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Chen Yi is not stupid. It’s all to the point. If you don’t understand anymore, you’ll be too stupid. Chen Yi said with open eyes, "It means that the conference room can’t seat the person who is coming today, that is, the person who is coming today. At least fifty people?"

Li Shan nodded: "Don't be nervous for a while, just keep up. You are well prepared. It must be no problem. According to my experience, if it goes well, the conversion rate of the number of people can reach 60%."

Chen Yi was taken aback for a moment: "Will it be so high?" Li Shan said with a smile, "Almost, you must know that Shanghai Securities has already done a screening when inviting these big customers, which means that the people who came today are not You must want to buy, but you must be interested or intent. With your preparation level, if you perform normally, the standardization rate of 60% is actually not too high."

Chen Yidao: "Brother Li, why do you say that Shanghai Securities should help us? Will they do any good?"

Li Shan smiled: "You still don't know much about these brokers. Let me tell you, they help us provide venues and invite customers. If our product is finally established, then our product will open an account with them. The commissions generated by each transaction are their income. Compared with the commissions brought to the brokers by these people who make stocks by themselves, if we do one million funds, we will increase the income by at least 20,000 to 30,000 per year, and Guo Ge I should tell you that sales have a performance commission. For every one million sold, they will get the same performance commission as you at the end of the year. Do you think they have the motivation?"

Chen Yi is not stupid, he just has little experience. Hearing Li Shan simply raised a few words, he nodded and said that he understood that if these people use their money to make stocks, they will probably be caught in the stock market. Choosing to wait for the stock market to rise back, instead of trading, just simply waiting for these securities companies (that is, brokers) will have no income, but if the money is purchased for products like Ruiming Investment, they will be operated by professional fund practitioners. , The annual revenue is very considerable, more than one million to two to 30,000, the company’s product scale is around 80 million, and it’s about at least nearly two million more revenue per year. What if there are more products?

After thinking about it, Chen Yi understood why Shanghai Securities was so active.Li Shan had a look of emotion on his face, his eyes showed a bit of nostalgia, and he whispered softly: "This industry is not so messy. It's all about benefits. With benefits, everything is good. Without it, it's useless. Sometimes I am envious of other industries, which have benefits and sentiments, and this industry does not mean that there is no friendship at all, but that the benefits take up too much." This should be the first place in Li Shan since Chen Yi met Li Shan Time my heart.

Chen Yi asked, "Brother Li, what did you say?" It was not that Chen Yi didn't hear it, but didn't quite understand it. In his opinion, isn't work just for making money or profit?After all, everyone has to live, what's weird about this.It's just that Chen Yi still doesn't know that this industry is far less simple than he thought. He underestimated the temptation of profit and money.The rules in this industry are very simple and simple. If you have money and can make money, you are an uncle, but if you don't, it is an ant.He really understood what Li Shan said today, it was years later.

Li Shan shook his head. This time he did not explain to Chen Yi as before: "It's okay, you will know it later." Just when Chen Yi was thinking about asking a few more questions, the host of Shangxin Securities left. On the podium.Chen Yi knew that the roadshow was about to begin, so he didn't ask more.

Host said: "Dear customers, hello everyone, welcome to our CITIC Securities to participate in Ruiming Investment’s product sales roadshow. Everyone knows Ruiming Investment is the pride of Xinghai City, and every product issuance is bound to be received by everyone. I believe that the products issued by Ruiming Investment this time will not be worse than before. This time we are fortunate to invite Ruiming Investment’s marketing manager, Mr. Chen Yi Chen, to conduct a roadshow for everyone. Everyone applauds and welcomes."

After speaking, the host nodded in the direction of Chen Yi, and there was applause. I don't know if the design of this conference room will amplify the reverberation of applause, which sounded like thunder in Chen Yi.

Chen Yi took a deep breath, got up and walked to the stage.Chen Yi stood still on the stage and picked up the microphone. Only then did he see that the number of people in the conference room was far from when he first arrived. Looking around, there were not many vacancies in the conference room. There were more than 80 people. The meeting room was actually full, and Chen Yi also saw that temporary seats were added in the aisle. The audience of nearly a hundred people made Chen Yiben’s calm heart again.

But when Chen Yi saw Li Shan sitting in the first row smiling at him, his heart settled down.Opened the prepared PPT, and started the roadshow according to the prepared content, from the introduction of the company and fund managers to the historical performance display, to the description of the company's investment philosophy, as well as the products to be issued this time and the expected earnings in the next few years , Chen Yi said more and more naturally, and gradually fell silent in his own narration.

