The King of Advertising

230 What is a good advertisement

With Dong Kui's departure, Qiu Xu unexpectedly discovered that the atmosphere of this group has not become awkward, but has become more harmonious and eager.

"Qiu Xu, it's not that I hold grudges and be careful, but Dong Kui can't let it go!"

Feng Gangting called Qiu Xu to his side and explained: "In order to prepare and operate the zoo, I and a few like-minded partners invested in our old friends, but there was still no improvement."

"I'll go to Dong Kui..."

Feng Gangting sighed: "At that time, he had the best mix. He ran his family's snack food company and his business was booming."

"He told me that my investment in the zoo was impulsive and it was destined to end in failure."

"later……"

Feng Gangting took a sip from his teacup and said, "Your prospective father-in-law gave it from his eldest brother-in-law, and I borrowed a sum of money."

"Lao Ye and Lao Yan also helped a little, let me go through the most difficult period."

At this time, Yao Jian interrupted and said: "Old Dong, this man, his heart is not bad, but he is a little bit unspeakable."

"It can be said that he is a little heavy on guard, and he always suspects that others want to take advantage of him."

Feng Gangting chuckled and said, "This party specially notified him to come over. We really did it with good intentions."

"I heard that in the past two years, the development of his main business has not been smooth, and other investments have also encountered a lot of trouble."

"Unexpectedly, he has this attitude..."

Feng Gangting coldly hummed again: "Different ways are not conspiring. He has always been out of sync with us, and it's not unreasonable..."

Qiu Xu listened quietly, and sometimes he echoed.

He also understood that the matter between them was freezing three feet and not a day's cold, and it was hard to say who was right and who was wrong.

But the father-in-law chose to stand aside, Qiu Xu naturally expressed his attitude with a clear-cut stand.

"Bang...Bang..."

Feng Gangting tapped on the coffee table lightly, and after attracting everyone's attention, he said loudly, "Everyone, no matter what the reason, my decision made Qiu Xu reduce one possible customer in the future."

"You guys can help think about whether there are any friends' companies that need to be advertised, so please introduce them quickly!"

Qiu Xu hurriedly said, "Uncle Feng, it's not necessary. I really don't lack customers now, and I really don't lie to you!"

Lin Leshan also said, "Old Feng, you don't need to be so inspiring, because with Qiu Xu's ability, he won't be hungry."

"No one dislikes too many customers."

Feng Gangting said solemnly: "I said you, but don't think this is a favor to others."

"When your friends see the advertisement designed by Qiu Xu, they will understand that they owe you favor."

Hearing this, Qiu Xu was a little surprised.

He has worked with Feng Gangting once in all, so why is he so confident in himself?

Zang Qiang laughed and said, "Old Feng, even though you have spared no effort in recommending it, I still don't believe you."

"But, I believe in Lao Lin."

He picked up his cell phone and looked through his address book while saying: "Lao Lin dares to give such a precious daughter to Qiu Xu. It is of course not his skin that matters."

"found it."

Zang Qiang said: "He is also a veteran, and his family makes snack foods such as shaqima, rice cakes, and rice crackers."

He couldn't help but smile and said: "It's a coincidence, and Dong Kui's company is in the same category of snack food."

Zang Qiang shook his cell phone towards Qiu Xu and said provocatively: "Qiu Xu, I leave this decision to you. If you are counseled, I won't make this call."

Facing the scrutiny of Zang Qiang, Lin Leshan, Feng Gangting, and a few others, Qiu Xu smiled and confidently said, "Uncle Zang, hit."

"Just so, I also thought of a TV commercial idea about snack food!"

Zang Qiang responded directly with actual actions and pressed the dial button of the phone.

The mobile phone was quickly connected, and a bright voice came from the external speaker of the mobile phone.

"Comrade leadership, please tell me something!"

Zang Qiang laughed and said, "Be serious, this is something I want to talk to you."

"Oh, leader, you say, I'm listening carefully."

Zang Qiang glanced at Qiu Xu again and said, "That's it. There is a kid on my side who is doing advertising design."

"He said without shame that he has an advertising idea, which is very suitable for snack food."

"I thought, you are in this line of business, to beat him for me, and let him know that there are some great things."

Hehe laughter came from the phone, "Leader, no problem. What kind of advertising design is it?"

Zang Qiang made a please gesture towards Qiu Xu.

Qiu Xu cleared his throat and said, "Uncle, hello! The idea I came up with is..."

He slowly described: "There are two children in the family, and the older brother is one and a half taller than his younger brother."

"At home, my elder brother always bullies his younger brother in a okay manner, and he can only endure it."

"On this day, my brother was sitting on a bench in the park, took out a bag of Shaqima, and was about to open it to eat..."

"Suddenly, two bear kids came and snatched Shaqima away."

"The opponent is taller and stronger than the younger brother, and the younger brother dares not to speak..."

This idea came to Qiu Xu's mind for the first time after learning about Dong Kui's main snack food business.

This is a very clichéd story of brothers getting along.

"My brother appeared and was so scared that the other party obediently handed over Shaqima, and then fled."

"Under his brother's expectant and worried eyes, the elder brother hesitated, and finally returned Shaqima to his younger brother."

Qiu Xu finally said: "This is my idea, please correct me."

Zang Qiang first said: "Isn't this just brothers humiliating themselves against the wall, there is nothing special about it?"

Following his words, Qiu Xu noticed that Feng Gangting was frowning, Lin Leshan was still expressionless, and the faces of others showed playful and questioning expressions.

This is too high before, and when it shines, it will show up and hit the ground?

Facing their suspicion, Qiu Xu showed a faint, unpredictable smile.

This advertisement can be remembered by myself, which proves that it is a good advertisement that can impress the audience.

These people's doubts only show that they don't know how to appreciate tasting advertisements.

Advertisements like "Give me platinum as a gift" and "Heng Yuanxiang, Yang Yang Yang" have been complained by countless people.

But judging from the evaluation criteria of the advertisement, this is definitely a good advertisement.

In the silence, Zang Qiang's phone heard the person's voice again.

"Young man, how much do you offer for this ad creative?"

Qiu Xu pondered and said, "Three hundred thousand!"

"Okay, I want it!"

Zang Qiang couldn't sit still, and hurriedly said, "Su Yuanfang, don't have any misunderstandings..."

"Leader, I did not misunderstand your relationship."

The voice on the phone interrupted: "Leader, you have always adhered to principles. I know this!"

"I bought this advertising idea because it was worth the price."

"Leader, this is a good advertisement."

"This is a good advertisement?"

Zang Qiang asked with some doubts: "This advertisement just tells a story of brotherhood. There is no focus on the product."

"If you're not welcome, it's okay to replace Shaqima with other products such as food, drink or toys."

Su Yuanfang chuckled during the call: "Leader, let's put it this way, for our manufacturers, ads that consumers can remember after seeing them are good ads!"

"This advertisement is about a pair of brothers."

"It's very warm, noisy and noisy between brothers, and it's very common, and it makes those of us who have experience smile knowingly."

"It will also make young people of the same age feel the same. Why do you deliberately bully your younger siblings or brothers, deliberately eat up their hidden snacks, etc."

"It is common for the bullied party to buy delicious snacks and go to the park and other places to eat before returning home."

"This advertisement can GET to the hearts of many people."

"As for there is no focus on promoting products..."

Feng Yuanfang emphasized: "This is not important. As long as consumers remember this advertisement, they are equivalent to remembering our products."

"Leader, this is a good advertisement, I think it is worth 300,000 quotations..."