The King of Advertising

"Touching porcelain? This is an abominable behavior!"

Wang Qidi asked curiously: "Qiu Xu, what do you mean by mentioning Porcelain?"

Qiu Xu slowly said: "The domestically recognized brand of small household appliances is Camry, right?"

Wang Qidi nodded and said: "Yes."

"This is an international brand with a domestic production base. I have to admit that Xiaoguizi does have unique features in product functional design and other aspects."

He added: "The company has highly paid engineers and designers from Jiamei Electrical Appliances, and we are doing well now."

Qiu Xu smiled and said: "I said this touch porcelain is the porcelain of Camry."

Facing Wang Qidi’s puzzled gaze, he explained: “Do everything possible to connect your Jiutai Electric and Jiamei Electric.”

"They release new products, and you also release new products. From time to time, you publish videos comparing the quality of the products of both sides or comparative analysis videos of violent demolition."

"Launch a big-mouthed high-level leader, or criticize or praise Camry's products or designs, and create news events related to Camry from time to time..."

Seeing Wang Qidi's face showing thoughtfulness, Qiu Xu said straightforwardly: "This is a shameless marketing and promotion method, rubbing the reputation of Jiamei."

"Persisting in this way, over time, the vast consumer groups will unconsciously connect the two of you, and when they see Jiamei, they will think of you Jiutai."

"So that you can stand out from many competing brands."

"However, there must be a premise..."

"What premise?" Wang Qidi asked.

Qiu Xu said solemnly: "Your product quality must be sufficiently guaranteed, otherwise, this kind of promotion method will be to throw a stone in the foot, making Jiutai a joke to set off Jiamei."

Wang Qidi confidently said: "The product quality of Jiutai Electric is absolutely excellent, and it has always been something I have always grasped."

"Compared with Camry, the difference is mainly in functional design, appearance design..."

"There is also brand building!" Qiu Xu added lightly.

Wang Qidi nodded, then emphasized: "Our product prices are much cheaper than Camry."

He looked entangled again and said: "It's just this promotion method, I always feel that some breakthroughs are offline?"

"Qiu Xu, are there any other more orthodox marketing strategies?"

Qiu Xu picked up the small tea cup and drank it, chuckling lightly: "Mr. Wang, although this marketing method will be subject to a lot of doubts and even verbal abuse, the cost is much lower, and the effect I think will be quite good."

"Mr. Wang, you can go back and discuss with the company's core managers before making a decision."

At this time, Wang Qidi understood that Qiu Xu's ingenuity and ingenuity for him would end here.

At the moment, he was not talking about it either, chatting with Qiu Xu for a while, and then checked out.

When Qiu Xu looked at the time, it was almost four in the afternoon.

Thinking of Lin Xi's clarification that he could go home late that night, he got hot, and simply opened a room in Nanjiang Hotel.

After taking a shower, Qiu Xu lay comfortably on the big hotel bed.

He sent a voice message to Lin Xi, idle and bored, turned on the TV and started watching commercials...

Huijin Building, Haitong Electronics!

Han Yu led Liang Bing, Ye Lang and other young people into a large office where 20 or 30 people were working.

"This is our web technology department, they are optimizing the design of the Dingdong website."

Han Yu stretched out his hand and pointed to the next door, and introduced: "There are also a dozen programmers there. Their job is to find website bugs, exploitable loopholes and oversights."

"We need to make sure that there will be no major problems after Dingdong.com is officially launched."

Ye Lang looked at a computer screen with red and yellow hues as the main color. It looked full of colors, and Linglang was full of complicated web pages. He questioned: "Our website looks no different from Taobao and other websites? "

Han Yu gave a light hum, and said, "From the website alone, it really doesn't make much difference."

He also explained: "These two giants have achieved great success. It can be said that my country's online shopping groups are nurtured by them."

"These consumers have become accustomed to this style of website design. We don't need to make the website design unique in order to promote our own differences."

"Qiu Xu called Pengci. We are just latecomers and little brothers. At first, it is essential to rub their enthusiasm and imitate."

"After we have our own fixed consumer group, we will make a differentiated revision!"

Ye Lang curled his lips in disdain, and said mockingly: "Imitation and imitation?"

"This is the level of creative genius everyone touted?"

Liang Bing glanced at him and said coldly: "The promotion strategy of asking relatives and friends to help bargain is enough to realize Qiu Xu's talent."

"Also, what is wrong with the current stage of touching porcelain and imitation?"

"Ye Lang, if you know less, you should speak less, so as not to expose your ignorance and shallowness."

Ye Lang faced Liang Bing's unrelenting words, unable to say anything to refute, and his face flushed for a while.

"Actually, if you look at it carefully, you will find that we have our own distinctive brand column."

Han Yu also didn't have the idea to relieve Ye Lang, pointing to the computer screen and said: "It is these two columns, lucky shopping and more cost-effective!"

He further elaborated: "Lucky buying means that consumers can snap up high-value products such as big-name mobile phones, computers, and cameras for only one or a few yuan."

Someone who is thinking fast, asks tentatively: "Is this a question of probability?"

Under the reminder of this sentence, someone suddenly said: "Ah, what a genius idea."

"Thousands of people snapped up a brand-name computer worth 3,000 to 4,000 yuan. Even if one person only pays one dollar, for us, there will be no loss."

Han Yu said with a smile: "Yes, the exact expression of luck is a chance."

He also explained: "This column, we made it into an advertisement column for companies to promote new products, and it is also a column that is not for profit, but to give back to consumers."

"So, the chance of this panic buying is quite high."

Han Yu pointed to the "More cost-effective" column and said: "This is equivalent to a limited-time group purchase column. Within a certain period of time, as long as the order reaches a certain quantity standard, the price of the product will be executed according to the standard level."

"This column is mainly to stimulate consumers to order more, or to call friends and friends to order together."

Liang Bing nodded lightly and said, "These two columns are very innovative and ideas, and they are also Qiu Xu's suggestions?"

Han Yun gave a hum, and said: "This is what I was throwing out impatiently under my constant urging during a call with Qiu Xu."

He sighed again: "Qiu Xu doesn't know how many things are in his head. It feels like Dora's dream pocket, which will always surprise us..."

The sound of knocking on the door made Qiu Xu, who was lying on the bed bored, jumped up.

He came to the door in a few steps, and said in a deep voice, "The heavenly king covers the earth tiger?"

At this time, a squeaky, slightly shrill voice came from outside the door, "The police are going to check, open the door quickly!"

As Qiu Xu opened the door, he said helplessly: "Xixi, why don't you play cards according to the script?"

As soon as the door was opened, a delicate figure flew towards the forest like a breast swallow.

Qiu Xu subconsciously reached out and hugged him.

After that, his head was hugged by his hands, his waist was entangled with his legs, and his mouth was blocked by softness and gentleness...