Wuliang Advertiser

The arrival of Wu Liang shocked the spirit of Xizhilang’s boss Li Yongjun. He looked up and down Wu Liang and greeted him kindly, “Wu Dong, don’t rest at home and work now. This is too dedicated!”

Wu Liang smiled very happily, and tried to make a look of nothing serious, "I have been lying in the hospital for three days, and it is really boring to death. Where can I personally share the creative ideas of the advertisement with everyone? "

"Wu Dong is interested! Come on, sit down!"

Wu Liang pretended to give in and sat opposite Li Yongjun, but when he sat down, his expression was a bit hideous and painful, even if he drank a meal of pigeon soup every day, it didn't work.

Zhang Hongning is a local and knows a lot about various recipes for food supplements. I heard that drinking pigeon soup does not hurt at all. Wu Liang uses pigeon soup as water for every meal.

The problem is that the soup is just soup. Zhang Hongning also said that the knife hurts vitality and needs to be supplemented. She added various nourishing things to the soup. The wolfberry and other things are trivial. She gave his father a treasure. I didn’t know how many years old mountain ginseng was stolen. Wu Liang found it fortunately and asked her to grab a piece of ginseng in. Otherwise, she would not give a whole piece of ginseng according to Zhang Hongning’s soup cooking technique. Put it in the soup?

Just like this, Wu Liang always felt that there was a flame wandering around. Every morning, he would leave a bowl of nosebleeds. Putting a cotton ball in his nostrils didn’t work. The nose didn’t go through the mouth, even on Wu Liang’s teeth. Blood marks.

When he sat down, the various muscles of his body worked together, and between the tears and tears, he felt a wound cracking.

To be honest, he saw all kinds of heroes on TV, using alcohol to pour the wounds directly. He used to think that was really nothing, but now thinking about it, it’s all chrysanthemums tight, and only one sentence will come, "I wipe, Nima is really good. !"

The arrival of Wu Liang gave Liu Yuyan great confidence. In such a short period of time, she did something like that for the slideshow, and Zhang Hongning was also credited with this.

Her understanding of the nature of this advertisement is still at a very poor level.

Although she has worked very hard, there is no way she can't reach that talent, although she is studying very hard.

It is often said that an advertiser always shuts himself in a room and has to be crazy to come up with an excellent advertising idea. In this case, Wu Liang cannot see Liu Yuyan.

Even in those times just after SARS, the poster of the Double One advertisement is still Wu Liang calling from time to time to tell Liu Yuyan what to do. This is a smooth pass. Otherwise, the few people who want to let the Double One advertisement continue to lead The copywriting world of the celestial dynasty is really a luxury.

Good word of mouth is easy, but bad, it only takes a few times.

Therefore, Liu Yuyan's uneasy heart settled down with Wu Liang's arrival.

Wu Liang took out a DVD and gave it to Liu Yuyan, and smiled to ask for Li Yongjun's opinion, "Let's watch an advertisement for Jili Automobile first, right?"

Wu Liang's purpose is to show the strength of his advertising company. In addition to the previous print media, he now has his own unique understanding in the television media.

Li Yongjun watched the promotional video once again, and the effect was completely different from the previous download on the Internet. This is a high-definition version with impeccable details. He watched it very carefully. He wanted to know how Wu Liang discovered the product from the film. The selling point.

In fact, it really made him very satisfied. The advertisement is an advertisement. No matter how good the shot is, it is also an advertisement. This does not deviate from the nature of the advertisement, especially the principle that Wu Liang has always believed in is, "The ultimate goal of advertising is Sales, let’s talk about advertising without sales. That's a shame!"

Therefore, he is not disgusted with Shi Yuzhu, nor his advertisements, because his bounce advertisements have successfully transformed the ad slogan "No gifts or gifts for this year's holidays, but also melatonin" into sales.

In terms of the nature of the advertisement, Shi Yuzhu is successful, although in the eyes of most people, he feels very shameless or upset.

But success means success. It doesn't matter if you are not ashamed or angry, you have the ability to sell products through advertising bombardment like Shi Yuzhu, that is called ability.

