I don't think I don't understand, I don't want to think again. This thing is temporarily treated. At 1 o'clock in the afternoon of March 31, 2001, Xiao Bo could come to the wind.

Meng Qian took a simple visit to the company, introduced the various departments, and the two arrived in the office.

"It's too much like Cisco," Meng Qian was laid to open the topic.

"Whether it is Cisco or IBM, it is not going to come here." Xiao Bo sorted out his own suit, "the big wind creative is not large, but there is such performance, this is more feeling more terrible. "

Meng Qian smiled and moved his good tea to the front of Xiao Bo. "The senior, last time I forgot to ask you, according to your return to China, your root cause of this return should not be because of the Internet winter, how do you think of?"

"I want to return to China. I have been thinking about it. The Internet is a special fire. I am doing management, not as much as they do, it is more convenient, I want to see this opportunity.

I didn't look at it, I saw the wind. "

See Xiao Bo intends to direct the theme, Meng Qian does not go to the cold, "How to go to the international, how to become a multinational company, the seniority is convenient to say something deeper?"

During this time, Meng Qian is investigating Xiao Bo, Xiao Bo knows that it is understanding that the big wind curse, this kind of thing is understanding, the heart does not declare, so since everyone can sit together after each other, they can sit together again, nature each other It is better than the first time I meet.

Otherwise, there is no need to meet this time.

However, Xiao Bao is speaking slightly, Meng Qian doesn't know why, suddenly from the table, "Not as good as this, we all write your core idea to the paper, see us Is the idea similar? "

"Yes." Xiao Bo seems to be very interested in this way.

The two have written a few words on the paper, and after it is booted, Meng Qian's paper is written: position the target group, with a point.

And Xiao Bo's paper writes: market grading, product refinement.

The two read the content written by each other a few seconds, Meng Qian took the initiative, "I explain first."

Xiao Bo nodded.

"Once the wind is going out of China, the face-to-face competitors are no longer such a business such as the penguin, but similar to Microsoft, so the positive competition, eat a small market, and eat a big market to estimate the more effort.

I think the strategy is to make the best advantages in the wind, and the advantages of the wind. The best-interested groups will be the most interested in this feature, and they will not compete with the opponents throughout the battlefield, but first take the largest Target groups, etc. After making the target group, it will slowly expand. "

Xiao Bao recognized nodded. "What I said is, it is in your preparation process before your strategy, and it is the biggest difference between the global strategy and the national strategy is that culture, politics, economy, humanities, and environment. It is not the same, how is a gap in a country, but also a gap between the country and the country.

What's more, I have to consider some international relations, international policies, international situations, so when we are doing international strategies, the first step is often a market grade for different countries, for different levels of market, investment And financial, investment strategies and methods are different.

Simply, the global strategy, paying attention to local conditions, in order to apply, for people to apply.

Therefore, the purpose of product refinement is to improve the flexibility and variability of the product, the virtual product itself is also a product. Since it is a product, it can have a product line, and it is also very easy to design a product line as a core.

Go to play with the product line, it will be more operability than to use a single product, but the premise is that the product line should make a small and fine product advantage and product characteristics.

As you said, you can succeed in Huaxia, because your opponent is a penguin, is a company that has just started. When you walk on the International Stage, your opponent has become Microsoft's strong enterprise.

Microsoft wants to imitate what you do on MSN is a similar wind circle, it is enough for more than one or two months, and you can do better than you on the interface and function.

Competition with companies with strong homes, can't spell, all, to be small. "

"Market grade students feel that instant messaging is, the market is probably divided into a few blocks?"

"I am still not good now, I didn't really start to investigate." Xiao Bao said, "But I basically determined to tell you that hybrid is absolutely impossible to succeed in the rice market.

Like this basic Internet product, Migo absolutely does not allow an overseas company to become a leader in rice, because in accordance with the design of the hymth, it involves all daily information of Miki users, this product is the importance of this product, the referral, the country, the absolute understandable, You are the product better, don't want to succeed in rice.

This is also the second reason I recommend making product refinement. For example, you have a pure self-show platform, you have no patents and product advantages of others in image layout, picture compression, picture optimization, etc., it is easy to Miki seizes the market.

When you take such a product to go to the country, because the rice people like a show, it is likely to get the favor of users, and when the rice is judged by this product, because only self-show, maybe they will open one side .

After all, when a product is really doing, although the country wants to limit, this limit is also a cost, they will have their own assessment.

