Reborn multinational giant

Chapter 743: Patchwork for Many

The number of users of tiktok is growing like a rocket under the guidance of WeChat video number.

In addition to Shakespeare, the real son of Fang Zhe and Huizhong, other entrepreneurial projects are far less fortunate and resourceful, and they have to think of their own ways to attract users to register.

Jianghai City, Changning District, Lou Guangshan Road, Jin Hongqiao International Center 28th floor, a future influence and change the pattern of China's e-commerce industry enterprise, spiduo, online!

10 entrepreneurs from the outside asking if there are still opportunities in China's e-commerce industry. At least nine and a half will say, "No more, the opportunity has long been monopolized by the big e-commerce companies like Alibaba and Jingdong."

However, Huang Xiaozheng doesn't believe in evil! China is so big, with a population of more than 1.3 billion, rural people who don't even know what online shopping is, and all sorts of low-income and budget-conscious people, adding up to a population of 200-300 million, isn't this an opportunity?

In this way, Huang Xiao Zheng, who found his target users, founded Jiduo.

Before founding Jyodo, Huang had already started a game company with his friends, and he also founded another e-commerce company, Jyodo!

The best bargains are sold on the basis of a combination of orders, and if users invite their friends to combine orders, they can get certain discounts to buy the good stuff at a cheaper price.

At first glance, spellbinding seems to be the group-buying model that caught fire in the Internet industry a few years ago, the early core business of the US group, as well as the disappearance of LaHao.com, etc., are the fire up.

In fact, spell good goods and the previous those group-buying website, still has a great difference.

First of all, the main single commodity of Spellbound is fruit and agricultural products, good or bad, the amount is cheap.

Secondly, Huang Xiao Zheng aimed at the social media platforms such as WeChat and Weibo with huge traffic, and he firmly believed that there must be huge potential and opportunity for social e-commerce.

The two points combined, less than half a year on the line to spell good results remarkable, so far, has accumulated millions of users, the daily spelling volume, more than 100,000 single!

The company has been in the process of developing the new product for the past few years, and has been working on a number of new products.

This can't help but make Huang Xiaozheng think, if according to the opposing business models of Jingdong and Alibaba, there should be a platform model of social e-commerce platform that corresponds to the self-management model of Jigsaw, which is Jigsaw.

After months of intensive preparation, Guoduo was launched. In order to promote Guoduo quickly, and also to verify his belief that social e-commerce will have the potential to explode, Huang Xiao Zheng designed a lot of "gameplay" for Guoduo.

Yes, the gameplay!

The game team that was born from the game team has a very different gene from Taobao Jingdong and other serious old-fashioned e-commerce platforms.

From the very beginning, Huang Xiao Zheng and the whole research and development team of Qiduo took Qiduo as a game, a social game to buy things.

Taobao Jingdong and other traditional e-commerce sites are all business models that wait for users to come to them, and only when users have a need and want to buy something will they go to these sites, while Qiduo is different, if users don't come, I'll call you to come, and even if you don't buy, I'll let you participate!

How do you want to engage users who have no active need to buy something? Let the needy user drag it in! This is the essence of socialized e-commerce.

Auntie Wu, who lives in a lane in Jing'an District in Jianghai City, is a very good person, and she saves money in her daily life, whether it's firewood, food, shelter, or transportation.

The other day, she used a friend's introduction to the Spellbound app to buy 10 pounds of apples for less than 10 yuan, and then she fell in love with the app.

Although a few of the apples bought are bad, but shaved off the bad, 10 dollars to buy a whole box of apples, how cost-effective!

Today, open the spelling of the aunt Wu, suddenly found that there is a new activity above, download the spelling of the app, the heart of the goods for free!

Auntie Wu was a little hesitant, years of life experience told her that free is either a liar or a cheat, there is no such thing as a free pie in the sky?

However, thinking that these days, they have bought several boxes of fruit cheaply on this app, Auntie Wu decided to give it a try.

As soon as the app asks for a verification code, ID number or anything else, they will not give it up and uninstall it immediately!

The good news is that this app, called Jiduo, is as easy to register as Jiduo Goody, just click on the WeChat one click login, and you're directly registered.

As soon as you get into the Jiduo app, an activity page pops up, haggling for free!

"Choose any of the following items, cut to $0 and get it for free!"

Looking at the product list at the bottom, Auntie Wu clicked on the free take button under the rice cooker.

The first step was to confirm the delivery address, and Auntie Wu compared it to the one she had filled in on the spell-jamming page, which was fine.

Click on the next step, and the icon of the soymilk maker pops up, as well as the button below to get a chance to get a popcorn.

Click on the slash!

Page Tip Auntie Wu was so lucky that she managed to cut off $735.00 in one fell swoop! Just cut another $15 and you can get the rice cooker for free!

Auntie Wu's heart and soul are a little excited!

She was quick to click on the button at the bottom of the page that said, "Click again for a chance to cut an extra $6"!

Wow! Another cut, $6.25 off, just short of the $8.75 needed to get the rice cooker for free!

Auntie Wu was so energized that the button below prompted her to share just one more WeChat to help her make another cut!

Auntie Wu clicked to share the group chat and sent the information to a group where she and some old sisters used to buy groceries and chat about playing mahjong and counting red envelopes!

Link: [I'm haggling to get the rice cooker for free, just one more cut from you! I'm taking part in a price cut and I'll get the machete for free for $0. Help me out!

"Old Wu, what's that you're sending? It's the rice cooker and the knife again."

"Old Wu did you have a fight with Old Qian? Don't touch the knife!"

"What kind of links are these? Old Wu, don't post these links indiscriminately, it's easy to get a virus!"

...

Not caring about the questions of the old sisters in the group, Auntie Wu went back to the store and wow! Another $1.20 cut! Just $7.55 short of getting a free rice cooker!

Page prompt, share another group chat, and double the haggle amount!

What's the point, sharing!

Auntie Wu clicked the button at the bottom of the page and sent the information to her own family group, community owners group, community square dance group, and so on.

At this moment, the amount on the page had been cut down to just 0.5 yuan by Auntie Wu!