Ressurring Network Controversy
Chapter 494 we don't accept Nokia
"All, we ..."
Yu Chengdong has never been so depressed.
He has always been a proud person.
He is also a very powerful person.
In the previous series of work, he failed to have failed.
Even if there is, it is just a small setback.
But now, when he is dominated by the consumer business, when he first launched a mobile phone, he finished failed.
Not only fail, and it is very miserable.
Other series of mobile phones are the products can't sell.
But Yu Chengdong is even more miserable.
Their mobile phones have not yet.
I don't want to ship.
There is no one wants.
Use an old saying that can be used to describe the mood of Yu Chengdong: "This is really dead."
The emperor asked your price and he took the head directly.
"Hey, 500, why don't you grab?"
"500 pieces are very low."
"What is low, look at Tianyu mobile phone, 299, this is still a guide price, we will purchase 230 pieces."
Don't know, one more, you know that there is no minimum.
What is Huawei to take what technology, what technology is to take, what signal is better, and it is useless.
"This is interesting."
Ren Zhengfi laughed.
He did not be too disappointed for the failure of Huawei mobile phone.
Of course, this is not said that he is not interested in the phone.
On the contrary, Tianyu mobile phone performance has made him discover the charm of the mobile phone industry.
If they can also be like a Tianyu mobile phone, a series of mobile phone brands, which is too profit.
In particular, they are more advantageous than others in the terminal field.
The terminal + front end, the two combined, the power that broke out is absolutely unimaginable.
"In the East, what is your face? I am afraid that I will withdraw your location of this consumer business CEO?"
"All, I didn't expect Tianyu mobile phone to play such a low price."
"You didn't expect, what you didn't expect. However, the situation did not imagine so bad."
"All, what do you mean?"
"Chen Yu."
Ren Zheng feline the name of Chen Yu.
Yu Chengdong understood the meaning of Zhengfei and said: "Ren, I am afraid that Huanyu technology will not cooperate."
"This is not necessarily, as long as it meets the interests of both parties, it is not unable to cooperate."
Everything in the mall is all interest.
Although Chen Yu's front feet just dig two people, it is not impossible to come back to cooperate.
......
"Dear, Tianyu mobile phone played 299 yuan price, what do you think?"
Nokia Zhonghua District President has opened a meeting to discuss the continuity of the next policy.
"Xu, I think Tianyu mobile phone is not the same, we don't need to worry too much."
"Talk?"
"Tianyu mobile phone itself is the main ultra-low-end market, so they do not pay attention to the brand. They only need to sell their mobile phones, but we do n'tka, we are more high-end than a series of mobile phone bills in his mind. The market can also accept higher prices. "
"But if the future, Tianyu mobile phone enters the middle, even if it enters the high-end market?"
"It should be impossible. First, Tianyu mobile phone does not have this technology, II, Tianyu mobile phone brand is not enough, this is not said that no one knows Tianyu mobile phone, mainly the positioning of Tianyu mobile phone to users is low, even very cheap mobile phones Even if they want to enter high-end, users will not accept it. "
"Well, who is said to talk about Tianyu mobile phone."
Total head, but he is not particularly satisfied.
"Jiang Manager, what do you think?"
At this time, I saw the "Jiangzi" of the Chief Operation of Nokia.
"Jiang Manager, before you dominated the cooperation with Huanyu technology, gain a good effect, you will talk about the view of Tianyu mobile phone."
"I think we should follow up."
Jiang Zi thought about it and said his own view.
"Xu Chu, Tianyu mobile phone is a business under Huanyu Technology. He only sells mobile phones, but in fact, Huanyu technology has multiple business. That is, there are mobile phones, there are portals, there are also e-commerce trading websites, and online games Business, including music websites. Maybe Tianyu mobile phone is just a super low-end market, but as long as you give them an opportunity, Huanyu Technology can fully push Tianyu mobile phone to high-end. "
"It makes sense."
Some schematic Jiangzi continues.
"As we were working with Huanyu technology, including now we have cooperated with Huanyu Mall. Through their website, our sales have always been good. The 299 price of Tianyu mobile phone seems to be unable to affect our Nokia, after all Location is different. But if we see all the streets in the street, we have no influence on Nokia, I am afraid it is not realistic. "
Brands are not only known to be aware, and they also represent infiltration.
Some brands are well-known, but the penetration is not good.
Some brands are well-visitive, but the penetration is very powerful.
This kind of penetration often affects the user's judgment, which will affect them.
This is easy to understand.
You are using Tianyu mobile phone, I am using Tianyu mobile phone, if the next Huanyu Technology has a little bit of mobile phone, will you continue to use Tianyu?
The answer is that not everyone will use, but it is possible.
And this big possibility will affect the sale of Nokia's series of mobile phone models.
"At present, we have launched more than a dozen types of mobile phones, and high school low-end mobile phones are now don't consider the sinking market, but we must consider our Nokia's future."
"it is good."
A lot of unparalleled satisfaction.
He is very agreeable with the Jiangzi.
According to the sales of Tianyu mobile phone, this year they may break through 30 million sales.
Such a horrible number, although the profitability is less than them, but to say sales, even their Nokia is exploding.
At the end of the year, the Tianyu mobile phone came out of the year, the year sales, the first year, the first year is not blowing.
All-year sales first, what is this?
This is also a realistic strength.
Have such strength, why can't they enter the middle and high-end?
Besides, the Tianyu series can't enter the middle and high-end, can you change your model?
Not too hard.
"What do you mean, we also grab the ultra-low-end market?"
"Yes."
Jiang Zi said: "The strategy of Tianyu mobile phone is not complicated. The way they use low-priced sales. One, sales, their cost is greatly reduced."
"How do you pric?"
"Our Nokia does not have to play 299 price, we have brand premium, we can launch 399, even 499, but there is a problem in this."
"what is the problem?"
"We must make a production plan for thousands of mobile phones before making this strategy. Because so we can reduce production costs in procurement, production, and design.
When I said, the Jiang Zi hesitated and said: "But there is a certain risk in this."
One, the mobile phone produced can not sell, this wave loss can be big.
This is also the cause of a series of mobile phone manufacturers who do not dare to effect.
The first step you didn't follow the rhythm of the Tiantu mobile phone, the second step you are gone by them.
But you don't do it, you can't reduce the production cost.
Your production cost is not lowered, what kind of fighting is Huanyu Technology?
For this, this is naturally clear.
but.
Nokia is not a general mobile phone manufacturer.
Others can't do it, Nokia does not necessarily do it.
Other mobile phone manufacturers have no power, they have this strength Nokia.
Does Tianyu mobile phone really can monopolize the ultra-low-end mobile phone market?
We don't accept this.
"Jiang Manager, this will make the program in these days, I will apply to the headquarters."
I said.