Chen Yi completely forgot that he was facing nearly a hundred big customers with assets of at least one million, and facing these big people he had to look up to. He was a little nervous at first, and his tone was not natural and a little blunt. When I talked about it, there was no tension at all, and even played a few small jokes to liven up the atmosphere. I don't know whether Li Shan trained Chen Yi well before, or Chen Yi himself was excellent. The simple explanation made the audience listen very seriously.

I laughed with Chen Yi’s jokes from time to time. Li Shan was a little worried at first, but watching Chen Yi’s performance getting better and better, even exceeding his expectations, then look at the audience’s reaction, Li Shan knows , This roadshow has been considered a success.

After the regular content was finished, some customers asked some investment-related questions. Some of these questions Li Shan had already told Chen Yi before. Although some had not been said before, Chen Yi was also very clever. When I talked to him, he knew that the central idea of ​​these customers’ questions was “how to prove that the company has the ability to make money continuously.” How to prove that the previous money was not based on this luck, on the market, and how to prove the previous way of making money The method still applies afterwards.

Whether it is asking people-related questions, historical performance-related questions, or your views on current market conditions and future market conditions.Chen Yi answered from this perspective, grasping the customer's psychological answer to the customer's satisfaction.

The scheduled time of one and a half hours passed without knowing it. Seeing that everyone did not ask any more questions, Chen Yi returned to his position when the host came on stage. Li Shan gave Li Xiuran a thumbs up, and Chen Yi felt that he was playing Not bad, that kind of everything is under control, and it feels great to sway freely.

The host said: "Since everyone has no problems, today's roadshow is over. The products issued by Ruiming Investment will be sold in our business department for a week from the day after tomorrow. The rules of private equity funds are also all the same. I know that the purchase starts at 1 million and the purchase amount is increased by an integer multiple of 100,000. Everyone is welcome to come and buy. Thank you for your participation and once again send the applause to President Chen Yichen of Ruiming Investment."

There was thunderous applause in the field again.

After the roadshow, the general manager of the sales department invited Li Shan and Chen Yi into his office. The general manager is a fat middle-aged man named Zhao Qi. He has a very big beer belly. The suit looks like a robe on him. The fat on his face made his eyes very small, but the shrewd gaze in his eyes was hard to ignore.

After entering the office, Zhao Qi shook hands with Li Shan and said, "Mr. Li, it has been a long time since I saw you. You have never seen you since you were promoted to fund manager."

Li Shan also smiled slightly: "It's been busy these days, and a lot of work has yet to be adapted. When this period of work is over, please invite Mr. Zhao to dinner."

Zhao Qi hurriedly said: "How embarrassing it is. I invite you to dinner. When will President Li have time to tell me, I'll treat you."

The two laughed, and Zhao Qi turned his gaze to Chen Yidao: "This little brother looks awkward. He is a new recruit from Ruiming Investment? The road show just now performed very well, I want to buy it."

Li Shan looked at Chen Yi and smiled and did not speak. Chen Yi could naturally see that Zhao Qi and Li Shan knew each other, so he stood quietly aside. Now seeing the two of them turned their eyes to him, he smiled at Zhao Qi. I laughed and introduced myself: "Hello, Mr. Zhao. I am Chen Yi, the marketing manager of Ruiming Investment. I have just joined the company and have not had time to visit you. Mr. Li has been telling me about you and said that you are very influential in the industry. I have a lot of strength and experience. Let me learn more from you. I hope to communicate with you more and learn more from you in the future."

Listening to Chen Yi's words, Li Shan's eyes were full of approval. He naturally hadn't mentioned Zhao Qi to Chen Yi before. These words were all thought of by Chen Yi.

Zhao Qi is also an old man in the industry. Naturally, Chen Yi's cleverness can be seen, but he is still very happy to be praised and given enough face. If Chen Yi tells the truth, he has never heard of Zhao Qi's name, Zhao Qi Although it won't show anything, but I will definitely not be very happy.Zhao Qi said: "Mr. Li has a good reputation, that is, he has entered the market a few years earlier, and he has experienced a little more. In the future, please feel free to come to my office for tea and chat."

Zhao Qi and Li Shan chatted for a few words. Li Shan took Chen Yi away with the excuse that the company had something to do. Before leaving, he said: "After that, the product sales will trouble Mr. Zhao."