Revert Perfect Youth

The number of active users is constantly creating new high.

But at the same time, Tencent's mobile phone QQ, its user's active number is also rising.

These two products seem to be in a subtle balance and coexistence, just like well water does not commit river water.

Liu Yun is very satisfied with this state, because he needs to be a differentiated design; however, Xiaomao is a bit dissatisfied. He expects to be a big mobile QQ, and he is more hopeful to be able to grow himself. , Die, pressed the competitor.

He has always been a very greedy person.

When he is full, when you are ready to continue to add oil, you are responsible for Tencent Weibo's Li Dong found himself.

This guy is preparing to ask the ponyg.

"You are the budget of 2010, it is not enough?" Xiao Maogawang hopes that this net gave yourself addressed guys, and the tone is a bit impatient.

Tencent followed the pace, launched Tencent Weibo for more than two years. In order to be able to confront the league of the Sina and Sina, Ponyg is not less

But every year hundreds of millions of dollars, still can't see how many waves.

"Li Dong, you only have money in this project, when do you see it to spit out, even if you have a penny." Xiao Ma Ge frowned, can not help but snort.

The outside world is watching Ma Huathen, always thinking in front of him, definitely is a very confident person.

But in the eyes of many management, the boss has an inexpensive momentum.

Therefore, Xiao Ma Ge is just such a sentence, let Li Dong are a little uneasy.

"Horse, although we spent a lot of money, the effect is definitely. Nowadays, Weibo products on the market are only two. Sohu, there are NetEase, their Weibo is already cool." When you question your own, smart employees know how to emphasize their achievements.

"Oh? Is this meaningful?" Xiao Ma Ge's body was slightly tight, and he couldn't help but say, "This market is not the first, there is no meaning. In my opinion, this is the second place, the last one, There is no difference. "

To be, he seems to be more and more and more, continue: "I want to say this second place, it is not as good as the last one. The last one eliminated, there were a lot of money on it, now this The second place, the money, can't see the future, so don't die, I can't see the future. "

Between the three words, Ponyg has completely denied the efforts of Li Dong in the past year.

Xiaoma is telling him: Weibo in your hand, although the second place of similar products, but in my eyes, this is meaningless.

"The Weibo, the microblog, although it is burning, you can have a big advertiser to sponsors. Our advertising fees here are compared to the huge investment, the nine cows are broken."

Li Dong Station is on the side, the atmosphere does not breathe, and I am afraid to live on the boss.

Pony said that he didn't understand.

But people always have a selfishness, it is difficult to be responsible for a project, even if the results are flat, they have to be full of faces, and they have a hard scide.

Unless it is a boss to take a version, I want him to take the initiative to give up Tencent Weibo. This behavior of this self-ended, he will never be so stupid.

After all, it is the money of the company, and what is it with yourself.

After the little horse was finished, some helplessly took the eyebrows and said: "For a year, I will give you a year, if there is no color, Tencent's Weibo project group is not necessary."

He didn't think about giving up this Weibo project, but so much money, he went to the end.

In the past few years, in the Internet industry, all Tencent can see, or to touch the product, they all want to insert one hand.

QQ This drainer is the biggest reverberation in their hands.

But this penguin is not unfavorable, there will always be one or two projects, and they fail.

It is only lower in these projects. For such giant companies, it is just a weak water, and it is slight.

However, Tencent Weibo is different, they have put into approximate billion dollars, various marketing promotion, still spending heavy gold, please settle all kinds of stars, trying to drive popularity.

They have a transient brilliant, but they are still under the league of the Sina.

Twitters and Faebook can coexist, and the microblog of Tencent seems to be only one to live.

"One year ..."

Li Dong was medley, hesitating asked: "What is the expense?"

Xiao Ma Ge thought he would say: "I am going to continue to invest 200 million. If I haven't gotten it back next year, then you have no chance."

Li Dong nodded and quit Ma Huathen's office.

At this moment, the big office is left.

He looked at the ceiling for a while, and suddenly knocked on the desktop, and the face was revealed.

If he put these investment in Weibo money, spend other places, such as researching a similar product, will it be better?

The little Mashan quietly took out the phone from the drawer, opened the idiological icon on the desktop, stared at its interface, and it was a long time.

No one knows, he actually registered his secrets, after all, this is the product of competitors.

And Liu Yun's entrepreneur WeChat group, there is no name.

Who can think of this month, he has always stared at the development of Jusixin.

"This seemingly inconspicuous product will become QQ's Achilles?"

......

At the end of April, although Tencent has not yet started, but on the market, similar products like it is not poor.

Financing, promotion, and various means.

These mobile-based instant messaging software, there is a common point, like the beauty pictures of various beautiful pictures, placed in the prominent position.

This is like hinting netizens, if you use this app product, it is possible to ask for a beautiful woman.

"About X Artifact", this is the information you want to pass.

Of course, the merchants will not say, but they commanded the water army, but publicized on the Internet.

Manufacturing the smashing, creating eye effects, is their means, it is also under the hot background, and must be left.

However, Zhang Xiaolong didn't worry about this, and he didn't care about it: "I believe that the heat of these products, only three minutes, these bowers are unfold."

Liu Yun said lightly: "In fact, these products have the functions, we have a message, but we want to face, will not go to play such a banner."

Zhang Xiaolong nod ago: "Yes, when the merchant hits the rubbing of the 'male and female X', when promoting the product, it means that its grade has dropped, can only be positioned into a niche, and it is impossible to be mainstream. accept."

Some things are the concept of subtlety. Once there is a inertial thinking in people's heart, it is difficult to change.

For example, in the eyes of many adults, QQ is just a communication tool between students, and its users should be young.

So Liu Yun is in promoting the privilege, it emphasizes its convenience, sex, and economic perspective, alternative to traditional SMS.

At this moment, he passed the communication with Zhang Xiaolong, and suddenly flashed a distant past.

Remember that the former world and a relatives who convers a tutoring, meet with a movie together.

During watching the movie, the blind date woman has something to do, borrowing Liu Yun's mobile phone, but she is in the consted position on the desktop, and I saw the app product named "Mo Mo".

At that time, this girl looked at Liu Yun, and he could only silence to make any explanation.

In the end, the two did not continue to go, although Liu Yun was also very convinced, the 'Mo Mo' is unlikely to play a decisive role in this interaction, but the girl's eyes have always let them still remember.

At that time, he asked himself, there is a function, WeChat has, why should you be more.

Can it really have a girl? Although there is a rumor rumor, you can't encounter yourself. At that time, Liu Yun saw the girl in Mo Mo, in fact, many of them were mixed at night ...

Then he didn't hesitate to uninstall it.

Therefore, the positioning of a product tends to determine its grade and reputation, as well as the user's habitual awareness.

The slogan such as "about X artifact" can be attracted to eyeballs, but it is like drugs, there must be anti-anti-anti-alternating.

After Liu Yun wants these, I updated my own dynamics on my personal Weibo.

"It seems that I am dead, calm, plagiarism ..."

Then there is a picture with a fairy.