Reborn multinational giant

Fang Zhe originally thought that in this storm of public opinion, Tencent would stand up to clarify or confront Huizhong, but he did not expect that President Ma and Tencent were so calm that they would turn a blind eye to public opinion and accusations on the Internet. Julian did not make any decent public relations statement.

This time, Fang Zhe and Huizhong really contributed to the public opinion. There are three main focus of public opinion. One is that Tencent intervened after Huizhong negotiated an agreement with YY, which was unethical, and the second was YY’s social networking. The software field challenged Tencent, and the third one was that the WeChat operation team accused QQ of plagiarism.

It's just that, although these three focal points of public opinion have indeed been popular online for a while, because Tencent ignored them, the popularity did not last long.

This year, whether it is Tencent’s unethical practices or Tencent’s plagiarism of WeChat, netizens and people in the Internet industry have become accustomed to this. It was not until the 3Q war in the previous life that Tencent began to take into account its corporate image, establish an open platform, and transform the mobile Internet. Slowly got rid of the plagiarism image and became a famous innovation and copyright protection giant in the industry.

Because of this, later generations of netizens ridiculed: After Tencent finished copying, they began to scold it as shameful!

However, it is clear that the image of Tencent and the impression of netizens have not yet changed. Fang Zhe's idea of ​​standing on the moral high ground to fight Tencent has been wiped out by Tencent's cold treatment of thickening his face!

Anyone with a discerning eye can see that Huizhong and Fang Zhe can’t just give up so easily, and Tencent’s President Ma can’t easily swallow this breath. The reason why Tencent hasn’t come out to fight with Huizhong is because of QQ. The version of is not updated yet, and the plagiarism evidence accused by the WeChat team has not been put on the table!

It is obvious that Tencent does not have the trap of Fang Zhe, and Fang Zhe intends to adopt the second plan to sow discord.

On April 12, Fang Zhe went to meet with a person, this person is the 360 ​​Zhou Zong who had dealt with Fang Zhe before. Fang Zhe came to Zhou Zong for a simple purpose, to detonate the 3Q war in advance!

The 3Q war refers to an Internet war between 360 and Tencent in the previous life. This war started silently in early 2010 and reached a climax in September and October, sweeping the entire network involving 360 and Tencent QQ. Users, until finally the Ministry of Industry and Information Technology and the Ministry of Public Security intervened, the contradiction between the two was stopped. Finally, in 2014, with 360 completely losing the lawsuit, this 3Q war that lasted for 4 years was considered to be a successful conclusion.

The cause of the 3Q war is simple, because Tencent stepped into the Internet security field that 360 has always regarded as its own "forbidden". From the very beginning Tencent launched QQ Doctor, and later QQ Doctor was upgraded to QQ Butler, the market that Tencent occupied in the security field. The more, the deeper the contradiction with 360.

Until the end, the two companies that made the real fire even required users to choose between QQ and 360 security software. This approach not only pushed the contradictions between the two sides to the highest point, but also completely shocked the entire domestic Internet.

Throughout the history of domestic Internet development, there has never been such a bad behavior that used its huge influence to coerce users. This struggle also caused the image of Tencent to plummet. That is, after that, it has been criticized by the media and netizens. President Ma and Tencent became open under tremendous pressure and began to care about their "plagiarism" image.

The influence of the 3Q war is not only because the two sides fighting are two famous domestic Internet companies, each with more than 100 million users, but also because in this battle, other domestic Internet companies are also different. To a certain extent, one of them was selected and supported.

Among them, Baidu, which has a natural aversion to 360, and Jinshan, which directly competes with 360 in business, have all stood on the side of Tencent, and in turn, there are more parties supporting 360, including Ali and large and small plagiarized by Tencent. The past companies and most of the netizens who sympathize with the weak are on the 360 ​​side.

Fang Zhe hopes to detonate the 3Q war ahead of schedule because he hopes that Tencent will waste more energy to deal with this matter in the future, so that there is no time to take into account the war with WeChat, so that WeChat will have more leading advantages and development time.

As long as WeChat can accumulate more than 50 million users in China and Tencent still has not re-made a new social software for the mobile Internet, Fang Zhe feels that the probability of WeChat winning in the future will exceed 80%!

At that time, even if Tencent sees the essence of "WeChat" clearly and understands the real gap between QQ and WeChat, Tencent can only go to the black and invest resources to QQ, because at that time, with the scale effect , 50 million becomes one billion, one billion becomes two billion, and two billion becomes 400 million, the time will only get shorter and shorter.

For an Internet product, the most difficult thing is to accumulate seed users and test whether its core model has enough growth potential.

It took more than a year for Tencent’s WeChat to accumulate 100 million users from its launch in the previous life, and it took less than half a year to go from 100 million users to 200 million users, and it took less than 3 months to reach 300 million. After only 9 months, WeChat’s users exceeded 600 million, occupying more than 95% of the domestic mobile social software market, and completely becoming a veritable national mobile social software.

"Mr. Fang, I heard from my staff that you asked me for something very important. I didn't even have lunch, so I came to see you!" In Mr. Zhou's tone, Zhe from the other side was very respectful. It was always flattering, but because Fang Zhe directed 360 to search in the security field last time, which really gave Zhou Zonghe 360 ​​a lot of inspiration and help.

Now, 360 has started to secretly test 360 Safe Search in a small area, and the market response and performance are very good. This makes Zhou Zongda happy. At the same time, the other Zhe is also more grateful to him. He seems to have seen it. Baidu's opportunity for revenge.

"Zhou, I see you are blushing, you seem to be in a good mood!" Fang Zhe said teasingly. Of course he guessed that Zhou was so happy because of 360 search.

"Hey, it's not your eye-catching eyes, don't tell me, the road you showed me is really very foresighted. Our product has selected 2,000 ordinary netizens to use our home Anonymous browser and search, guess what about the data?

Daily active users exceed 60%, and monthly active users are as high as 90%. This data is not worse than Baidu and Microsoft IE!"Zhou's words are full of joy.

Fang Zhe looked at him happily, pretending to sigh and say: "Ah! President Zhou is happy to patronize, don't you realize that 360 is about to face a very serious crisis?"