Reborn multinational giant

I don’t know, but I was shocked when I checked. With Fang Zhe’s seriousness and attention, the information that Li Wen compiled and reported made Fang Zhe even more convinced that the three BAT companies have reached a certain tacit understanding and agreement in private!

The first thing that Fang Zhe noticed is that as early as October last year, Tencent sold its search business Tencent Soso to Baidu. At the same time, Tencent's QQ browser also began to use Baidu search by default.

During that time, Fang Zhe was busy traveling overseas. Even if Li Wen reported the news to him later, he only believed that Tencent was a normal strategic contraction.

On thinking about it, Fang Zhe remembers that in his previous life, although Tencent also abandoned Tencent Soso, it was sold to Sogou, a subsidiary of Sohu in 2013, and spent hundreds of millions of dollars on strategic investment in Sogou. , Sogou’s search model based on input methods has really bitten a lot of Baidu’s market share, and Tencent is happy to find such a strong competitor for Baidu!

But now, everything has changed. It has become very serious. Not only did Tencent not invest in Sogou against Baidu as it did in the previous life, but it also sold its search business to Baidu, and it is compatible with Baidu search. This means that the current total of Ma Tencent has completely abandoned its search business.

In the end of last year, Baidu also cut off and shut down its tepid Baidu Hi, Baidu Space and other social-oriented products and businesses at the end of last year!

Now Tencent and Baidu, instead of competing as they did in the previous life, have launched a lot of business cooperation.

Then, at the beginning of this year, Lin Chen, president of Tencent Paipai, an e-commerce site under Tencent, resigned. According to industry rumors, Tencent executives intend to further shrink the front and cut off its e-commerce business.

"President Fang, according to my investigation, Lin Chen is now starting a business in Jianghai. What he is doing is an online second-hand car transaction in the direction of O2O. The company has completed an angel round of financing. It is said that Lin Chen once revealed in a private dinner that Tencent President Ma has already planned to package and sell the e-commerce business to Alibaba, and the two may also cooperate in-depth on social e-commerce!"

The news reported by Li Wen made Fang Zhe narrow his eyes.

In the previous life, Tencent packaged and sold its e-commerce business such as Paipai.com to JD.com in 2015, and strategically invested in JD.com, and also found a strong competitor for Alibaba. However, in this life, because Huizhong has long been Having invested in JD.com, JD.com has become a veritable Huizhong system. It is normal for Tencent to sell its e-commerce business to Alibaba.

In this way, Tencent has not only eliminated the competitive relationship with Alibaba, but also has the basis and imagination for cooperation. You must know that Alima has always been optimistic about and yearning for social e-commerce. For this reason, Alibaba did not know how to socialize in the past. How many products have been made and how much money has been spent!

Speaking of Ali, the documents compiled by Li Wen also contain a lot of information about Alibaba’s recent activities. One of the things that made Fang Zhe’s eyelids twitched was that Alibaba conducted an internal test among its own employees more than a month ago. A social software called "Laiwang"!

As a rebirth of the Internet industry, Fang Zhe is very familiar with this name and this software. In his previous life, as a core strategic product of Alibaba, it was officially tested in the second half of 2013. Mr. Ma and Alibaba The high level of importance attached to this software can be said to have reached the point of becoming obsessive, even compelling its own employees to install and use contacts, and assign new recruits and promotion tasks to Ali employees.

At that time, President Ma, in the future, will see it as an opportunity to overtake Tencent in the mobile social field. For this reason, he did not hesitate to spend crazy money to promote it. Fang Zhe did not expect that this product will be born inside Alibaba in this life. It seems that the opponent it is going to challenge has changed from Tencent WeChat to Huizhong WeChat. I just don’t know, in this life when WeChat is better and more advanced than the previous life, President Ma will be crazy to promote contacts!

The information that Li Wen sorted out and reported was a lot and very complicated. In addition to the points that Fang Zhe focused on, it also included some other information. Baidu increased its investment in Baidu Games and Baidu Cloud, Tencent and overseas EA, Several big game companies such as Ubisoft have signed the China agency rights of FIFAOnline and other end game masterpieces, and Alibaba's Taobao Mall has been renamed Tmall.

All kinds of information and signs show that the competitive relationship between the three companies and Huizhong's existing business and investment business is getting bigger and bigger!

The confrontation between Huizhong and BAT, which Fang Zhe least wants to see, seems to be taking shape!

To be honest, even with one enemy and three, Fang Zhe is not afraid. Fang Zhe just doesn’t want to. When the mobile Internet wave is sweeping the world, China’s four largest Internet companies are busy fighting internally, thus missing and delaying Huizhong's comprehensive international Opportunity for transformation.

Just like Huizhong’s support for myspace’s struggle with Facebook at the time, not only did the two companies fail to grow into social giants that dominate the world like Facebook in the previous life, but they were also exploited by WeChat and missed the best opportunity to transform to the mobile Internet. .

On April 20th, Fang Zhe convened a closed-door meeting with Huizhong’s core executives in Chengde. This was the second closed-door meeting held by Huizhong this year. The last meeting was the third after New Year’s Day. day.

At that meeting, it was decided to establish an interactive entertainment business department within Huizhong, and make the pan-entertainment strategy as Huizhong's main goal and layout direction this year.

But I didn’t expect that after more than 4 months, Fang Zhe convened a closed-door meeting again. This has never happened before in the development history of Huizhong in the past four years, because almost every Huizhong closed-door meeting is held. , All indicate that Huizhong will make major strategic adjustments or encounter major problems.

Judging from the time interval of only four months since the last closed-door meeting, the reason for this closed-door meeting is obviously the latter.

After four years of development, Huizhong's total global employees have reached nearly 30,000, but there are still only a few core executives who can participate in closed-door meetings.

Among them, there are not only Zheng Siwen, Li Yifei, Shen Liang and other Huizhong veterans who followed Fang Zhe to start a business, but also Huang Siyi in charge of investment business, Zhou Bin in charge of WeChat, Li Wenbin in charge of cloud computing business and other executives who later joined and promoted.

Everyone seems to have a bad feeling about the convening of this meeting. It can be seen simply from the frowning brows of the big boss Fang Zhe during this period, and before this meeting, Fang Zong has not had the cozy and looseness of the past One or two.

"I called everyone here today because there is a very important matter that needs to be discussed and decided by everyone!"

As soon as Fang Zhe spoke, the senior executives at the meeting understood the seriousness of the matter. According to Fang Zhe’s custom of holding closed-door meetings in the past, Fang Zhe’s decision and plan have almost been determined on every topic that Fang Zhe said, but now it is Come, now this matter seems to be so serious that it is even difficult for President Fang to decide!