Super resource tycoon

The promotional video endorsed by Guo Fucheng took only two days to shoot.

The first 1,000 posters have also been produced.

The preparations are all in place, and the rest is concrete implementation.

Junheng 998 Wine Industry Co., Ltd. meeting room.

Cai Diheng convened a meeting with the city leaders of the marketing department, and Wu Jun listened.

"Mr. Wu, the result of everyone's discussion is to first capture the Wanda Center and sports venues in the target city of the store, and the five-A tourist resorts in the city. What instructions do you have?"

After several rounds of analysis, Cai Diheng summarized the opinions of various city marketing executives.

"Oh, let's talk about why we chose these places first, and how we plan to carry out work in the future." Wu Jun took a sip of tea from his teacup, and motioned Cai Diheng to continue.

"First of all, Junheng 998 is positioned as a high-end liquor, and the target group is high-income people. Therefore, we choose places where high-income people often visit and place advertisements accurately." Cai Diheng analyzed, "Wanda Center and frequent events are held. As well as stadiums for star concerts, and five-A-class leisure resorts, the target groups are more concentrated."

Cai Diheng obviously did enough preparations ahead of time, and he talked for about forty minutes.

Everyone in the meeting room kept nodding their heads.

Cai Diheng finally said: “When our shop arrives in that city, advertising and publicity should also be followed up immediately. Both online and offline promotion will be promoted at the same time to maximize the use of limited publicity resources. After Junheng 98 is officially put into production, it will begin to invest in film and television advertising. At that time, the publicity will be stronger and everyone's work will be easier."

"It's very good." Wu Jun nodded approvingly.

Although Cai Diheng entered the industry not long ago, he already has a deep insight into the industry, and Wu Jun never thought of many plans and points that need attention.

"Mr. Wu, would you like to say something to everyone?" Cai Diheng asked Wu Jun.

"Mr. Wu said a few words!"

"Mr. Wu, it's been a long time since I listened to your guidance. Let me tell you a few words."

Other marketing executives in the conference room followed suit.

"Then I will have a brief chat with everyone." Wu Jun smiled and nodded in agreement.

Five companies at home and abroad, with thousands of employees, Wu Jun participated in countless meetings during this time.

As the saying goes, practice makes perfect, even though there is no advance preparation, Wu Jun can also take ten to twenty minutes.

The specific work is carried out by Cai Diheng, and Wu Jun's job is to instill chicken soup for the company's employees.

Wu Jun put down the tea cup and said with a relaxed expression: "Everyone knows that Junheng 998 Liquor Industry Co., Ltd. has a relatively low level of experience in the liquor industry. Compared with some established liquor companies, our background is much shallower. Let the market recognize us, recognize our price, recognize our products, and strive to have a place in the liquor industry as soon as possible."

"Everything is difficult at the beginning. In the next period of time, everyone will be very busy. After we have a certain market retention rate and let others see the potential of our Junheng 998 Wine Co., Ltd., we can choose to open tender for provincial agents. Quotient."

"I firmly believe that we, Junheng 998, will gain a firm foothold in the global liquor industry and, like Moutai Wuliangye, become a well-known brand."

"Wait for Junheng 998 to go out of northern Hebei, to the whole country, and to the world, everyone here will be the company's heroes."

"..."

"I'll say so much today, thank you everyone." Wu Jun didn't even type the draft, and broke for more than ten minutes.

Wow!

After Wu Jun finished speaking, Cai Diheng took the lead in applauding, and there was warm applause in the conference room.

The scene where everyone was depicted by Wu Jun was full of enthusiasm, wishing to set out to explore the market immediately.

The meeting was over. It was already more than five o'clock in the afternoon, and it was after get off work time.

Wu Jun greeted everyone and said, "Everyone, go back and wash first, and we will be there at the Wuzhou Hotel at 7 o'clock in the evening."

"Mr. Wu treats you, you have to go up and down the sky."

"Mr. Wu, let's go back to bathe in incense and get dressed up."

A group of key businessmen went out laughing, but Cai Diheng frowned when he heard the place where Wu Jun ordered the meal.

"What's the matter, Xiao Cai?" Wu Jun asked after seeing Cai Diheng's expression, threw him a cigarette.

"It's nothing, I just thought about other things, and I was distracted." Cai Diheng smiled, his expression returned to normal.

"Let me guess, are you afraid of my girlfriend chasing the guard?" Wu Jun joked, "Don't worry, just eat and drink, don't even think about it all."

Cai Diheng smiled and said: "With Mr. Wu, Xiaoxue feels relieved and never checks posts."

"Then let's go, let's talk to Mr. Chen first." Wu Jun got up and greeted Cai Diheng to go out.

Cai Diheng sighed and got up, hoping that he was thinking too much.

The two came to Wuzhou Hotel in advance.

After seeing Wu Jun and Cai Diheng, the front desk manager in charge of the reception directly called Chen Hansheng without speaking to them.

"Mr. Wu, you are such a rare visitor. Some days have not come." Chen Hansheng smiled and greeted Wu Jun and shook hands warmly.

Wu Jun asked: "Recently, I have made some small business in foreign countries. I have made several trips in the past few years. Mr. Chen has been doing pretty well these days."

"Thanks to Mr. Wu, the business is very good. I heard that Junheng 998 is ready to put more advertising?" Chen Hansheng is an agent of Junheng 998 in Pingshan area, and he is very concerned about this.

Manufacturers place advertisements and agents sit and pick up the bargain. Everyone is willing to do this.

Wu Jun smiled: "Mr. Chen's information is very well-informed. This is what was discussed at the company meeting today."

"It's time to increase publicity. We should promote Junheng 998 as a good wine, so let's share the good things," Chen Hansheng said with a smile, "We are used to drinking Junheng 998, but Moutai will not smell good. Up."

Wu Junqian said: "Mr. Chen compares our Junheng 998 with Moutai. He praises us too much. There is only one wine in the village, and there is a small winery in the village. It can't compare with the big ones like Moutai."

"Hahaha, what a mediocre wine, what a small mountain village winery, if our Junheng 998 is mediocre, then there will be no good wine in this world." Chen Hansheng smiled heartily, "Let's Junheng 998 Liquor Industry Co., Ltd. is now a star enterprise in the county. If you are a small winery, my restaurant would be a food stall."

Wu Jun and Chen Hansheng were two people, one being modest and the other supporting them, and they chatted very speculatively.

"Cai, you have not come here during this time." When Chen Hansheng and Wu Jun were chatting, he did not forget to greet Cai Diheng next to him, "Next time I will bring my girlfriend to the door, and I will be here later. When it's home."

"President Chen is polite, and I will definitely bring her here if you have the opportunity." Cai Diheng responded politely, not too enthusiastic.

The three chatted for a while, and Chen Hansheng answered the phone and left in a hurry. Before leaving, he told the hotel manager to give Wu Jun a free bill for this table.

"Xiao Cai, your state is not right today." After sending Chen Hansheng away, Wu Jun turned and asked Cai Diheng.