Starting from a Bar to Sign Internet Celebrities

Chen Jincheng was a little surprised to see that *Nezha: The Demon Child's Descent* had also come to them for investment. "Why did this movie suddenly come to us?" he asked.

Sister Hong explained, "Sun Ji said it's because you were so generous with *Wandering Blue Star*. They think you're an easy source for investment, so they came knocking. But he also said the movie has already spent 80 million. With marketing and distribution costs later, the total budget will be close to 100 million. They're looking for more funding to work on the special effects, and it'll probably take another 50 million."

"For an animated movie, that's a pretty high budget. Other companies are afraid to take the gamble."

Hearing this, Chen Jincheng said decisively, "We'll invest. Contact them and tell them I'll put in 100 million. Tell them to use it to make the special effects for this animated movie the absolute best they can be. If 100 million isn't enough, I'll give them another 200 million."

He knew that *Nezha: The Demon Child's Descent* was short on funds. There had been plenty of news reports about it in his past life.

The director, Dumplings, had even taken on multiple roles himself to save money—unpaid, at that.

Moreover, they had to cut back significantly on the special effects. For instance, the scene where Ao Bing and Nezha first meet—according to Dumplings' original vision, it could have been much more magnificent.

Then there was the shot of Nezha and Ao Bing holding hands to resist the heavenly lightning while witnessing the passage of ages. It took a full five months, and they went through several different effects teams without getting a satisfactory result. In the end, the money ran out, so they had no choice but to cut the scene and scale back the effects.

This was a regret Dumplings often mentioned.

The figures Sister Hong reported matched the final budget for *The Demon Child's Descent* from his past life.

In other words, Dumplings was currently in the phase of cutting scenes and scaling back special effects.

'They must be coming to me as a last-ditch effort. If they can secure the investment, they'll continue refining the film. If not, they'll have to cut scenes and effects just like in my past life, and it will be released as-is next year.'

"Boss, you really are generous," Sister Hong said, surprised by the numbers he threw out.

"They're asking for 50 million, and you're offering 100 million? And if that's not enough, another 200 million?"

Chen Jincheng smiled.

'Generous?'

'That's because he knew this animated movie would rake in 5 billion at the box office, and its merchandise would sell like crazy.'

'The more he invested now, the more he would earn.'

'Besides, the company had a large chunk of spare cash after the recent Hanfu promotion. He definitely needed to put that money to work to earn even more.'

Outwardly, however, he gave a more high-minded explanation. "Call it supporting our domestic animation industry. I want to see our country's animated films develop and succeed. Besides, I've seen the director's previous animated work. I feel he's a man with real vision, so I'm willing to back him. I'm investing in the person himself."

"Sister Hong, have Sun Ji relay my exact words to the director. And when you draw up the contract, add a clause giving Er Shi Xingchen Film and Television priority investment rights for *Nezha 2*."

'He didn't know what the box office for *Nezha 2* would be, but looking at *Wandering Blue Star* and *Wandering Blue Star 2*, it was clear. For a blockbuster IP like this, as long as the director didn't change and didn't completely screw it up, it was bound to continue its success.'

'Even if *Nezha 2* didn't reach the 5 billion of the original, pulling in 2 or 3 billion should be no problem, right?'

'Either way, this investment was a guaranteed win.'

"Got it. I'll go reply to Sun Ji," Sister Hong said with a nod before heading back to her office.

Chen Jincheng then called Lao Chen to the shooting room, while leading Sister Hehe toward the classical-themed studio.

This particular studio was designed to imitate an Ancient Tang-style room, complete with a Cyan Silk Curtain and special atmospheric lanterns that could bathe the room in colors reminiscent of a courtesan's boudoir.

There was no helping it; sometimes, the historical aesthetic required showing a little skin.

Especially for indoor shoots. If you didn't show off your legs, flash a bit of pale skin... you weren't a top influencer. In such a competitive field, how else were you supposed to stay relevant?

The moment he entered, Chen Jincheng adjusted the lighting to a suggestive pink hue and pointed toward the bed. "Up you go."

"Chen Jincheng, isn't this studio a little... improper?" Sister Hehe asked as she climbed onto the bed. The light cast a pink glow on the Cyan Silk Curtain, making the scene even more alluring.

"What's improper about it? It's to match your Han-Tang Exotic Realm style," Chen Jincheng explained, even as his hand reached for the hem of Sister Hehe's Hanfu. He lifted it, revealing her pale thighs all the way up.

At the same time, he pulled her collar open and tugged it down, baring her smooth shoulder.

Her sexy dudou was also partially revealed, along with a hint of the wonderful scenery beneath.

"Still not provocative enough." Chen Jincheng shook his head, then showed Sister Hehe a few more alluring poses. "Okay, we'll shoot it just like this," he said with satisfaction. "Then you can upload it directly. I'll have Sister Hong take care of the product links for you."

"Mm!" Sister Hehe nodded.

She had invested in a workshop and followed Chen Jincheng's lead in making Hanfu just to earn a bit of spending money. It was best to have someone else handle all these trivial details.

Lao Chen soon entered the studio with his camera equipment. He was clearly surprised to see Sister Hehe, but he simply asked the boss for his requirements and then began filming.

The shoot went smoothly. Afterward, Xiaohai edited the video right away and sent it over to Sister Hehe.

𝙛𝒓𝓮𝙚𝔀𝒆𝒃𝓷𝒐𝓿𝙚𝓵.𝙘𝒐𝒎

'Are you kidding? The boss himself was directing a video with his top patron. Of course he had to edit it immediately and get it done as fast as possible.'

When Sister Hehe saw her Han-Tang Exotic Realm-style video, she remarked, "Chen Jincheng, you really are the best at shooting videos. You just made me look a little too provocative."

Chen Jincheng teased back, "Or maybe you're just naturally provocative?"

"Chen Jincheng, watch it, or I'll sue you for slander."