Before the mutation, Xiang Kun didn't even want to think about things like opening a store, managing, and propagating, because he found it very troublesome - and he was most afraid of trouble.

It's not that he likes trouble now, but the brain is running fast all the time, even when he is in a daze, the brain will automatically collect and judge the sensory information around him, and analyze what others say.

Once he hears the issues he is interested in, or the issues raised by people he thinks are more important, he will subconsciously start thinking about countermeasures and come up with plans.

This is the result of his various targeted trainings for so long, as well as many mutations and evolutions.

Therefore, when Xiang Kun had just stepped into the "You Long Hotel" and judged that the restaurant in You Meng was difficult to operate, he had subconsciously started to think about solutions for him.

You Meng's dishes are definitely okay, but this is only the basis for making a profit in a restaurant. In addition, there are many other factors.

"Now is the age of information, the age of mobile Internet, people have too many kinds of information. Unlike more than 20 years ago, when we saw a certain brand appear on TV, we would feel that this brand is willing to spend the money. Advertising, it should be reliable. Nowadays, ordinary people are watching advertisements all the time. All kinds of advertisements have long been bored. Even the slightly obvious softness can easily make people disgusted and repulse. Psychology can play a very limited role." Xiang Kun said slowly.

You Meng wondered: "Then what else can I do without advertising? Those big brands also need to advertise, and find endorsements?"

Xiang Kun said: "People are wealthy, so they don't care about efficiency. You can hear the sound when you hit it. If the sound is enough, you can attract a lot of attention. But the cost is not high, but to achieve good results, you have to talk about strategy. Didn’t you say that bamboo rat meat suddenly became popular after the “Hua Nong Brothers” became popular? Not only did the market increase, but the price also rose. If their videos were regarded as bamboo rat meat advertisements, why would you say Will it work so well?"

In fact, after listening to Tang Baona singing at station B before, he accidentally saw a few videos of the Huanong brothers before he knew about this combination that had become prosperous because of bamboo rats.

You Meng thought for a while and said, "Because netizens don't think those videos look like advertisements?"

Xiang Kun shook his head: "No, even if they made it clear that this is a bamboo mouse advertisement, netizens still watch it happily and are still happy to help them spread it.

"The key is two words: content.

"In the era of information explosion, content is king!

"Of course, you can spend money on hot searches, and you can spread ads on all major platforms, so that users are full of your ads.

"But good content can be spontaneously spread by netizens. In this era, everyone is equivalent to a self-media of different sizes, and the transmission of information is too easy and convenient. This is why we have not much funds. The self-employed, the most cost-effective, and the best way to get users’ G-spots."

You Meng was stunned when he heard it, deeply feeling that Xiang Kun deserved to be a person in the IT industry until his hair fell out. The theory was really a set, and then suddenly remembered something, and said: "I remember, two days ago I saw a video in my cousin’s circle of friends. The name was very long. It only took more than ten minutes to make a short video. I was so crying. Then I transferred to my circle of friends. My nephew saw it and turned it, and my wife turned it too...and we all know that this is a UnionPay advertisement. Damn it! If you don’t give it, you can let us forward the advertisement, really...what are you talking about? Here? Content, content is king."

Xiang Kun said: "So, we need some interesting content, and then let people follow you, pay attention to your store, and turn your store into an online celebrity store. In this case, what is the flow of people in the commercial street? In this way, it is no longer the key to determining your development."

You Meng sighed: "How can it be so easy? I thought for so long that in the past few years, there was only one advertisement that allowed me to take the initiative to transfer, and the Huanong Brothers were just that pair."

"Well, I naturally care about it. Let's talk slowly at night."

...

After arriving at the venue You Meng said, Xiang Kun felt very satisfied when he saw it.

In the eyes of most people, the roads here are so bad and remote, and it is a kilometer or two away from the residents of the nearest village, which is really not a good place.

But for Xiang Kun, it is a good place to live in seclusion.

And there is a large area next to it, which can be expanded if necessary.

In the future, there are large mountains and forests, the terrain is complex and rugged, and the end is invisible at a glance. It is difficult for ordinary people to pass, and it is too desolate, which looks a bit gloomy, but Xiang Kun has already begun to fly in the forest in his mind. The situation of training and practicing bow and arrow.

This side has obviously been abandoned for a while, and the factory inside is very messy. You Meng is taking out his mobile phone and preparing to contact the owner here, only to find that Xiang Kun slowly touches the corner, and can't help putting down the phone, and curiously follow past.

Then You Meng was taken aback, because in the grass not far away, a dark cobra was standing up, expanding its neck, and preparing to attack Xiang Kun who was slowly approaching.

You Meng was very nervous, and subconsciously wanted to see if there were any bamboo poles or wooden sticks next to him. He and Xiang Kun also caught snakes when they were young, but they were completely non-poisonous grass snakes. snake"!

But before he was tense, he saw Xiang Kun stretched out his right hand, as if he was about to touch the head of the cobra, and then grabbed the snake's head suddenly.

"Fuck you!" At this time, You Meng breathed out his breath, leaning over to look at the cobra head held in Xiang Kun's hand, shocked and inexplicably: "I almost thought of your epitaph just now. ..."

Xiang Kun looked at the cobra whose head was pinched in his hand, his mouth could not be opened, and the body naturally wrapped around his arm, thinking of the giant owl patrolling the territory in his mind, and "mentally shocked" it.

A few seconds later, Xiang Kun threw the snake to the ground, shocked You Meng again, and then saw the cobra swiftly and twisted its body and quickly disappeared into the grass.

Feeling the many wild animals around and the movement in the mountains further behind the farm, Xiang Kun's mood became more and more cheerful. He seemed to see the scene of friendly exchanges between himself and various wild animals.With the experience of "Raiders" Jin Shining, he believes that he should be more experienced in communicating with other animals now.

"There is no need to look inside. If I only rent here and don't build a farm, it shouldn't be a big problem, right?" Xiang Kun turned around and said to You Meng.