Moreover, a major advantage of social products is that the product line can be combined at any time. "

Meng Qian is very serious about thinking and analyzing everything that Xiao Bo said, "In fact, the wind letter will be imitated as long as it is successful.

"Yes, any successful products will be imitated, this is inevitable, and now the level of globalization is still relatively low, the product is only too much attention to the domestic development, but once it goes out, you have to bear it. With the competition, it must be competitive after the product refinement, be a global strategy, the first staring at the market, the second staring at the product, the product is not good, and there will be no foundings on the international stage.

Secondly, the core of social software is the user's base and user viscosity. Quickly accumulate users in the imitated time, laying the user foundation, others can successfully imitate the product, it can be very different in the case of the product, it is very It is difficult to grab meat here.

This mandatory means unless you use the country's strength. So in the operational point of operation, I am the same as your thoughts, go to find the right customer base, quickly spread the product and quickly establish a customer base of the user base. "

"What do you think this customer group is?" Meng Qian's eyes asked.

Xiao Bo smiled suddenly, "If we still write it on paper?"

"can."

The two are simultaneously on the paper, and after the mutual display, both words are written: university.

After watching the other party's answer, the two looked up and smiled.

"What is the senior high value?" Meng Qian first asked.

"Social ability, what about you?"

"Social demand." Meng Qian's body rely on, touched the Ba Tao, "Director, I've been talking about this, I will not be informed, do you have any specific ideas for Daba Creative?"

"My current confusion is, I don't know what you need?" Xiao Bo said directly from his own problems.

"I am most eager to have three things now, some people help me manage the company, some people help me perform overseas strategies, some people help me contact the sea."

"Sea return talent?" Xiao Bao is particularly concerned about Meng Qian's third needs. "Do you seem to be ignored overseas talents?"

"Indeed," Meng Qian did not deny it, "because I have a little different from the views of the school for the problem of talents."

Xiao Bo knows, ""

Looking at Xiao Bo knows how to explain itself, Meng Qiang open mouth, "the seniors divided the overseas Chinese into survival and study, I personally understand, can also be said to be ordinary people and talents.

You think that ordinary people do not return to China, because there is no great achievement in returning to China, and talent does not return to China, because of all objective reasons.

I am recognized by this angle itself, but I may prefer to divide overseas Chinese to distinguish, the first class, and the people who avoid it.

The ordinary people in your mouth feel better to live in foreign countries, so staying abroad, in fact, is a trendy avoidance, and in my opinion, talent also has a vision, not every talent does not return to China It is because of all kinds of difficulties, some talents are not returned, but only because they want to have better life abroad, give their families better life.

This kind of trend avoidance, I don't hold any opinions, because this is also a human nature, I don't like to anatomy, that is not a happy thing.

But it is because this kind of self-contrary objectivity and naturalness, my second category of the Chinese, I know that I will have a lot of trouble, I know that I have encountered a lot of trouble, I know that I will sacrifice some self. But people who have to return to China, I think they are people with beliefs.

As for those who have been dedicated to foreign countries and can't get back to China abroad, I will not discuss it.

Confucius said, because he knows it.

But the saints will be very small, people who can know the difficulties, I feel very powerful. So I really is in the current big background, maybe there is some of them because of the home reasons or feelings, but I believe that more people have faith, especially It is the truthful talent.

Even if the country protects his clothes, there is no worries, but the real talent I believe that he can also eat food overseas.

Their belief may be the love of the country, perhaps the gratitude to the country, may be an attachment to the country, like you consider returning to the country, at least you believe in the development potential of the motherland, this belief is that it is better than their talents More important things.

If you really have to develop a day in the country, then the person who chooses to return to the country at that time, I am not sure that there is such a belief on them. Perhaps their return is only a self-contrasticism in another era.

These belief people are easy to get respect for others, but they are also called fools, very strange, this era is gradually advocating self-reliance, leaps and sacrifices don't know when they begin even more and more people attacking objects. .

However, I can't manage this social phenomenon. I really don't have a big malicious, even many times, I feel selfish, but I can determine my attitude, I can't do it, but I especially Like these "fools".

So I always want to find more channels to get more talents who choose to return to China, whether in the country or the company, the development and rise of China, I firmly believe that they will be a powerful driving force.

I am cherished, but even the "stupid" on them.

I have a dream to recruit these people to my business. "

Xiao Bo knows Meng Qian, the eyes are complex