Reborn multinational giant

When she heard President Ma's speech, Tao seemed encouraged. She said straight away:

“I feel that we in Alibaba should invest in or acquire several media outlets to control and control our own media channels or news windows.”

Tao Ran said that the conference room was silent.

When can PR make decisions for the leadership?

However, a lot of PR colleagues and employees seriously endorse Tao Nan's proposal. If Ali has its own media voice channel, how can they even tease the "Nanhua Morning News" first? Why should their PR department personally fight with their bare arms?

Of course, some people are worried that Tao Nan's proposal will make President Ma and other Alibaba executives realize that the PR department is incompetent, and complain about doing bad things without their own media channels. Do other internet companies in China have their own media channels?

Ma always put his hands together, his fingers crossed, and he held them in front of his mouth and fell into contemplation.

After a moment, he put his hands down and said to Tauran:

“You're right, Ali is the news media window is too weak, leading to every time there is any public opinion about us on the Internet, we have to fight in person. We should buy some news media. I think the most important thing to buy is this" Nanhua Morning News "!"

Should we buy Nanhua Morning News?

Everyone in the conference room suddenly became stunned. Something went wrong. The "Nanhua Morning News" is scolding us, and we bought it. What kind of harassment is this?

However, some smart people thought about it and thought it was really smart.

The Nanhua Morning Newspaper is currently in the hands of the Malaysian Chinese Guo Henian family. He bought the Nanhua Morning Newspaper at the beginning because he valued it as one of the most lucrative newspapers in Hong Kong. But now with the advent of the Internet era, the earning power of the Nanhua Morning Newspaper and many traditional newspapers is much less than before. Its only remaining value is the influence of the media industry in China, especially in Hong Kong.

However, for a Malaysian Chinese like Guo Henian, the influence of the media industry in Hong Kong is far from real.

Just because Alibaba is willing to pay for the Nanhua Morning Post is no big deal.

Considering that the employees of the Nanhua Morning News in the future knew their host's face when they turned into Alibaba, the Alibaba employees who were present were unbearable.

Capital means, can't you be a private news media player?

President Ma's proposal to acquire "Nanhua Morning News" made the baggage on Alibaba's public relations staff at the scene disappear in an instant, and the atmosphere of the entire conference room became relaxed.

Tao Ran, the excited director of PR, continued to propose:

“I think we should also take this opportunity to announce the strategic cooperation with Suning in advance and shut those people's mouths!"

As soon as she said this, some lower-level employees in the PR department were stunned and announced the strategic cooperation with Suning Da?Ali and Suning have a new partnership?What is it? When did that happen?

Compared to the confusion of lower-level employees, whether Wang Zhao or President Ma and Ali's other executives, they all looked calm and thought.

Alibaba has indeed been negotiating a cooperation agreement with Suning recently, and senior Alibaba executives know that only two days ago, the two sides signed the initial letter of intent to cooperate, and the formal cooperation agreement and some details have not yet been signed and negotiated.

Low-level employees, speculating on the content of Ali's cooperation with Suning, President Ma has directly applauded:

“Yes, first release the news, and hurry to urge Suning to sign a formal agreement. At the same time, let Suning have a higher profile, cooperate with us to do good publicity, and crush this negative public opinion that distorts the wind and evil!"

Looking at the horses that were still burning in rage before, they have recovered to the usual calm and relaxed appearance. Ali's employees also seem to have regained their spiritual bones. They are also confident and indifferent to this public opinion crisis.

In the afternoon of the same day, Alibaba's Public Relations Department issued a strong statement through various channels such as Weibo, WeChat Public Account and Alibaba's official website.

The statement mentions that recent malicious guidance from certain poor media in Hong Kong and Mainland has led to public doubts and negative impressions about Alibaba's normal business operations and investment behavior.

Alibaba has always been a law-abiding Chinese Internet company. Some media and self-media maliciously fabricate rumours that Alibaba is a criminal enterprise controlled by foreign capital and delivering benefits abroad, which has gravely tarnished and damaged Alibaba's corporate image.

The Alibaba Ministry of Justice will formally initiate legal proceedings against the relevant media and from the media, requesting them to publicly apologize to Alibaba and the public and to compensate Alibaba for its loss of business image.

Alibaba invests in overseas companies in Southeast Asia or other countries and regions. Alibaba is actively responding to the strategic call of the country's Belt and Road Initiative. Alibaba can be questioned and smeared. The development strategy of the country's Belt and Road Initiative cannot be questioned or smeared!

Alibaba will unite the relevant government departments to severely punish the falsifiers and slanderers of this public opinion! "

This statement by Alibaba is a statement of justice, and it is candid.

Shortly after the statement was released, it received many positive comments from eminent personalities and online friends who supported Alibaba.

“I have always felt that Alibaba and Huizhou are the two prides of China's Internet industry. Alibaba is the pride of China's e-commerce industry. When Taobao was born, Ebay from abroad had occupied and ruled the domestic e-commerce industry. Taobao relied on the strategy of free shopping to drive Ebay out of the country, which was the first in the global e-commerce industry.

Alibaba has supported China's e-commerce industry, supported the e-economy, and provided its own strength for China's economic development and transformation and upgrading.

Alibaba has supported hundreds of thousands of small and medium-sized enterprises in Jiangzhejiang, Shanghai and the coastal region, providing tens of millions of jobs across the country. Alibaba and e-commerce online shopping have profoundly changed your life.

This online speculation and smearing of Alibaba spent $1 billion investing less than three years in Southeast Asia to Zanda, which in my view is a powerful proof that Alibaba and many Chinese enterprises have gone out.

Why is it so expensive to invest $1 billion in a company that's less than three years old?

This is because today, the world already knows the potential of the e-commerce industry. Southeast Asia has more than 600 million people, which determines that it must be an e-commerce market with unlimited potential. The unicorn cultivated in such a market is not inexpensive either!

To say that it was founded in a short time, three years after the founding of Huizhou people, the valuation reached $450 billion, in contrast, to Zanda this volume, there is a lot of circles, even if the public does not understand, there is no need to make a big fuss.

Having said so much, I just hope everyone understands that they can polish their eyes, look carefully and think about what kind of company Alibaba really is! "

Li Kaifu, a prominent member of the domestic Internet industry and opinion leader, wrote such a phrase online about recent rumors and defamation of Alibaba's public opinion.