Starting from a Bar to Sign Internet Celebrities

"President Lei, please don’t hesitate to ask. If there’s anything I can do, I’ll certainly agree," Chen Jincheng said hurriedly.

After all, a big boss like him had used the phrase "a presumptuous request" in front of so many people on the stream.

If it was something he could agree to, he couldn’t possibly refuse and cause the man to lose face.

Lei Xiaojun immediately said, "Mr. Chen, this is something you can definitely handle. I’d like to hire you as a marketing consultant for the Rice Phone."

The invitation once again stunned the viewers in the stream.

For Boss Lei to extend an invitation in front of so many people on a livestream only further proved how formidable Chen Jincheng was.

Seeing this, Han Shangyou’s face also filled with surprise.

’Looks like I really can’t treat Chen Jincheng like a normal influencer anymore.’

Moreover, in just that short time, the viewer count in Chen Jincheng’s stream had skyrocketed by another 200,000-plus, reaching over 1.4 million.

Even though he was getting simultaneous traffic boosts from two SS-Class streams, it was still a testament to just how powerful that "little essay" of his had been.

Faced with Boss Lei’s invitation, Chen Jincheng looked troubled. "President Lei, as you know, I have my own companies. Not just the MCN—I also invested 300 million to start a liquor company. I’m going to be very busy going forward."

Honestly, anyone else invited by Boss Lei to be a marketing consultant for the Rice Phone would have accepted in a heartbeat.

Besides, there were many benefits to being invited as a consultant by Boss Lei, not the least of which was the ability to better leverage the reputations of Boss Lei and the Rice Group.

But agreeing to it would consume too much of his time, and it would definitely interfere with his own projects.

That would defeat the whole purpose.

Lei Xiaojun smiled when he heard Chen Jincheng’s response. "Mr. Chen, don’t worry about that. You wouldn’t need to be involved in the day-to-day planning. I just hope you can help us with the marketing strategy whenever a new model of the Rice Phone is about to launch."

Hearing this, Chen Jincheng no longer declined. "Well, since you’ve put it that way, President Lei, I can’t very well refuse. I’ll accept your offer."

’If that’s all it is, then it’s no problem at all,’ Chen Jincheng thought. ’After all, from that other world, I’ve only used one of the four great phone ad campaigns. There are still three more.’

’Rice won’t be releasing new phones that quickly anyway. They’ll be more than enough.’

’Besides, by the time I complete my Python and Sparrow Swallowing Dragon plan, Boss Lei will no longer have any reason to ask me for marketing help.’

’Our positions will be completely different by then.’

Seeing him agree, Lei Xiaojun laughed. "Haha, rest assured, Mr. Chen. As long as the campaigns are effective, I’ll have a stock option bonus ready for you."

Chen Jincheng wasn’t particularly concerned about the stock options. ’Once the Python and Sparrow Swallowing Dragon plan succeeds, that little bit of money will be nothing.’

He hadn’t forgotten the task at hand. Seizing the moment while the hype was at its peak, he held the selfie he’d taken with the Rice 8 Pay up to the camera with a grin. "Everyone, take a look at this photo I snapped with the Rice 8 Pay. The resolution is incredible, right? And this is just from the front-facing camera."

Everyone in the stream saw the selfie. It was indeed a great-looking photo—very convincing.

The key was that Chen Jincheng was handsome and also a skilled photographer, which naturally made the photo more appealing. But by claiming he just "snapped" it casually, he led everyone to attribute the quality to the Rice 8 phone’s camera features.

It was a clever bit of misdirection.

And just like that, the comments started flooding in:

"I love taking pictures. I’m sold on this selfie alone."

"Link? My girlfriend is obsessed with taking selfies. This would be the perfect gift for her."

"That selfie looks amazing, I want to buy one too."

"..."

Chen Jincheng saw the comments, smiled, and continued, "My brothers and sisters who love taking photos and shooting videos, you really can’t miss out on this phone. The best part is, compared to those ’sell-a-kidney’ phones, this one doesn’t have all the added tariffs and stacked fees for technology and patents. The price is extremely accessible, with a launch price of only 2,800 yuan!"

"But since President Lei himself is here in the stream today, he definitely has to give out some perks. We can’t let you all buy it at the official launch price."

"So, for all my brothers and sisters who buy the phone through the sales link before my stream ends today, you won’t pay 2,800 yuan. You can take the new Rice 8 Pay home for just 2,200 yuan! President Lei is giving everyone a massive 600-yuan discount!"

First, he showcased the features. Now, he was deploying the classic livestream sales tactics.

Create a stark price contrast.

The goal was to create the impression that the price was originally high but was being discounted just for today because Boss Lei was present—a rare, once-in-a-lifetime opportunity.

This would be an even bigger incentive for those who were already thinking of getting a new phone, as well as for those who were on the fence.

After all, it was only 2,200 yuan to buy now versus 2,800 yuan later—a 600-yuan difference.

It created the feeling that buying now was an incredible deal.

Sure enough, the bullet comments exploded across the screen:

"Cheng, enough talk! How do we buy?"

"Where’s the shopping cart link?"

"There’s no link yet! You’re talking so much, just drop the link already!"

"..."

Lei Xiaojun was also glued to the livestream. Seeing the frantic comments, he let out a sigh of relief.

Their original price for the Rice phone had been 2,200 yuan; the 2,800 yuan figure had been Mr. Chen’s suggestion.

It was his first time seeing this kind of marketing strategy. It was similar to the Double 11 discount tactics on e-commerce platforms like Mou Dong, but it felt a little more sophisticated.

In other words, he was framed as giving a 600-yuan "perk" to every buyer in the stream, but in reality, the phone’s actual sale price hadn’t changed one bit from what they had originally planned.

The key was that if sales numbers exploded now, people would subconsciously accept the subsequent 2,800-yuan price point.

Of course, to prevent scalpers from exploiting the deal, they had also placed restrictions on the payment process. Each purchase was tied to a national ID, with a limit of two units per person. Otherwise, if scalpers bought in bulk and later dumped them on the market for less than 2,800 yuan, it would create a huge mess!