The King of Advertising

Qiu Xu looked at the man named Liao Hui.

He is about one meter tall, has a back hair that shows confidence, has a high nose, and has a fair face. He is about thirty years old.

Thirty is a relatively productive age for creative workers.

I have work experience and life experience, and I will not reject new things.

This gives them more insights into life in terms of creativity.

Qiu Xu asked: "Always engaged in advertising creative work?"

Liao Hui shook his head and said, "I used to be a professional photographer. I traveled all over the country to take pictures of social, cultural and natural landscapes and sell them to magazines, newspapers and websites."

"I got married two years ago and it was not suitable to run around anymore, so I joined Zhongcheng Advertising."

Liao Hui handed over a tablet computer and introduced it softly: "Mr. Qiu, these are some of my works in Zhongcheng's advertisement, please correct me."

He explained: "Most of the creative ideas of Zhongcheng advertising are the result of group brainstorming."

"The creative ideas for these advertisements were first proposed by me, and the copywriting was also written by me."

Liao Hui deliberately added: "The partner is still quite satisfied with the feedback on the effect of the advertisement."

Qiu Xu nodded lightly, and began to appreciate the advertisement on the tablet screen.

There are five ads in total, one for tea, organic rice, white wine, milk powder and instant noodles.

After reading it, Qiu Xu discovered the difference between the other's creativity and his own.

This Liao Hui is better at using colors, objects, scenery and special effects to build beautiful pictures and images, giving people a beautiful enjoyment, to attract consumers.

To put it succinctly, this Liao Hui is a genre of picture consciousness.

And Qiu Xu's previous advertising works can generally be attributed to the story genre.

After all, the advertisements Qiu Xu saw before he was born, the pictures are beautiful, it is difficult to remember or describe.

However, interesting story stream advertisements can be simply retelled.

Qiu Xu muttered to himself: "You can learn from each other and complement each other."

He put down the tablet and said to Liao Hui: "It is obvious that your photography experience has largely affected your creative direction."

Qiu Xu pondered for a while, then smiled and said, "This advertising design idea is a bit of panacea."

"It is possible to intercept the production process of the product, or the raw material of the product, or a certain external characteristic of the product, and express it in an artistic style."

Liao Hui said respectfully, "Mr. Qiu, what you said is right, it can be said that it hit the nail on the head."

"Strictly speaking, these advertisements of mine are not considered creative, but an artistic beautification and processing."

Qiu Xu smiled and said, "Liao Hui, these advertisements can be shot so beautifully and attractively, which shows that you have real skills."

"Moreover, this type of advertising occupies at least 70% to 80% of the market share on the market."

"So, your talent will be welcomed no matter which advertising company you go to."

Liao Hui confidently said, "Mr. Qiu, I also know what you said."

"In fact, if our creative team really can't come up with a better idea, Director Yuan will throw the list to me to deal with it."

He sighed unwillingly: "I don't want to be the last helpless choice in the team."

"Actually, I have always been thinking about breaking through my limitations, but I have not been successful."

"Perhaps changing the environment is a better decision."

Qiu Xu pondered for a moment and asked, "What are your requirements for salary?"

Working in a large advertising company like Zhongcheng Advertising has proven his ability.

Coupled with Qu Moli's introduction, Qiu Xu stopped questioning the other party's ability and went directly to the substantive question.

Liao Hui hesitated and said, "If you can study with Mr. Qiu, you will laugh out loud in your dreams if you don't get paid."

"It's just that I still have a mortgage on my body and I have to support my family..."

He paused, and said, "Mr. Qiu, as long as he gets no less than 15,000 yuan a month, it will be fine."

Qiu Xu nodded.

He understands that this salary requirement is not high in terms of Liao Hui's ability.

Even if it is not clear about Liao Hui's actual income from Zhongcheng advertising, it must be much higher than this figure.

Qiu Xu chuckled and said: "Although my studio hasn't been established for a long time, it won't let you lower your living standards and work."

"How about this……"

He thought for a moment, and said: "Because the studio now has four people in total, and there is no mature salary system yet."

