The King of Advertising

Qiu Xu followed Mei Yun to the first wooden door on the second floor. At her suggestion, he knocked on the door himself.

Qiu Xu entered the room and found that it was decorated like a meeting room.

He knows Rong Changqing, Chairman of the Board of Directors of the China Merchants Bureau, Zhan Hejun of the Fuji Group, Chairman Song of the Nanjiang Group, and several middle-aged and elderly people who look familiar or strange, sitting around a rosewood tea table.

After just two steps, Qiu Xu took a quick inhale of his nose.

A delicate and elegant smell scattered in the room is a straight heart and spleen, which makes him feel refreshed and clear in his head.

He couldn't help but take a deep breath and saw Zhan Haojun wave at him.

“Come sit down!"

Qiu Xu stepped to Zhan Hejun's side.

He stood upright and consciously put himself in the position of postgraduate student at the end of the school. Respectful greeting: "Mr. Rong, hello! Hello, Mr. Jane! Hello, Mr. Song!"

Faced with those unfamiliar people, Qiu Xu said, "Good evening, everyone!"

He did not forget to introduce himself, "I am Qiu Xu of Asahi Sunrise advertising media, please teach a lot. ”

"Zhan Hejun took the message and laughed. 'We dare not teach,' he said. 'It's about time we asked for your advice!"

He then looked at the people around him and said, "Don't look at this young man's excesses, his brain is alive. ”

“The economy of sharing that we just discussed was first proposed by this guy. ”

With Zhan Hejun's supplementary introduction, Qiu Xu noticed that the other few people looked at themselves and became a lot more solemn.

At this time, Rong Changqing, sitting in the main seat, said: "Qiu Xu, let me introduce you, some elders here. ”

After Rong Changqing's personal introduction, Qiu Xu finally knew the identity of several others.

They are Zhong Yuan, President of the Binhai Chamber of Commerce and Industry, Liu Qi Fellow of the Institute of Economics of the Chinese Academy of Social Sciences, and Chen Lingjin President of the Binhai Branch of the People's Bank of China.

In addition, there are the bosses of several coastal heavyweight groups such as Oriental Airlines, Yangtze River Industry and Donghai Holdings.

After Qiu Xu met them all, he sat carefully in the vacant seat beside Zhan Hejun.

In the next twenty minutes, people shared some questions about the economy, asking, or comparing Qiu Xu.

Fortunately, before Qiu Xu, he shared the car with Xue Lang of Huasheng Automobile. Liu Yunsheng, who has a website for everything, also had one or two in-depth exchanges on sharing the bike.

In communicating with both of them, as well as their team, Qiu Xu drained out what he knew and thought, and also absorbed a lot of things from each other's feedback.

Qiu Xu realized that his own understanding of the sharing economy was more systematic and deepened than before.

Therefore, for today's exploration, Qiu Xu's sense of self is quite good.

After answering at least a few questions, Qiu Xu obviously felt that when others asked again, the tone of voice was much more serious.

They are really exploring, asking for advice, not competing...

The youngest of you, at least 20 years older than Qiu Xu. Qiu Xu took the initiative to make tea.

He can also take the opportunity to pour tea and give himself more time to think, so as not to make childish mistakes.

Qiu Xu poured another lap of tea and sat down. Zhan Hejun's voice sounded in his ear.

“Qiu Xu, what new thoughts and ideas have you got lately?"

“Let's hear it so we can be shocked again. ”

Qiu Xu hastily said, "Mr. Zhan, please forgive me. Is there anything you can think of that will shock you? ”

“The last time I shared the economy, I ran out of good luck. Though I've been thinking a lot during this time, I have nothing to gain. ”

Zhan Hejun was a disbeliever.

“Qiu Xu, I don't know about you yet. You're just a slippery head. You're always hiding it. It's not pleasant at all. ”

He looked at Rong Changqing and said, "Old Rong, this is your territory. ”

“It's up to you to let this kid Qiu Xu spit something out. ”

Rong Changqing shook his head and smiled. Looking at Qiu Xu, he said, "Qiu Xu, old Zhan has said this. If you don't say anything, will I be very embarrassed?"

