Ressurring Network Controversy
Chapter 986 Double 11 Singles Carnival Night
"Huang, come over."
"Master, are you looking for me?"
Chen Yu is looked at the two 11 Singles Day of Mango TV.
This so-called Singles Festival, in addition to being prepared for the whole country, it is also prepared for the double 11 of Huanyu e-commerce.
Yes.
The promotion festival must not be deeply rooted.
But the Singles Day is deeply rooted.
Tied the Singles and promotions, which greatly increases the user's consumption.
In addition, most of the population now is some young men and women.
And some young men and women are very acceptable to new things, which are more acceptable than others than others.
In addition to the Internet, the Double 11 Singles Day of the Mango TV station in the Internet can completely ignite the consumption capacity of all consumers.
However, when Chen Yu is changing this Singles Day, it feels that there should be some content.
"Huang, our carnival, I looked at it, although I have invited a lot of stars, but this star seems to sing, and there is not much role."
"Master, we invite these stars, although it is just singing, but more is to start our double 11 promotional carnival brand."
"Well, this is some effect. However, since this star please come over, if you just let them sing, there are some popularity of these stars. I think they can sing, you can help We sell products. "
"promoted products?"
Huang Zhengyi: "Do you say to the product endorsement?"
"Almost, but it is not a endorsement."
Chen Yu explained: "It is to recommend some of the red products when double 11, such as refrigerator, color TV, mobile phone, clothes ... etc. Through their sales, promoting users' purchase."
"Chen, I think."
Chen Yu's idea made Huang feel fresh.
He feels that this mode is very good.
The popularity of the stars is naturally not usually, and if you use the star's popularity to drive the sales of the product, it is theoretically possible.
And because they are stars, such conversion efficiency is also very high.
After all, some people may want to buy, but there is no determination, and the star has recommended it to transaction.
And the recommended products by the star can also increase the security of users for online shopping.
Imagine that people are recommended, what do you doubt?
Just, there is a problem in this.
"Mr. Chen, although this is not endorsement, but if it is recommended to a product when live broadcast, it is also equivalent to endorsement. Although we can also have the relationship with major economic people, it is also possible to have the relationship with major stars. But this attachment is concerned, I am worried that these stars will have comments. "
On itself, just ask some people to sing, this is fine.
You can sell products after singing, that is not singing so simple.
"Then add their appearance fee."
"If this is the case, it should be."
The star naturally pats the product advertisement.
In fact, the product advertisement is actually a sales product.
Just usually take a product advertiser can be used for a few years.
This time, the TV is broadcast, just one night.
But if you increase your appearance, you will not have too many complaints.
"Chen, this piece I am going to arrange."
"What is arranged, these fees don't use us."
Chen Yu shook his head: "The products they endorse are not us, if we are out, more."
"Do you let the manufacturer?"
"Correct."
"But this is to promote our double 11?"
"But in fact, the products of the star sales are them. For example, selling a refrigerator, we earn some additional handling fees, the real money is those who do refrigerators, like Haier."
"I am worried that there are some manufacturers who don't want this money."
"It doesn't matter, they don't want to come out, will we don't look for the star to sell products, can you?"
Chen Yu is of course not mind.
At the same time, Huanyu technology is not stupid, don't give you money, I want to help you recommend products?
However, he believes that as long as it is a smart business, they will have this money.
Moreover, maybe, such a solution, a factory is afraid to fight.
Not only want to come out, even if they please, they will consider it.
After all, this is not only for yourself, the same, this is also the endorsement of our products in another aspect.
Even if I only endorse my night, he is extremely large for the promotion of its products.
"General, I will contact major manufacturers immediately."
There are some excitement in the heart.
He feels that Chen Yu's program seems to have created a new promotion model.
This mode is very fresh.
He looks similar to the previous star endorsement, but this is not.
Which type of him can be specifically, he is temporarily unknown.
But I don't know if it is not tight, he believes that such a model is, it will definitely be shocked.
"Go."
Chen Yu nodded.
He naturally knows the cattle fork.
This is not an ordinary endorsement promotion.
This is in the later generation, that is the live band.
However, in the current level of the Internet, there is some problem with the smart phone temporarily, and there are some problems with live broadcast.
But on the mobile phone, you can't live on the Internet on the Internet. You can live on the TV station, which is still possible.
The TV is also broadcast live.
The influence of the TV station is more than one of the media platforms.
And Chen Yu, this time, some famous stars.
And let this star show in the same stage, the same promotion.
Do not talk about the goods.
Light is such a pattern, he can make everyone remember.
Especially, even if he is just a endorsement, he played the endorsement of the endorsement to make a fork than it.
really.
In the yellow struggle with major manufacturers, the manufacturer immediately understood the business opportunities.
Double 11 bachelor carnival night can sell how much goods are not important.
It is important that this is a very novel and uncomfortable party.
As long as they perform excellent in this carnival, then this will determine the brand and sales of their products in the next few times.
"Huang, I think you can help us with a few stars are too small, we want to find Liu Dehua to recommend products."
"Can Liu Dehua's appearance is high."
"Nothing, we are full. In addition, we will be with Liu Dehua in advance, this piece you can rest assured."
"In this case, then this piece is handed over."
What didn't think about it?
Under the support of many manufacturers, the original one of the two 11 Singles Days launched by their Huanyu e-commerce has turned into a double 11 promotion carnival at all from many manufacturers.
(This chapter is over)