"I will set your basic salary at twelve thousand, a one-month trial period."

"Bonus or something, according to work performance and work results."

"What do you think?"

Liao Hui said happily: "I have no opinion. Thank you, President Qiu, for your approval."

"Then when are you?"

Liao Hui said with some embarrassment: "In the past, a colleague resigned, and the formalities can be completed in less than a week."

"But I can't figure out Director Yuan's thoughts now."

"However, the longest will not exceed one month..."

Here, Qiu Xu and Liao Hui are discussing. Lin Xi and Qu Moli, who are sitting not far away, are also chatting happily with an alcoholic drink.

"Lin Xi, can you ask, how did you and Qiu Xu meet?"

Thinking of the initial acquaintance, Lin Xi couldn't help but happily said: "He wanted to see the company's vice president Xing, who was in charge of marketing, but was stopped by my small front desk, so he cleverly pretended to be the flower delivery brother and fooled him."

Qu Moli curiously asked, "At that time, he was dating you as a flower-sending brother?"

Lin Xi nodded and smiled: "Yes."

"I saw that he was so handsome at the time, so I thought about dating first. Unexpectedly, I picked up a treasure, not a vain embroidered pillow."

Seeing that Lin Xi didn't look like a liar, Qu Moli felt an indescribable feeling in her heart.

She asked tentatively: "Lin Xi, you are so beautiful and you drive a sports car worth more than 2 million. There should be many good boys chasing you?"

Lin Xi smiled and said, "Jasmine, maybe you don't believe it. In fact, there are not many boys chasing me these years."

She secretly said in her heart, knowing the basics, she didn't dare to chase, and even if she wanted to chase, she was scared away even if she asked.

"Jasmine, are you weird?"

Lin Xi looked happy and said: "When I met Qiu Xu at that time, I felt very kind and unique."

Qu Moli said perfunctorily: "This should be fate, or love at first sight."

"Hey, Lin Xi..."

She was embarrassed and said, "Can you tell your cousin Lin Bin to stop sending flowers."

"I have no feeling for him..."

"Jasmine, don't rush to refuse, it feels like it's all coming out."

Lin Xi eagerly persuaded: "Although my cousin Lin Bin looks ugly and a bit ugly, he is very nice and gentle..."

"What are you talking about?"

After hearing this question, Qu Moli and Lin Xi realized that Qiu Xu and Liao Hui had already walked over.

Lin Xi stood up and said, "It's a topic between some girls."

"You guys are over so soon?"

Qiu Xu smiled lightly: "It's over. Liao Hui is the talent the studio is looking forward to. I am very happy for his joining."

"Thanks also to Qu Moli for the recommendation!"

Qiu Xu said politely, "Liao Hui, Qu Moli, the cocktails here are quite good, it is worth tasting."

"You don't have to be polite, I have already agreed with the boss, and all consumption will be charged to my account."

"Lin Xi and I still have things to deal with in a hurry. Let's go one step ahead..."

Qiu Xu pulled Lin Xi, greeted Lin Zi and Fatty, and hurriedly left the bar.

As soon as he got out of the bar, Lin Xi blushed and said, "Big Pig, why are you so anxious?"

"Your interview was too sloppy and perfunctory, right? It ended in just ten minutes!"

Qiu Xu explained with a smile: "This Liao Hui is capable, and it belongs to the ability of a panacea. He can handle any advertisements."

"This kind of talent is indispensable for an advertising company. Since I have encountered it, I can't miss it."

Qiu Xu said happily: "As for other things, such as the creative level of story-based advertising, I will slowly discover and cultivate them in my future work."

"It's a pleasant surprise to have the talent in that area. No, it doesn't affect my recruitment of him. I don't want to waste time in a hurry."

He looked at Lin Xi, his eyes eagerly said: "Tonight, I stay up all night, I have to clean up you ninety-nine and eighty-one times."

Lin Xi raised her eyebrows and said provocatively: "Just let the horse come here, who is afraid of who?"