Reborn multinational giant

Sega's chairman Satomiji was furious at the high-level meeting, but seeing the executives in this room looked at each other, no one dared to answer his questions directly.

It was not until a moment later that a senior woman sitting next to him reminded in a low voice: "President, we just signed the release and operation agreement of two games in mainland China with Tencent last month!"

Satomiji's face instantly solidified, and he suddenly remembered that a few months ago, when a representative of Tencent visited and asked to represent Sega's games, he was still full of joy.

Prior to this, the transformation of Sega Games to the mobile terminal can be said to be very unsatisfactory. One of the main reasons for the unsatisfactory is that both the Japanese mobile game market and the global mobile game market are basically dominated by Huizhong's games.

Since Apple launched the appstore in 2008, Sega’s game "Super Monkey Ball" was squeezed to the top of the list by Huizhong’s "Fruit Games", Sega and Huizhong have had a feud, but it has always been, Sega regards Huizhong as its own enemy and competitor, but Huizhong doesn't care about Sega at all.

Therefore, when the representative of Tencent came to the door in person, Tencent and Sega hit it off and reached a cooperation agreement, using the words Satomi Osamu said to his subordinates at that time: "The enemy of the enemy is a friend."

It’s just that Satomiji did not expect that the benefits of the two cooperation have not been seen, and the disadvantages of the cooperation came out first. Both Satomi and Sega executives subconsciously believed that Huizhong did not invite Sega. The WCG organizing committee was established because they cooperated with Huizhong’s archenemy, Tencent!

The actual situation is that Sega considers itself a bit too much. Huizhong did not invite Sega to cooperate, just because Sega does not have a project that can be selected for WCG qualification. Sega's status in the game industry has been declining for a long time, and it is not as good as before.

Huizhong is determined to reform WCG, how can it be like the previous WCG, only choose games from major manufacturers and sponsors, and even for its arch rival Tencent, Huizhong also issued an invitation letter before, but it was rejected by Tencent!

From Tencent's point of view, the WCG International Organizing Committee, which was established by Huizhong and has the absolute right to speak, is ambition, and it doesn't matter if you don't join. If you join, I'm afraid Tencent Games will never have a foothold in the future.

There are not a few major global game companies that share the same ideas as Tencent, including the well-known Blizzard games in the industry, Microsoft, which also has a very strong game business, and Nintendo of Japan, which also did not join WCG.

However, Fang Zhe and Huizhong didn’t care very much. He took the lead in establishing the WCG International Organizing Committee. On the one hand, it was to promote the prosperity of the global game industry and e-sports industry. On the other hand, it was to reduce Huizhong’s holding of Valve. Speed ​​up the pressure on Steam's globalization.

Huizhong’s holding of Valve has made many game companies panic. It is only a matter of time before Huizhong’s strength transforms Steam globally to become a giant in the game market like Steam China.

In this process, many major game companies are faced with two choices. One is to insist on independence and still go the old way of independently publishing and operating games by themselves. The other is to embrace this change and catch the fast development of Steam globally. , The sooner you drive, the greater the benefits you will get.

The holding of the Dota2 Finals and the preparation of the WCG International Organizing Committee are such an opportunity. The former allows these game manufacturers to see the possible achievements of embracing steam and cooperating with Huizhong, and the latter is the benefit of multi-party cooperation. Divide and distribute the right to speak.

The CEOs of game companies who have seen the data and results of the Dota 2 finals believe that in the future, the WCG, an event that belongs to the e-sports industry and the game industry, will become the world's top event such as the NBA, the Olympic Games and even the World Cup. It is just around the corner!

In order to reduce the hostility of global game manufacturers, Steam Global also opened a special brand area in the last version of the update. This area only recommends classic games from world-renowned game manufacturers that cooperate with Steam. Steam and these game manufacturers The signed cooperation agreement was also drafted separately. The greater the influence of the game, the greater the share and voice of the game manufacturer.

Even for top classic games like "Need for Speed ​​17" to be released soon by Electronic Arts, the steam platform does not receive any game revenue share at all, except for a fixed promotion fee and operating fee. Such a policy has made many game manufacturers excited. , Rushed, after all, the global user base of steam is there, this kind of cheapness does not account for nothing!

The establishment and reform of the WCG International Organizing Committee, as well as the global reform of Steam, have reduced the difficulty and resistance for Huizhong to control the further globalization of Steam. Even if there is a hard bone like Tencent Blizzard, it still insists on independent development, and it cannot change Huizhong. Become the martial arts leader of the global game industry and promote the trend and trend of the development of the global game industry!

When President Ma of Tencent heard the news that Huizhong took the lead to establish the WCG International Organizing Committee, he sat in the office sadly for an afternoon. He suddenly understood that the three BAT joint plans for Huizhong were just a joke.

Mr. Ma thinks he has found a chance to deal with Huizhong games, but at most, he will engage in the Chinese market with some overseas game manufacturers who are unwilling to cooperate with Huizhong. However, Fang Zhe and Huizhong’s vision and layout have long been Saw the world.

On the other hand, Alibaba, whose main focus is on Huizhong’s social networking, has recently begun to cool down. There are even rumors that Alibaba Tmall CEO Zhang Yong personally went to the door to "apologies" to Fang Zhe, and there was news that the two companies intend to cooperate.

The only one who has not competed with Huizhong for the time being is Baidu, one of the three BAT companies. However, Mr. Ma's understanding of Baidu Manager Li's cautious personality, and Baidu's mobile transformation in recent years has not been smooth, facing Huizhong, Baidu What climate can it be?

Regardless of whether it can become a climate, Baidu's actions against Huizhong, or the strategic plan formulated by President Li for Baidu, are already on the line and have to be issued.

At the end of August, just a few days after the end of the Dota 2 finals, Baidu announced that in the next two years, it will invest 10 billion yuan in the development of Baidu cloud business, especially personal cloud business for individual users!

As soon as the news came out, the cloud computing industry across the country and the Internet industry were shaken. In the past two years, the term cloud computing has become a hot topic and future in the Internet industry. Everyone believes that the cloud computing industry is a big market worth hundreds of billions of dollars. .

It's just that cloud computing has the characteristics of large investment, complex technology, and high threshold for starting. Let alone startups, large and medium-sized Internet companies such as Sina and 360 are not afraid to engage in it. In addition, Huizhong, which started early and invested heavily Cloud has long been riding the dust, firmly controlling the cloud computing business in most of the domestic commercial fields, and other Internet companies have no idea about cloud computing.

Of the two remaining players in the domestic cloud computing field, one started equally early, but developed horribly, and can only rely on Alibaba Cloud, which has been messing around with the e-commerce business, and other ways to focus on Huizhong Cloud and Alibaba Cloud. Baidu Cloud for your personal cloud business.

The news that Baidu has decided to invest another 10 billion yuan in Baidu Cloud is like a big rock, hitting the domestic Internet industry where no opportunity was originally seen!