Reborn multinational giant

The popularity of the Xiaomi Mi pad 2 has reversed the disadvantage of the first generation of the Mi pad's poor reputation and sales, but also opened a new way of thinking for domestic cell phone manufacturers who want to do pad counterparts.

The Mi pad2 is a great selling point for reading, but can we find a similar selling point for watching videos and catching up on dramas? Listening to music? Playing games?

Obviously, using music as a selling point for the pad is a bit unreliable. After all, the pad is an electronic device with a large screen, and if you want to use music as a selling point, you might as well make a good MP3!

It is with that in mind that some thoughtful manufacturers set their sights on playing the game!

Compared with the small screen of cell phones, pads have a different kind of pleasure when playing games.

Several major domestic cell phone brands, including Vivo, Oppo, Huawei, and Lenovo, have begun to discuss and discuss internally about gaming pads.

Of course, some of them have also chosen to follow the trend of the Xiaomi Mi pad 2 to do specifically for watching videos to catch up with the pad, after all, the success of the Xiaomi Mi pad 2 has been proven by the market and performance, they are now in the game how to get a piece of the pie.

In June, the hot sale of the Xiaomi pad2 rekindled the hope of domestic cell phone manufacturers to do pad, and on the other side, Alibaba listed after the internationalization of the pace, also took a solid step.

On June 22, Alibaba officially announced that it had invested $1 billion to take a 51% stake in Lazada, an e-commerce platform in Southeast Asia, to take control of the company.

Lazada (Chinese:來赞达) was founded in the spring of 2012 by Pierre Panglong, a French son-in-law who lived in Singapore all year round. After making some money by reselling goods from Southeast Asia to France, Panglong founded Lazada, an e-commerce platform, and soon received an angel round of investment from Zhongwin Capital.

After that, he learned from the self-managed model of Amazon, the largest overseas e-commerce website, and soon opened up markets in Singapore, Indonesia, the Philippines, Thailand, Vietnam, Laos and other Southeast Asian countries.

At that time, Amazon did not formally enter the Southeast Asian market. In terms of website localization, logistics, distribution and after-sales service, Lysanda, which was born from local roots, was much more popular than Amazon, which was full of international flavor.

Over the past three years, Lysanta has gone through several rounds of financing, and its valuation has soared from US$2 million in the angel round to US$2 billion today!

Lai Zanda is one of the fastest-growing and most promising unicorns in Southeast Asia in terms of valuation.

Alibaba has invested US$1 billion to take a controlling stake in Laizanda, which is the result of Fang Zhe's visit to Alibaba last year on the eve of the Double Eleventh Festival to urge Mr. Ma, who has always been ambitious in internationalization, and Alibaba's global reach and Jones Day's global seed investment, to invest in Laizanda, which is one of the fastest-growing unicorns in Southeast Asia.

Laying the foundation for Alibaba's takeover of Lysanta.

Of the US$1 billion that Alibaba will invest in Lysanta, US$500 million will be used for the acquisition of Lysanta's newly issued shares, and another US$500 million will be used for the acquisition of the shares transferred from Lysanta's major shareholders, including 12% of shares transferred from ZW Capital, 8% of shares transferred from Huizhong, and 6% of shares held by Internet Investment Europe, another major shareholder of Lysanta.

After Alibaba's investment, Lysanta's shareholding structure became 51% owned by Alibaba, 30% by Huizhong, 4% by Z-Win Capital, 9% by Peng Long and the whole founding team, and 6% by other shareholders.

Three years ago, Maxime Capital invested $500,000 in Zanda, and now it is exiting with a return of more than $100 million, a return on investment of more than 200 times.

Although Ma is complaining, both he and Alibaba are very happy to be able to pick up the slack.

Alibaba has become a money-grubbing master just like Huizhong, which is rich and generous, since its IPO last year, and can take a controlling stake in the largest e-commerce platform in Southeast Asia with a mere $1 billion, putting the entire Southeast Asian market into Alibaba's e-commerce empire.

On the other hand, Fang Zhe and Zhong Win Capital, as well as Huizhong, are also happy to see Alibaba holding Laizanda, and Zhong Win Capital, which has already completed its mission of investing in and supporting unicorns in their infancy, is the best choice to exit at a profit.

Huizhong, which has only entered the Series A and Series B rounds, needs to work with Alibaba to promote the rapid development of Laizanda and the entire Southeast Asian e-commerce market for a long time to come.

Today, the annual turnover of the entire Southeast Asian e-commerce market is just over US$6 billion, and Laizenda accounts for one-third of the market in Southeast Asia.

It can be said that the entire Southeast Asian e-commerce market is at the same level as in 2005 and 2006, on the eve of the outbreak of the entire e-commerce market, and also in the wilderness era of the e-commerce industry.

After Alibaba takes a controlling stake in Laizanda, it will combine its many years of experience as a leader in the e-commerce industry to help improve the logistics, warehousing, supply chain and other important aspects of e-commerce in Southeast Asia by assigning executives, teams and technical support to Laizanda.

Huizhong will also work with Alibaba to accelerate the development of Laizanda in the areas of cloud computing, payment, advertising, and marketing traffic.

When the news of Alibaba's investment in Laizanda was announced, both Jingdong, Alibaba's biggest domestic competitor, and Amazon, its biggest overseas competitor, had different reactions.

On July 1, the first day of July, according to the usual practice, on the first working day of every month, Jingdong will hold a meeting of core executives to discuss and summarize the internal and external work situation of Jingdong, and in this meeting, the news of Alibaba's investment in Lysanta has become one of the topics of discussion.

"UAV delivery express is certainly the future of the delivery industry, since Huizhong intends to promote our cooperation with DJI in this area, it is only natural that we agreed to cooperate, this matter was deliberated and passed, the back of Li Wei is responsible for promoting and docking.

Next topic, on the 22nd of last month, Alibaba announced the news of investing in and holding a controlling stake in Laizenda, a Southeast Asian e-commerce platform, what do you all think about this?"