Compared to Shi Yuzhu’s ad, Wu Liang’s "Colorful Days" can actually be called an extended version of the ad placement, selling a product through good songs. In fact, Wu Liang did it, starting from Li Shufu’s new product The feedback of various distributors at the press conference can be seen.

Wu Liang seemed very confident. This is a quality that a leader must possess. When others find it impossible to accomplish it, he thinks it is OK, then it must be done.

After the commercial was released, Wu Liang briefly introduced Li Yongjun’s creative ideas for the advertisement. The most important thing was to clearly convey the meaning of the advertisement. That is, this car is suitable for young people to buy, and you can drive it with him. Sister, don't lose shares.

It can be said that although it is an economical car, it has given more feelings through the advertisement, and perhaps it can also send a signal of happiness. This car is a symbol of love between two people.

Wu Liang didn’t care about that much. After the commercials exited, various experts would interpret them. In particular, he shot Ning Hao in advance. When a reporter interviewed you about the commercials, Just say a few words, "This car is suitable for young people who are just married or unmarried, and MTV wants to express this!"

Li Yongjun smiled and applauded, "We all appreciate the creativity of Wu Liang's advertising, but creativity is creativity, and promotion is promotion. These are two things! So Dong Wu, let's officially start!"

Wu Liang glanced at Liu Yuyan, which meant, "Look, I got it right!"

Liu Yuyan returned a reassuring look. She opened the slideshow and briefly introduced the current situation of Wu Liang's company. Anyway, the three branch companies, as well as the advertising cases of Majia Spice and Double One, etc., let the other party What kind of sales performance has been achieved.

Numbers are the most telling of the problem. This also makes Wuliang Advertising Company's corporate philosophy fully presented to customers for the first time, that is, "Help customers sell products!"

The purpose of advertising is not only creativity, but more importantly, good advertisements that can sell customers' products.

The idea is very novel.

Li Yongjun has come into contact with a lot of advertising companies. The first time Hongguoguo advertised for the purpose of selling products, the idea was so clearly stated without any scruples.

In the past, too many advertising companies came to talk about what a good idea they had, and then they started to talk about cooperation, regardless of what kind of product the customer's users really need. The sales volume is naturally imaginable.

Li Yongjun gave a secret compliment, "It's interesting!"

After Liu Yuyan’s company introduction, she used a slideshow to introduce to Li Yongjun, Wu Liang’s identity, "special consultant and partner of Dapingyang Computer Network, Taotao.com, and Tengxun.com, Qianqianque The chairman of the song website, Wuliang Advertising Company, the chairman of Oriental Fortune, the chairman of Discuz! The chairman of the company!"

That’s not the whole story. There are also the trademark agency registration company of Wu Liang and Zhang Yutao’s partnership, the agency website registration company of Guo Yiwu’s partnership, etc., but these companies are not well-known at all, and more still need Wu Liang’s Doing secretly behind the scenes, especially the squatting of trademarks and domain names, is hated by others, and one less person knows the best.

As soon as Liu Yuyan turned the page, she was stopped by Li Yongjun, "Huh? I really didn't expect Dong Wu to cover so extensively. Can you tell us in detail?"

Liu Yuyan looked at Wu Liang, and after obtaining Wu Liang's consent, introduced Li Yongjun one by one.

When talking about Oriental Fortune Software, Li Yongjun asked him with great interest, "I didn't expect that Oriental Fortune is also Wu Dong's industry. This software is very easy to use, but the Internet speed can be faster!"

Wu Liang borrowed the slope and went to the donkey. "It's not easy. Li Dong asked us to take this order. The speed of the internet will definitely make you crazy!"

Li Yongjun smiled bitterly and shook his head, "Wu Dong is not only advanced in investment philosophy, but also very bright!"

Seeing that Li Yongjun didn't take the bait, of course, it was impossible to give his name to him, so he could agree to cooperate. Wu Liang secretly vomited, "It's a terrible tongue, that's something Zhang Hongning knew!"

He glanced at Zhang Hongning subconsciously and found that Zhang Hongning suddenly lowered his head, blushing to the root of his ears.