and facebook, became popular abroad and became popular. However, domestic social networks such as Qzone and Renren have become QQ-based social networks. Auxiliary products.

Therefore, in China, people usually use QQ to chat. In foreign countries, users who are used to myspace and facebook directly use these two software for chat. If WeChat is just a chat software, Facebook doesn’t care. Chatting is not him anyway. However, WeChat is now creating a circle of friends. This kind of friend information flow directly competes with the core of Facebook's products. Therefore, only one week after Huizhong fully promoted WeChat, Facebook directly blocked WeChat!

The ban is the same as the previous Tencent’s ban on Taobao and Douyin’s competitors in the Moments of Friends on QQ. Facebook blocked all WeChat invitation links, QR codes, and even when users mentioned WeChat friends or something, they would Restricted information display, for example, I sent a message about WeChat software, my friends may not see this message at all.

Although Facebook’s practices and behaviors have been protested and resisted by many users, Facebook still insists on this strategy unwaveringly.

Even, including the open platforms that Facebook is about to give up but are still profitable, Huizhong's happy series of games have also been warned. If the happy series of games are promoted on WeChat in the game, Facebook will remove these games!

Yes, do you think Fang Zhe and Huizhong will be subdued?

Yes, yes, Fang Zhe believes that Facebook has really done it, and the happy series of games have been removed. It is nothing more than reducing part of Facebook’s revenue. Facebook’s current revenue engine has become information flow advertising. He can I don’t care about this, but if Huizhong is allowed to promote WeChat in the happy series of games operated on the facebook platform, it will directly threaten the core of facebook’s products.

It can be said that Facebook’s action this time is not decisive. After being fed up with Huizhong and Fang Zhe’s anger, Mark Zuckerberg finally exaggerated, because Facebook can threaten Huizhong, but Huizhong can’t help but Accept the threat. If the happy series of games on the facebook platform are removed from the shelves, then Huizhong will not even be able to make money from operating games, let alone promoting WeChat here.

Therefore, two weeks after WeChat was promoted globally, Huizhong’s happy series of games operated on Facebook stopped the promotion of WeChat. However, at this time, the total number of registered users of WeChat worldwide has exceeded 50 million, which is now the scale of users. The number of people is enough to rank in the top 20 of global social software, and in the field of mobile social software, it can even rank in the top 5.

It is true that with the rise of the global mobile Internet, mobile social software is very scarce. With the exception of Facebook and mobile QQ, which directly connect to computer software, there are almost no similar software on the market.

However, since Fang Zhe dared to let Huizhong fully disclose its identity with WeChat and invest huge resources in promoting WeChat, how could he not be prepared to fight these old social giants?

At present, Huizhong’s competitors in this field at home and abroad, to put it bluntly, there are only two, one is Tencent’s mobile QQ, the other is facebook, and the others are like previous line, snapchat, kaokaotalk, and whatsapp should be the most competitive. , Now the first three have not yet been born, and the last one is already Huizhong’s younger brother.

The first three have WeChat preempting their market. It is still uncertain whether they will be born. Even if they are born, they are nothing more than a startup company. With Huizhong's huge resources, it is enough to crush them.

The rest of whatsapp has been under the control of Huizhong, and now it is developed silently like the previous life, only the basic functions of the chat software, no other complicated functions, and requires a service fee of 1 USD per year. It is currently available worldwide With more than 4 million users, if WeChat can't successfully gain a foothold in the world, we can only rely on it to make a comeback!

In foreign countries, with regard to Facebook, in addition to cooperating with myspace, Facebook’s biggest competitor, Fang Zhe remembered several crises encountered by Facebook in the past life, and all revolved around one sentence, information security and personal privacy.

God, in order to stop this kind of crisis that may occur abroad in the future, since its birth, WeChat has not known how many overseas legal experts have been consulted, how many secret doors and loopholes have been patched, and how many privacy agreements and terms have been added.

After Huizhong gave up 20% of the profit of nearly 20 million U.S. dollars from the happy series of games, myspace, under the guidance of Huizhong, spread a lot of banknotes to data analysis companies and cyber security companies in many countries from the United States to Europe. , And the media matrix covered by the huge News Corporation behind him is silently prepared.

In China, for Tencent’s mobile QQ, or for the Tencent behind him, in addition to vigorously promoting the steam Chinese platform and grabbing Tencent’s gamers to reduce their cash flow, Huizhong also began to support YY from the computer social software field. Tencent launched an attack.

In addition to these, there is a third way to involve Tencent's energy, that is, the 3Q war. In the past, Tencent entered the computer security field because of Tencent's debt, which touched the 360's inverse scale. The two companies had a quarrel in 2010, let alone At that time, how many netizens sympathized with 360 for being disgusted with Tencent and QQ, and Fang Zhe felt that this vigorous public opinion and lawsuit involved the energy of Tencent's senior management, and Fang Zhe felt that it should be enough to let them lay down a lot of energy on WeChat.

In this situation where the Internet situation at home and abroad is somewhat treacherous, at the end of March, Fang Zhe flew to the Shenzhen market and participated in a very famous China IT Leaders Summit in his previous life!