The King of Advertising

Chapter 191: Ad placement

At nearly three o'clock in the afternoon, Qiu Xu waited at the company for Liu Yue who had come as scheduled.

"Director Liu, please have tea!"

"Thank you!"

Liu Yue took the cup of tea that Qiu Xu handed over, looked at the scenery of Changfeng Park through the floor-to-ceiling windows, and said with envy: "Congratulations on the beautiful scenery, congratulations on having your own company so soon."

She sighed again: "Like I have been working for so many years, I still work at home, and only after receiving the order did I gather the semi-fixed partners."

"Furthermore, for the post-production of advertisements, only the editing equipment room of others can be rented."

Qiu Xu chuckled: "Your job, Director Liu, requires the cooperation of many professionals and equipment support. My work does not have so many restrictions, and the investment is relatively small, so I will find a relatively better office space."

He went on to say: "Director Liu, let's talk about co-production of "If You Are the One", shall we?"

Liu Yue's eyes lit up.

She came with expectation in her heart, resisting the excitement in her heart, pretending to say quietly: "I thought you would think about it for a week or two, or even more than a month before replying!"

"Qiu Xu, did you get the investment, or did your confidence in me soar inexplicably?"

Qiu Xu smiled inexplicably and said: "They are all. Liu Tao, let's talk about the specific cooperation conditions first."

Liu Yue couldn't hold back her emotions anymore, her chest fluctuated violently, her breathing became much faster.

During this time, she has suffered too many rejections, even glaring and mocking!

Now hope is right in front of us, and all the reservedness and grasp are missing...

Liu Yue was very excited and said, "Qiu Xu, this TV series carries too much meaning to me. If you can provide sufficient funding for filming..."

Liu Yue pondered for a moment, gritted her teeth and decided: "Qiu Xu, if "If You Are the One" is produced, the ratings and reputation of the broadcast are still not ideal, and I will completely stop thinking of filming TV series."

"From then on, I sold myself to your company and only took commercials for the rest of my life."

"If the broadcast results are pretty good..."

Liu Yue said slowly: "In terms of economic benefits, I only need to recover the cost of the investment. I can give you all the rest, not a copy."

"I can also promise that I will take over five of your advertisements at a favorable price every year in the future."

Qiu Xu heard that Liu Yue was in a posture of breaking the boat. In order to smoothly film this TV series, she gave up everything.

He also understands that Liu Yue's pursuit in this TV series is only for fame, not for profit.

Once you have fought a beautiful turnaround, you will naturally have a good fame and fortune in the future.

Qiu Xu smiled and said, "Director Liu, if his grades are not satisfactory, there will be no benefit."

"If you succeed, Liu will guide your interests, and naturally they will still be yours."

This is not Qiu Xu's generosity, others surrendered to the benefit, not paying off.

He still knows the inferiority of people.

In times of difficulty and helplessness, it is natural to dare to say what promises are.

But when it's time to share the great gains, that's a different mindset.

Moreover, Qiu Xu is a layman among laymen for the filming of TV series, as well as the follow-up promotion and distribution.

If Liu Yue had other thoughts, Qiu Xu might not even have a clue as to how she was deceived.

Furthermore, Qiu Xu didn't want the cooperation with Liu Yue to be a one-shot deal.

Even if the filming of this TV series fails, in the future, the studio's advertisements will still require Liu Yue to film carefully.

In Qiu Xu's view, it is worthwhile to make a temporary concession of interests and win lasting dedication and sincere cooperation.

In this case, one person is only obsessed with his heart or ideal, one is generous with fame and fortune, and the two are very happy, which set the tone for this cooperation.

Qiu Xu is responsible for raising funds and supervising the use of funds.

Liu Yue promised to complete the production of this TV series within the budget and is responsible for the follow-up distribution and other industry work.

Distribution of benefits, the total investment is 18 million, Liu Yue brings 6 million, accounting for 30% of the benefits, and Qiu Xu is responsible for the rest.

As for more specific details of cooperation, the teams and lawyers of both parties will conduct specific negotiations.

For this result, Liu Yue is satisfied and can no longer be satisfied.

She said in a deep voice: "After finishing the Haitong Electronics product family fun advertisement, I will not take on other tasks in principle, and make every effort to prepare "If You Are the One".

"I will use two months to finish the work of polishing the script, and another one to two months to complete the recruitment of the crew and the audition of the actors."

"At the latest in March next year, the crew will be able to start."

Qiu Xu chuckled and said, "In this regard, Director Liu, you are professional, and you are the master."

"Do you have an idea in your heart for the main actors?"

Liu Yue sighed and said helplessly: "There are naturally some ideas, but based on my resume and the amount of our investment, it is impossible for others to agree."

Qiu Xu persuaded: "Director Liu, tell me, what if it happens by chance?"

Liu Yueyu said expectantly: "The man in my mind is An Yudong."

"His appearance is not very good, and his age is in line with the personality of the male protagonist in the play, but An Yudong's appearance is very flavorful and looks very comfortable."

"Needless to say about his acting skills, the winner of the Feitian Award and the Golden Eagle Award."

"It's just that our total investment of 18 million yuan is not enough for him."

As soon as Qiu Xu heard it, he knew that the actor had nothing to talk about. The huge gap in remuneration could not be lowered by any favor.

Just listen to Liu Yue continuing: "As for the female protagonist, there are many female protagonists. If you can invite a big star like Tom Fey to participate in a few episodes in the name of a guest appearance, the publicity and ratings of our TV series will definitely be great. helpful."

When Qiu Xu heard this, he knew that this was also an unlikely thing.

They are not large-scale film and television companies, and they can't give them back, and they don't have high rewards.

Qiu Xu had to say: "There are so many film and television actors in China who are willing to endure hardship, have acting skills, and do not have a bright future. Let's explore it ourselves."

Liu Yue smiled, and said with a little helpless tone: "I think so too."

"Maybe, our TV series can be popular with one or two actors!"

Qiu Xu said softly: "The issue of actors, speaking of it, is still a matter of funding and strength."

"This is an urban light comedy. Ad placement should be relatively easy, right?"

Liu Yue said: "We can make corresponding advertising placements in many aspects such as clothing, clothing, vehicles and other travel tools, household daily and daily necessities, and catering."

She sighed again: "If there are big-name celebrities participating in the performance and the ratings are guaranteed, this advertisement placement is naturally very talkative."

"Just now..."

Liu Yue made a helpless gesture of spreading her hands.

Qiu Xu confidently said: "Director Liu, don't forget what I do."

"I should be able to pull some advertisers."

He also promised: "Director Liu, the cost of advertising placement is all counted as additional investment in this TV show."

Liu Yuezhan said with a smile: "Thank you!"

"With Qiu Xu's appeal, I can expect to increase my budget by several million."

Qiu Xu hurriedly said: "Director Liu, don't be so optimistic. I don't have such great ability. In the final analysis, I still rely on the influence of this TV series."

He continued: "Director Liu, I have a song "The Moon Represents My Heart". Do you think it is suitable for the theme song of this TV series?"