“Qiu Xu, just say something. ”

He added: "As long as we think that you have something to say, I will do my best to grant you a request. ”

As Rong Changqing, this promise is not too high.

Qiu Xu said, "Mr. Rong, you are chasing the duck on the shelf. ”

“You can see it all..."

He made a joke and said frankly: "I have nothing to do with it. The goods in my stomach can't be forced out. ”

Rong Changqing reached out a little to Qiu Xu and smiled: "Don't say it's useless. ”

“Qiu Xu, do you think I know nothing about what you've done during this time?"

“Dingdong Net is preparing a live broadcast of the prefect selling goods, and I know it's because of your advice. ”

“It's your design to smash special glass money boxes on the internet lately, as well as the kissing silhouette of a young lover. ”

“You said you didn't have any groceries, I don't believe you!"

Rong Changqing urged again: "Qiu Xu, whatever the content, you have to say something out. ”

“Hurry up..."

Qiu Xuzhang sighed and sighed bitterly for a while.

“All right, I'll just throw bricks to attract jade, and say that an economic form that is already quite shaped today..."

In the eyes of everyone, Qiu Xu said slowly: "platform economy!"

Liu Qi researcher said: "Taobao, everything, Dingdong Net, this business development model?"

Qiu Xu nodded and said: "This is our most common platform economy model. ”

“My main point is that in today's advanced information technology, each of us should have a platform economy mindset. ”

Qiu Xu said slowly: "We may have heard that there are hot pot shops, cafes that will accompany single dogs with a doll or doll for guests who come to eat hot pot and coffee. ”

“If I were the owner of a coffee shop, I would do so..."

Qiu Xu stood up and said, "For example, I gave a girl to drink coffee with a figure dressed in fresh clothes. ”

“If the girl likes the clothes and accessories on the doll, she can scan the QR code on the doll's clothing from her mobile phone to get details of the suit and buy a chain connection. ”

“A QR code like a dating net can also be posted on the figure..."

Speaking of this, Qiu Xu noticed that a few people here nodded with enlightenment.

Qiu Xu continued: "This is the economic thinking of the platform, turning a small cafe into a small platform with the help of information technology and other people's platforms, multidimensional increase in additional income. ”

“Every time you sell a piece of clothing, you make a lot of money by smoking it for $10 or $8, right?"

“What if I was a hundred coffee chains..."

“Isn't my bargaining space bigger?"

Qiu Xu continued: "On the other hand, if I am a clothing brand owner and I am in hundreds of cafes by the sea, I personally think the effect should be good to promote and sell my clothes to the target customers in this way. ”

Qiu Xu took out his mobile phone and shook it at the crowd. "This is a new high-end business mobile phone recently launched by Haitong Electronics at a good price. ”

“They gave it to me. I didn't spend a penny!"

Qiu Xu shook the handset again and said: "Assuming that the handset sold 1 million units in China, it was held by high-end customers and was well received by customers. ”

“That Haitong Electronics is not the kind of software that can say to a wealth manager, I can pre-install your software. ”

“But yes, you're going to give me a preloading fee, and for every deal you make, you're going to give me a commission. ”

“Did you say that Hyatt Electronics will receive the money?"

Seeing a few gently nodded in response, Qiu Xu continued: "So, just have a stable customer base, we can all use platform thinking to expand additional income. ”

“Like big platforms, there are companies in everything, mainly shopping websites, logistics companies, credit finance, physical supermarkets, registered companies, I heard that there are hundreds of them. ”

“Now they're starting to share bikes again. ”

“As far as I know, the Taobao website is also expanding the acquisition of industries that appear to have little professional relationship with the main business. ”

Qiu Xu analyzed: "From my point of view, they are pursuing a large and comprehensive effort to create a closed consumer ecosphere. ”

“Within this closed circle, the website platform makes the most of the economic benefits to customers..."

“At the same time, attract more customers by forming a consumer ecosphere platform!"

Qiu Xu felt thirsty and picked up his cup of tea and drank it all up.

He dropped the teacup and looked at Rong Changqing. He asked: "Mr. Rong, what I'm saying is a bit confusing. ”

“Look, can you change the request?"